(2005). Media product portfolios: Issues in management of multiple products and services. Erlbaum.
Chicago Style (17th ed.) CitationMedia Product Portfolios: Issues in Management of Multiple Products and Services. Mahwah, NJ [u. a.]: Erlbaum, 2005.
MLA (9th ed.) CitationMedia Product Portfolios: Issues in Management of Multiple Products and Services. Erlbaum, 2005.
Warning: These citations may not always be 100% accurate.