Marketing by the numbers: how to create accountable marketing plans that really work
Gespeichert in:
Hauptverfasser: | , |
---|---|
Format: | Buch |
Sprache: | English |
Veröffentlicht: |
Chichester
Wiley
2005
|
Beschreibung: | 200 p. |
ISBN: | 0470821329 |
Internformat
MARC
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100 | 1 | |a Kotler, Philip |d 1931- |e Verfasser |0 (DE-588)121409600 |4 aut | |
245 | 1 | 0 | |a Marketing by the numbers |b how to create accountable marketing plans that really work |c Philip Kotler ; Ned Roberto |
264 | 1 | |a Chichester |b Wiley |c 2005 | |
300 | |a 200 p. | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
700 | 1 | |a Roberto, Ned |e Verfasser |4 aut | |
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Datensatz im Suchindex
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adam_txt | |
any_adam_object | |
any_adam_object_boolean | |
author | Kotler, Philip 1931- Roberto, Ned |
author_GND | (DE-588)121409600 |
author_facet | Kotler, Philip 1931- Roberto, Ned |
author_role | aut aut |
author_sort | Kotler, Philip 1931- |
author_variant | p k pk n r nr |
building | Verbundindex |
bvnumber | BV020871237 |
ctrlnum | (DE-599)BVBBV020871237 |
format | Book |
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illustrated | Not Illustrated |
index_date | 2024-07-02T13:26:11Z |
indexdate | 2024-07-09T20:27:09Z |
institution | BVB |
isbn | 0470821329 |
language | English |
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spelling | Kotler, Philip 1931- Verfasser (DE-588)121409600 aut Marketing by the numbers how to create accountable marketing plans that really work Philip Kotler ; Ned Roberto Chichester Wiley 2005 200 p. txt rdacontent n rdamedia nc rdacarrier Roberto, Ned Verfasser aut |
spellingShingle | Kotler, Philip 1931- Roberto, Ned Marketing by the numbers how to create accountable marketing plans that really work |
title | Marketing by the numbers how to create accountable marketing plans that really work |
title_auth | Marketing by the numbers how to create accountable marketing plans that really work |
title_exact_search | Marketing by the numbers how to create accountable marketing plans that really work |
title_exact_search_txtP | Marketing by the numbers how to create accountable marketing plans that really work |
title_full | Marketing by the numbers how to create accountable marketing plans that really work Philip Kotler ; Ned Roberto |
title_fullStr | Marketing by the numbers how to create accountable marketing plans that really work Philip Kotler ; Ned Roberto |
title_full_unstemmed | Marketing by the numbers how to create accountable marketing plans that really work Philip Kotler ; Ned Roberto |
title_short | Marketing by the numbers |
title_sort | marketing by the numbers how to create accountable marketing plans that really work |
title_sub | how to create accountable marketing plans that really work |
work_keys_str_mv | AT kotlerphilip marketingbythenumbershowtocreateaccountablemarketingplansthatreallywork AT robertoned marketingbythenumbershowtocreateaccountablemarketingplansthatreallywork |