Do satisfied customers really pay more?: a study of the relationship between customer satisfaction and willingness to pay
Gespeichert in:
Hauptverfasser: | , , |
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Format: | Buch |
Sprache: | English |
Veröffentlicht: |
Mannheim
Universität Mannheim, Inst. für Marktorientierte Unternehmensführung
2004
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Schriftenreihe: | Institut für Marktorientierte Unternehmensführung, Wissenschaftliche Arbeitspapiere
79 |
Schlagworte: | |
Beschreibung: | 31 Bl. graph. Darst. |
Internformat
MARC
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245 | 1 | 0 | |a Do satisfied customers really pay more? |b a study of the relationship between customer satisfaction and willingness to pay |c Homburg, Ch. ; Koschate, N. ; Hoyer, W. D. |
264 | 1 | |a Mannheim |b Universität Mannheim, Inst. für Marktorientierte Unternehmensführung |c 2004 | |
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Datensatz im Suchindex
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any_adam_object | |
author | Homburg, Christian 1962- Koschate, Nicole 1970- Hoyer, Wayne D. |
author_GND | (DE-588)118190008 (DE-588)124151051 (DE-588)137908571 |
author_facet | Homburg, Christian 1962- Koschate, Nicole 1970- Hoyer, Wayne D. |
author_role | aut aut aut |
author_sort | Homburg, Christian 1962- |
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discipline | Wirtschaftswissenschaften |
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id | DE-604.BV019647542 |
illustrated | Illustrated |
indexdate | 2024-07-09T20:02:06Z |
institution | BVB |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-012976287 |
oclc_num | 163184208 |
open_access_boolean | |
owner | DE-1049 DE-12 DE-Aug4 |
owner_facet | DE-1049 DE-12 DE-Aug4 |
physical | 31 Bl. graph. Darst. |
publishDate | 2004 |
publishDateSearch | 2004 |
publishDateSort | 2004 |
publisher | Universität Mannheim, Inst. für Marktorientierte Unternehmensführung |
record_format | marc |
series | Institut für Marktorientierte Unternehmensführung, Wissenschaftliche Arbeitspapiere |
series2 | Institut für Marktorientierte Unternehmensführung, Wissenschaftliche Arbeitspapiere |
spelling | Homburg, Christian 1962- Verfasser (DE-588)118190008 aut Do satisfied customers really pay more? a study of the relationship between customer satisfaction and willingness to pay Homburg, Ch. ; Koschate, N. ; Hoyer, W. D. Mannheim Universität Mannheim, Inst. für Marktorientierte Unternehmensführung 2004 31 Bl. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Institut für Marktorientierte Unternehmensführung, Wissenschaftliche Arbeitspapiere 79 Verbraucherzufriedenheit (DE-588)4129147-5 gnd rswk-swf Zahlungsbereitschaft (DE-588)4190481-3 gnd rswk-swf Verbraucherzufriedenheit (DE-588)4129147-5 s Zahlungsbereitschaft (DE-588)4190481-3 s DE-604 Koschate, Nicole 1970- Verfasser (DE-588)124151051 aut Hoyer, Wayne D. Verfasser (DE-588)137908571 aut Institut für Marktorientierte Unternehmensführung, Wissenschaftliche Arbeitspapiere 79 (DE-604)BV013936955 79 |
spellingShingle | Homburg, Christian 1962- Koschate, Nicole 1970- Hoyer, Wayne D. Do satisfied customers really pay more? a study of the relationship between customer satisfaction and willingness to pay Institut für Marktorientierte Unternehmensführung, Wissenschaftliche Arbeitspapiere Verbraucherzufriedenheit (DE-588)4129147-5 gnd Zahlungsbereitschaft (DE-588)4190481-3 gnd |
subject_GND | (DE-588)4129147-5 (DE-588)4190481-3 |
title | Do satisfied customers really pay more? a study of the relationship between customer satisfaction and willingness to pay |
title_auth | Do satisfied customers really pay more? a study of the relationship between customer satisfaction and willingness to pay |
title_exact_search | Do satisfied customers really pay more? a study of the relationship between customer satisfaction and willingness to pay |
title_full | Do satisfied customers really pay more? a study of the relationship between customer satisfaction and willingness to pay Homburg, Ch. ; Koschate, N. ; Hoyer, W. D. |
title_fullStr | Do satisfied customers really pay more? a study of the relationship between customer satisfaction and willingness to pay Homburg, Ch. ; Koschate, N. ; Hoyer, W. D. |
title_full_unstemmed | Do satisfied customers really pay more? a study of the relationship between customer satisfaction and willingness to pay Homburg, Ch. ; Koschate, N. ; Hoyer, W. D. |
title_short | Do satisfied customers really pay more? |
title_sort | do satisfied customers really pay more a study of the relationship between customer satisfaction and willingness to pay |
title_sub | a study of the relationship between customer satisfaction and willingness to pay |
topic | Verbraucherzufriedenheit (DE-588)4129147-5 gnd Zahlungsbereitschaft (DE-588)4190481-3 gnd |
topic_facet | Verbraucherzufriedenheit Zahlungsbereitschaft |
volume_link | (DE-604)BV013936955 |
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