Strategic corporate social responsibility: stakeholders in a global environment

"Strategic Corporate Social Responsibility: Stakeholders in a Global Environment provides faculty and students with a comprehensive, stand-alone text to support traditional and innovative courses in corporate social responsibility (CSR). Integral to the book's unique format is the real-lif...

Ausführliche Beschreibung

Gespeichert in:
Bibliographische Detailangaben
Hauptverfasser: Werther, William B. (VerfasserIn), Chandler, David 1969- (VerfasserIn)
Format: Buch
Sprache:English
Veröffentlicht: Thousand Oaks, Calif. [u.a.] Sage 2006
Schlagworte:
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Zusammenfassung:"Strategic Corporate Social Responsibility: Stakeholders in a Global Environment provides faculty and students with a comprehensive, stand-alone text to support traditional and innovative courses in corporate social responsibility (CSR). Integral to the book's unique format is the real-life "mini-case-study" approach across the spectrum of CSR topics, backed by Internet accessible references. Adopting a stakeholder approach to CSR, the content and format of this sourcebook defines CSR within the global communications environment in which multinational corporations operate today." "Strategic Corporate Social Responsibility provides a flexible and up-to-date teaching tool for upper-level undergraduate and graduate CSR courses in Management, Marketing, Business Law, and Political Science."--BOOK JACKET.
Beschreibung:XXIV, 356 S.
ISBN:141291373X
1412913721
9781412913737
9781412913720

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