Principles of marketing:
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Mason, Ohio
Thomson South-Western
2006
|
| Ausgabe: | 12. ed., international student ed. |
| Schlagworte: | |
| Beschreibung: | Frühere Aufl. u.d.T.: Boone, Louis E.: Contemporay marketing |
| Beschreibung: | Getr. Zählung Ill., graph. Darst. |
| ISBN: | 0324323794 |
Internformat
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Datensatz im Suchindex
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| author | Kurtz, David L. Boone, Louis E. |
| author_facet | Kurtz, David L. Boone, Louis E. |
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| author_sort | Kurtz, David L. |
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| building | Verbundindex |
| bvnumber | BV020870786 |
| classification_rvk | QP 600 |
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| dewey-full | 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| discipline_str_mv | Wirtschaftswissenschaften |
| edition | 12. ed., international student ed. |
| format | Book |
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| id | DE-604.BV020870786 |
| illustrated | Illustrated |
| index_date | 2024-07-02T13:26:01Z |
| indexdate | 2024-07-09T20:27:08Z |
| institution | BVB |
| isbn | 0324323794 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-014192530 |
| oclc_num | 254953419 |
| open_access_boolean | |
| physical | Getr. Zählung Ill., graph. Darst. |
| publishDate | 2006 |
| publishDateSearch | 2006 |
| publishDateSort | 2006 |
| publisher | Thomson South-Western |
| record_format | marc |
| spelling | Kurtz, David L. Verfasser aut Principles of marketing David L. Kurtz ; Louis E. Boone 12. ed., international student ed. Mason, Ohio Thomson South-Western 2006 Getr. Zählung Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Frühere Aufl. u.d.T.: Boone, Louis E.: Contemporay marketing Marketing Marketing (DE-588)4037589-4 gnd rswk-swf Marketing (DE-588)4037589-4 s DE-604 Boone, Louis E. Verfasser aut |
| spellingShingle | Kurtz, David L. Boone, Louis E. Principles of marketing Marketing Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4037589-4 |
| title | Principles of marketing |
| title_auth | Principles of marketing |
| title_exact_search | Principles of marketing |
| title_exact_search_txtP | Principles of marketing |
| title_full | Principles of marketing David L. Kurtz ; Louis E. Boone |
| title_fullStr | Principles of marketing David L. Kurtz ; Louis E. Boone |
| title_full_unstemmed | Principles of marketing David L. Kurtz ; Louis E. Boone |
| title_short | Principles of marketing |
| title_sort | principles of marketing |
| topic | Marketing Marketing (DE-588)4037589-4 gnd |
| topic_facet | Marketing |
| work_keys_str_mv | AT kurtzdavidl principlesofmarketing AT boonelouise principlesofmarketing |