Strategic corporate social responsibility: stakeholders in a global environment
"Strategic Corporate Social Responsibility: Stakeholders in a Global Environment provides faculty and students with a comprehensive, stand-alone text to support traditional and innovative courses in corporate social responsibility (CSR). Integral to the book's unique format is the real-lif...
Saved in:
| Main Authors: | , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Thousand Oaks, Calif. [u.a.]
Sage
2006
|
| Subjects: | |
| Online Access: | Inhaltsverzeichnis |
| Summary: | "Strategic Corporate Social Responsibility: Stakeholders in a Global Environment provides faculty and students with a comprehensive, stand-alone text to support traditional and innovative courses in corporate social responsibility (CSR). Integral to the book's unique format is the real-life "mini-case-study" approach across the spectrum of CSR topics, backed by Internet accessible references. Adopting a stakeholder approach to CSR, the content and format of this sourcebook defines CSR within the global communications environment in which multinational corporations operate today." "Strategic Corporate Social Responsibility provides a flexible and up-to-date teaching tool for upper-level undergraduate and graduate CSR courses in Management, Marketing, Business Law, and Political Science."--BOOK JACKET. |
| Physical Description: | XXIV, 356 S. |
| ISBN: | 141291373X 1412913721 9781412913737 9781412913720 |
Staff View
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| 520 | 1 | |a "Strategic Corporate Social Responsibility: Stakeholders in a Global Environment provides faculty and students with a comprehensive, stand-alone text to support traditional and innovative courses in corporate social responsibility (CSR). Integral to the book's unique format is the real-life "mini-case-study" approach across the spectrum of CSR topics, backed by Internet accessible references. Adopting a stakeholder approach to CSR, the content and format of this sourcebook defines CSR within the global communications environment in which multinational corporations operate today." "Strategic Corporate Social Responsibility provides a flexible and up-to-date teaching tool for upper-level undergraduate and graduate CSR courses in Management, Marketing, Business Law, and Political Science."--BOOK JACKET. | |
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Record in the Search Index
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Contents
Foreword xiii
Mallen Baker
Preface xvii
Why Corporate Social Responsibility Matters xvii
Plan of the Book xxi
Acknowledgments xxiii
Part I What Is Corporate Social Responsibility? 1
1. Toward a Responsible Society 3
What Is CSR? 6
Corporate Strategy and CSR 9
What CSR Is and Is Not 10
The Evolution of CSR 11
The Cultural and Contextual Assumptions 13
A Moral Argument for CSR 15
A Rational Argument for CSR 17
An Economic Argument for CSR 18
Why Is CSR Important? 19
Why Is CSR Relevant Today? 19
Increasing Affluence 19
Changing Social Expectations 20
Globalization and the Free Flow of Information 20
Ecological Sustainability 20
Beyond Trends to Context 20
Questions for Discussion and Review 21
Notes 21
2. CSR: Do Stakeholders Care? 25
Do Stakeholders Care? 25
Stakeholder Advocacy 26
What Do Stakeholders Think? 28
The Wal Mart Conundrum 29
Is Wal Mart Good for Society? 30
Prices 32
Suppliers 33
Jobs 33
Quality and Variety 34
Wal Mart Is King . . Today 34
Martha Stewart Living Omnimedia 35
Consumer Reaction 35
Investor Reaction 36
So, Do Stakeholders Care? 37
Questions for Discussion and Review 38
3. The Strategic Context of CSR 43
The Strategic Lens: Vision, Mission, Strategy, and Tactics 44
The Strategic Lens: The E.S.C.S. Framework 45
Competencies 47
Strategy 47
Structure 48
The CSR Filter 49
The Strategic Lens: Environmental Context 49
Environmental Forces Propelling Greater CSR 51
CSR and Growing Affluence 51
CSR and Globalization 52
CSR and Communications Technologies 55
CSR and Brands 57
Strategic CSR 59
Questions for Discussion and Review 61
4. Implementation: The Integration of CSR Into Strategy and Culture 63
The CSR Threshold 63
The CSR Threshold—Variations Between Companies 65
The CSR Threshold—Variations Between Industries 66
The CSR Threshold—Variations Between Cultures 67
Where Do Firms Stand Today? 68
CSR Business Plan of Action—Short Term 69
From the Top Down With Sincere Commitment 69
CSR Officer 10
CSR Position Statement 71
Awareness Creation: Measurement and Rewards 71
CSR Audit and Report 72
CSR Ombudsman 75
CSR Framework—Organizational Structure 75
CSR Business Plan of Action—Medium Term 76
Stakeholder Involvement 76
Manage the Message 77
Corporate Governance 77
Corporate Activism 78
Overview of Implementation 78
Implementation From a Strategic Perspective: Planning 78
Implementation From a Firm Perspective: Action 79
Questions for Discussion and Review 80
Part IICSR: The Issues and Case Studies 85
Organizational Stakeholders 87
Economic Stakeholders 87
Societal Stakeholders 87
Special Cases of CSR 89
5. Organizational Issues and Case Studies 91
Action Versus Intention Enron 91
Auditing CSR Sweatshops 94
Compliance—Ethics Ethics Officers 99
Compliance—Approaches Voluntary Versus Mandatory 102
Corporate Charters Federalization 106
Corporate Governance—Reporting Sarbanes Oxley Act (2002) 108
Corporate Governance—Boards Corporate Boards 113
Corporation The U.S. Corporation 116
Employee Relations Ohio Employee Ownership Center 118
Hypocrisy The Body Shop 122
Principal Agent Conflict Expensing Stock Options 124
Research and Development Asbestos 130
Shareholder Activism GlaxoSmithKline 134
Stakeholder Relations Ben Jerry's 138
Volunteering Timberland 141
6. Economic Issues and Case Studies 151
Advertising Benetton 151
Brands BP 153
Consumer Apathy SUVs 156
Cultural Conflict Nike 160
Diversity—Discrimination U.S. Masters 164
Diversity—Helpful Intent Goodwill Industries 168
Environmental Sustainability Ford 171
Fair Trade Starbucks 175
Finance Citigroup 180
Investing SRI Funds 184
Loans Microloans 188
NGO and Corporate Cooperation Greenfreeze 192
Philanthropy Merck 196
Profit Hewlett Packard 200
Wages McDonald's 204
7. Societal Issues and Case Studies 215
Community Fannie Mae 215
Corruption and Bribery Legislation 218
Country of Origin Conflict Diamonds 223
Ethics Teaching Ethics 227
Globalization U.S. Judicial Activism 231
Human Rights Union Carbide 234
Internet NGO Activism 237
Legislation Company Responsibilities Bill 241
Litigation Chiquita Brands 245
Media CNN 249
Patents Generic Drugs 253
Patriotism Tyco 258
Science and Technology Cloning 264
Sex Abercrombie Fitch 268
Universities and CSR West Coconut Grove 270
8. Special Cases of CSR 281
Companies Doing CSR Well 281
Bank of America 282
Coca Cola 282
Fast Food Industry 283
Heineken 283
IKEA 284
Johnson Johnson 284
Mattress Giant 284
Microsoft (Bill Gates) 285
Newman's Own 285
Nike 286
Pepsi 286
Procter Gamble 287
Prudential Insurance 287
September 11,2002 288
Sony PlayStation 288
Southwest Airlines 289
Starbucks 289
Companies Criticized for Their CSR Efforts 289
American Airlines 290
Bridgestone/Firestone 290
Defense Contractors 291
ExxonMobil 292
Ford 292
Genetically Modified (GM) Labeling 293
Hewlett Packard 294
McDonald's 295
Video Game Industry 295
Companies Trying to Do CSR Well 296
Berkshire Hathaway 296
Cadbury 297
Kraft 298
Maiden Mills 299
Monsanto 300
Nestle 300
PETA 301
Shell 302
University of Nottingham 303
Wal Mart 304
Companies Persevering Against All the Odds 304
British American Tobacco 305
McDonald's 305
NBC 307
Philip Morris Companies 307
Part III Appendixes 313
Appendix A. Directory of CSR Related Organizations and Internet Links 315
Appendix B. Directory of Online CSR Information Sources and Publications 327
Appendix C. CSR Bibliography 333
Books 333
Journal Articles 338
Index 345
About the Authors 355
List of Figures
Part I What Is Corporate Social Responsibility? 1
CHAPTER 1
Figure 1.1. A Finn's Stakeholders 4
Figure 1.2. Sidebar: CSR—Terminology, Concepts, and Definitions 6
Figure 1.3. Sidebar: The Hierarcy of Corporate Social Responsibility 9
Figure 1.4. Sidebar: The Shareholder Shift—From Investor to Speculator 14
CHAPTER 2
Figure 2.1. The Two Phases of Globalization 27
Figure 2.2. Is Wal Mart Good for the U.S. Economy? 31
CHAPTER 3
Figure 3.1. The Tactics, Strategy, CSR, Mission, Vision Constraints 45
Figure 3.2. The Environmental Strategic Competency Structure Framework 46
Figure 3.3. The Two Phases of Globalization 53
Figure 3.4. The Free Flow of Information in a Globalizing World 56
Figure 3.5. The Strategic CSR Model 60
CHAPTER 4
Figure 4.1. The Business Level CSR Threshold 65
Figure 4.2. Sidebar: Top Down Support for CSR—How It Should Not Be Done! 70
Figure 4.3. A Broader Perspective: The CSR Focused Triple Bottom Line 73
xi
PART n CSR—The Issues and Case Studies 85
Figure II. 1. CSR Issues—Stakeholder Classification 86
CHAPTER 5
Figure 5.1. Sidebar: "The Price of Safety" 130
CHAPTER 6
Figure 6.1 Sidebar: Top 10 Most Generous Philanthropists 197 |
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| publisher | Sage |
| record_format | marc |
| spelling | Werther, William B. Verfasser (DE-588)170453251 aut Strategic corporate social responsibility stakeholders in a global environment William B. Werther Jr. ; David Chandler Thousand Oaks, Calif. [u.a.] Sage 2006 XXIV, 356 S. txt rdacontent n rdamedia nc rdacarrier "Strategic Corporate Social Responsibility: Stakeholders in a Global Environment provides faculty and students with a comprehensive, stand-alone text to support traditional and innovative courses in corporate social responsibility (CSR). Integral to the book's unique format is the real-life "mini-case-study" approach across the spectrum of CSR topics, backed by Internet accessible references. Adopting a stakeholder approach to CSR, the content and format of this sourcebook defines CSR within the global communications environment in which multinational corporations operate today." "Strategic Corporate Social Responsibility provides a flexible and up-to-date teaching tool for upper-level undergraduate and graduate CSR courses in Management, Marketing, Business Law, and Political Science."--BOOK JACKET. Sociale verantwoordelijkheid gtt Social responsibility of business Social responsibility of business Case studies Corporate Social Responsibility (DE-588)7697760-2 gnd rswk-swf Interaktion (DE-588)4027266-7 gnd rswk-swf Management (DE-588)4037278-9 gnd rswk-swf Strategisches Management (DE-588)4124261-0 gnd rswk-swf Soziale Verantwortung (DE-588)4055737-6 gnd rswk-swf Gesellschaft (DE-588)4020588-5 gnd rswk-swf (DE-588)4522595-3 Fallstudiensammlung gnd-content Management (DE-588)4037278-9 s Gesellschaft (DE-588)4020588-5 s Interaktion (DE-588)4027266-7 s DE-604 Soziale Verantwortung (DE-588)4055737-6 s Corporate Social Responsibility (DE-588)7697760-2 s Strategisches Management (DE-588)4124261-0 s DE-188 1\p DE-604 Chandler, David 1969- Verfasser (DE-588)1043954376 aut HBZ Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=013224902&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Werther, William B. Chandler, David 1969- Strategic corporate social responsibility stakeholders in a global environment Sociale verantwoordelijkheid gtt Social responsibility of business Social responsibility of business Case studies Corporate Social Responsibility (DE-588)7697760-2 gnd Interaktion (DE-588)4027266-7 gnd Management (DE-588)4037278-9 gnd Strategisches Management (DE-588)4124261-0 gnd Soziale Verantwortung (DE-588)4055737-6 gnd Gesellschaft (DE-588)4020588-5 gnd |
| subject_GND | (DE-588)7697760-2 (DE-588)4027266-7 (DE-588)4037278-9 (DE-588)4124261-0 (DE-588)4055737-6 (DE-588)4020588-5 (DE-588)4522595-3 |
| title | Strategic corporate social responsibility stakeholders in a global environment |
| title_auth | Strategic corporate social responsibility stakeholders in a global environment |
| title_exact_search | Strategic corporate social responsibility stakeholders in a global environment |
| title_full | Strategic corporate social responsibility stakeholders in a global environment William B. Werther Jr. ; David Chandler |
| title_fullStr | Strategic corporate social responsibility stakeholders in a global environment William B. Werther Jr. ; David Chandler |
| title_full_unstemmed | Strategic corporate social responsibility stakeholders in a global environment William B. Werther Jr. ; David Chandler |
| title_short | Strategic corporate social responsibility |
| title_sort | strategic corporate social responsibility stakeholders in a global environment |
| title_sub | stakeholders in a global environment |
| topic | Sociale verantwoordelijkheid gtt Social responsibility of business Social responsibility of business Case studies Corporate Social Responsibility (DE-588)7697760-2 gnd Interaktion (DE-588)4027266-7 gnd Management (DE-588)4037278-9 gnd Strategisches Management (DE-588)4124261-0 gnd Soziale Verantwortung (DE-588)4055737-6 gnd Gesellschaft (DE-588)4020588-5 gnd |
| topic_facet | Sociale verantwoordelijkheid Social responsibility of business Social responsibility of business Case studies Corporate Social Responsibility Interaktion Management Strategisches Management Soziale Verantwortung Gesellschaft Fallstudiensammlung |
| url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=013224902&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
| work_keys_str_mv | AT wertherwilliamb strategiccorporatesocialresponsibilitystakeholdersinaglobalenvironment AT chandlerdavid strategiccorporatesocialresponsibilitystakeholdersinaglobalenvironment |