Integriertes Stakeholder-Management für starke Corporate Brands:
Gespeichert in:
| Hauptverfasser: | , , |
|---|---|
| Format: | Buch |
| Sprache: | German |
| Veröffentlicht: |
Göttingen-Rosdorf
ForschungsForum
2005
|
| Schriftenreihe: | Schriftenreihe Marketing
6 |
| Schlagworte: | |
| Online-Zugang: | Inhaltstext Ausführliche Beschreibung Inhaltsverzeichnis |
| Beschreibung: | 18 S. graph. Darst. 30 cm |
| ISBN: | 3937411119 |
Internformat
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Datensatz im Suchindex
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|---|---|
| adam_text | Schriftenreihe Marketing • Heft 6
Achim Burkhardt • Ottmar Franzen • Jürgen Kumbartzki
Integriertes Stakeholder-Management
für starke Corporate Brands
2005
ISBN 3-937411-11-9
ISSN 1612-3670
|
| adam_txt |
Schriftenreihe Marketing • Heft 6
Achim Burkhardt • Ottmar Franzen • Jürgen Kumbartzki
Integriertes Stakeholder-Management
für starke Corporate Brands
2005
ISBN 3-937411-11-9
ISSN 1612-3670 |
| any_adam_object | 1 |
| any_adam_object_boolean | 1 |
| author | Burkhardt, Achim 1960- Franzen, Ottmar 1961- Kumbartzki, Jürgen |
| author_GND | (DE-588)118184881 (DE-588)112360823 (DE-588)124163432 |
| author_facet | Burkhardt, Achim 1960- Franzen, Ottmar 1961- Kumbartzki, Jürgen |
| author_role | aut aut aut |
| author_sort | Burkhardt, Achim 1960- |
| author_variant | a b ab o f of j k jk |
| building | Verbundindex |
| bvnumber | BV020856151 |
| classification_rvk | QP 624 |
| ctrlnum | (OCoLC)76764400 (DE-599)BVBBV020856151 |
| discipline | Wirtschaftswissenschaften |
| discipline_str_mv | Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV020856151 |
| illustrated | Illustrated |
| index_date | 2024-07-02T13:21:20Z |
| indexdate | 2024-07-09T20:26:45Z |
| institution | BVB |
| isbn | 3937411119 |
| language | German |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-014177787 |
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| physical | 18 S. graph. Darst. 30 cm |
| publishDate | 2005 |
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| series | Schriftenreihe Marketing |
| series2 | Schriftenreihe Marketing |
| spelling | Burkhardt, Achim 1960- Verfasser (DE-588)118184881 aut Integriertes Stakeholder-Management für starke Corporate Brands Achim Burkhardt ; Ottmar Franzen ; Jürgen Kumbartzki. [ForschungsForum] Göttingen-Rosdorf ForschungsForum 2005 18 S. graph. Darst. 30 cm txt rdacontent n rdamedia nc rdacarrier Schriftenreihe Marketing 6 Integriertes Management (DE-588)4346301-0 gnd rswk-swf Stakeholder (DE-588)4300861-6 gnd rswk-swf Markenpolitik (DE-588)4144679-3 gnd rswk-swf Markenpolitik (DE-588)4144679-3 s Integriertes Management (DE-588)4346301-0 s Stakeholder (DE-588)4300861-6 s DE-604 Franzen, Ottmar 1961- Verfasser (DE-588)112360823 aut Kumbartzki, Jürgen Verfasser (DE-588)124163432 aut Schriftenreihe Marketing 6 (DE-604)BV021566809 6 text/html http://deposit.dnb.de/cgi-bin/dokserv?id=2644030&prov=M&dok_var=1&dok_ext=htm Inhaltstext text/html http://www.forschungsforum.org/html/m006abstract.html Ausführliche Beschreibung HBZ Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=014177787&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Burkhardt, Achim 1960- Franzen, Ottmar 1961- Kumbartzki, Jürgen Integriertes Stakeholder-Management für starke Corporate Brands Schriftenreihe Marketing Integriertes Management (DE-588)4346301-0 gnd Stakeholder (DE-588)4300861-6 gnd Markenpolitik (DE-588)4144679-3 gnd |
| subject_GND | (DE-588)4346301-0 (DE-588)4300861-6 (DE-588)4144679-3 |
| title | Integriertes Stakeholder-Management für starke Corporate Brands |
| title_auth | Integriertes Stakeholder-Management für starke Corporate Brands |
| title_exact_search | Integriertes Stakeholder-Management für starke Corporate Brands |
| title_exact_search_txtP | Integriertes Stakeholder-Management für starke Corporate Brands |
| title_full | Integriertes Stakeholder-Management für starke Corporate Brands Achim Burkhardt ; Ottmar Franzen ; Jürgen Kumbartzki. [ForschungsForum] |
| title_fullStr | Integriertes Stakeholder-Management für starke Corporate Brands Achim Burkhardt ; Ottmar Franzen ; Jürgen Kumbartzki. [ForschungsForum] |
| title_full_unstemmed | Integriertes Stakeholder-Management für starke Corporate Brands Achim Burkhardt ; Ottmar Franzen ; Jürgen Kumbartzki. [ForschungsForum] |
| title_short | Integriertes Stakeholder-Management für starke Corporate Brands |
| title_sort | integriertes stakeholder management fur starke corporate brands |
| topic | Integriertes Management (DE-588)4346301-0 gnd Stakeholder (DE-588)4300861-6 gnd Markenpolitik (DE-588)4144679-3 gnd |
| topic_facet | Integriertes Management Stakeholder Markenpolitik |
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| volume_link | (DE-604)BV021566809 |
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