Essentials of marketing:
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Harlow, England [u.a.]
Prentice Hall Financial Times
2005
|
| Ausgabe: | 1. publ. |
| Schlagworte: | |
| Beschreibung: | Includes bibliographical references and index |
| Beschreibung: | VIII, [4], 511 S. Ill. 27 cm |
| ISBN: | 0273687859 |
Internformat
MARC
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| 245 | 1 | 0 | |a Essentials of marketing |c Frances Brassington and Stephen Pettitt |
| 250 | |a 1. publ. | ||
| 264 | 1 | |a Harlow, England [u.a.] |b Prentice Hall Financial Times |c 2005 | |
| 300 | |a VIII, [4], 511 S. |b Ill. |c 27 cm | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 500 | |a Includes bibliographical references and index | ||
| 650 | 4 | |a Marketing | |
| 650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
| 655 | 7 | |0 (DE-588)4123623-3 |a Lehrbuch |2 gnd-content | |
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| 700 | 1 | |a Pettitt, Stephen |e Verfasser |4 aut | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-013040869 | ||
Datensatz im Suchindex
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|---|---|
| any_adam_object | |
| author | Brassington, Frances Pettitt, Stephen |
| author_GND | (DE-588)129538604 |
| author_facet | Brassington, Frances Pettitt, Stephen |
| author_role | aut aut |
| author_sort | Brassington, Frances |
| author_variant | f b fb s p sp |
| building | Verbundindex |
| bvnumber | BV019713571 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415 |
| callnumber-search | HF5415 |
| callnumber-sort | HF 45415 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 600 |
| ctrlnum | (OCoLC)54960175 (DE-599)BVBBV019713571 |
| dewey-full | 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 1. publ. |
| format | Book |
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| genre_facet | Lehrbuch |
| id | DE-604.BV019713571 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T20:04:26Z |
| institution | BVB |
| isbn | 0273687859 |
| language | English |
| lccn | 2004047193 |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-013040869 |
| oclc_num | 54960175 |
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| physical | VIII, [4], 511 S. Ill. 27 cm |
| publishDate | 2005 |
| publishDateSearch | 2005 |
| publishDateSort | 2005 |
| publisher | Prentice Hall Financial Times |
| record_format | marc |
| spelling | Brassington, Frances Verfasser (DE-588)129538604 aut Essentials of marketing Frances Brassington and Stephen Pettitt 1. publ. Harlow, England [u.a.] Prentice Hall Financial Times 2005 VIII, [4], 511 S. Ill. 27 cm txt rdacontent n rdamedia nc rdacarrier Includes bibliographical references and index Marketing Marketing (DE-588)4037589-4 gnd rswk-swf (DE-588)4123623-3 Lehrbuch gnd-content Marketing (DE-588)4037589-4 s b DE-604 Pettitt, Stephen Verfasser aut |
| spellingShingle | Brassington, Frances Pettitt, Stephen Essentials of marketing Marketing Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4123623-3 |
| title | Essentials of marketing |
| title_auth | Essentials of marketing |
| title_exact_search | Essentials of marketing |
| title_full | Essentials of marketing Frances Brassington and Stephen Pettitt |
| title_fullStr | Essentials of marketing Frances Brassington and Stephen Pettitt |
| title_full_unstemmed | Essentials of marketing Frances Brassington and Stephen Pettitt |
| title_short | Essentials of marketing |
| title_sort | essentials of marketing |
| topic | Marketing Marketing (DE-588)4037589-4 gnd |
| topic_facet | Marketing Lehrbuch |
| work_keys_str_mv | AT brassingtonfrances essentialsofmarketing AT pettittstephen essentialsofmarketing |