Marketing of high-technology products and innovations:
Gespeichert in:
| Hauptverfasser: | , , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Upper Saddle River, NJ
Pearson Education
2005
|
| Ausgabe: | 2. ed., internat. ed. |
| Schlagworte: | |
| Online-Zugang: | Table of contents |
| Beschreibung: | Includes bibliographical references and index |
| Beschreibung: | XX, 450 S. graph. Darst. |
| ISBN: | 0131230239 |
Internformat
MARC
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| 003 | DE-604 | ||
| 005 | 20091116 | ||
| 007 | t | ||
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| 010 | |a 2004007035 | ||
| 020 | |a 0131230239 |9 0-13-123023-9 | ||
| 035 | |a (OCoLC)611499093 | ||
| 035 | |a (DE-599)BVBBV019440212 | ||
| 040 | |a DE-604 |b ger |e aacr | ||
| 041 | 0 | |a eng | |
| 044 | |a xxu |c US | ||
| 049 | |a DE-19 |a DE-739 |a DE-91 |a DE-188 | ||
| 050 | 0 | |a HC79.H53 | |
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| 084 | |a WIR 800f |2 stub | ||
| 100 | 1 | |a Mohr, Jakki |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Marketing of high-technology products and innovations |c Jakki Mohr ; Sanjit Sengupta ; Stanley Slater |
| 250 | |a 2. ed., internat. ed. | ||
| 264 | 1 | |a Upper Saddle River, NJ |b Pearson Education |c 2005 | |
| 300 | |a XX, 450 S. |b graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 500 | |a Includes bibliographical references and index | ||
| 650 | 4 | |a aHigh technology industries |a xMarketing | |
| 650 | 0 | 7 | |a Industrie |0 (DE-588)4026779-9 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Spitzentechnologie |0 (DE-588)4124236-1 |2 gnd |9 rswk-swf |
| 689 | 0 | 0 | |a Spitzentechnologie |0 (DE-588)4124236-1 |D s |
| 689 | 0 | 1 | |a Industrie |0 (DE-588)4026779-9 |D s |
| 689 | 0 | 2 | |a Marketing |0 (DE-588)4037589-4 |D s |
| 689 | 0 | |5 DE-604 | |
| 700 | 1 | |a Sengupta, Sanjit |e Verfasser |4 aut | |
| 700 | 1 | |a Slater, Stanley F. |e Verfasser |4 aut | |
| 856 | 4 | |u http://www.loc.gov/catdir/toc/ecip0416/2004007035.html |3 Table of contents | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-012893718 | ||
Datensatz im Suchindex
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|---|---|
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| author | Mohr, Jakki Sengupta, Sanjit Slater, Stanley F. |
| author_facet | Mohr, Jakki Sengupta, Sanjit Slater, Stanley F. |
| author_role | aut aut aut |
| author_sort | Mohr, Jakki |
| author_variant | j m jm s s ss s f s sf sfs |
| building | Verbundindex |
| bvnumber | BV019440212 |
| callnumber-first | H - Social Science |
| callnumber-label | HC79 |
| callnumber-raw | HC79.H53 |
| callnumber-search | HC79.H53 |
| callnumber-sort | HC 279 H53 |
| callnumber-subject | HC - Economic History and Conditions |
| classification_rvk | QP 600 |
| classification_tum | WIR 800f |
| ctrlnum | (OCoLC)611499093 (DE-599)BVBBV019440212 |
| discipline | Wirtschaftswissenschaften |
| edition | 2. ed., internat. ed. |
| format | Book |
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| id | DE-604.BV019440212 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T20:00:13Z |
| institution | BVB |
| isbn | 0131230239 |
| language | English |
| lccn | 2004007035 |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-012893718 |
| oclc_num | 611499093 |
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| owner_facet | DE-19 DE-BY-UBM DE-739 DE-91 DE-BY-TUM DE-188 |
| physical | XX, 450 S. graph. Darst. |
| publishDate | 2005 |
| publishDateSearch | 2005 |
| publishDateSort | 2005 |
| publisher | Pearson Education |
| record_format | marc |
| spelling | Mohr, Jakki Verfasser aut Marketing of high-technology products and innovations Jakki Mohr ; Sanjit Sengupta ; Stanley Slater 2. ed., internat. ed. Upper Saddle River, NJ Pearson Education 2005 XX, 450 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Includes bibliographical references and index aHigh technology industries xMarketing Industrie (DE-588)4026779-9 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Spitzentechnologie (DE-588)4124236-1 gnd rswk-swf Spitzentechnologie (DE-588)4124236-1 s Industrie (DE-588)4026779-9 s Marketing (DE-588)4037589-4 s DE-604 Sengupta, Sanjit Verfasser aut Slater, Stanley F. Verfasser aut http://www.loc.gov/catdir/toc/ecip0416/2004007035.html Table of contents |
| spellingShingle | Mohr, Jakki Sengupta, Sanjit Slater, Stanley F. Marketing of high-technology products and innovations aHigh technology industries xMarketing Industrie (DE-588)4026779-9 gnd Marketing (DE-588)4037589-4 gnd Spitzentechnologie (DE-588)4124236-1 gnd |
| subject_GND | (DE-588)4026779-9 (DE-588)4037589-4 (DE-588)4124236-1 |
| title | Marketing of high-technology products and innovations |
| title_auth | Marketing of high-technology products and innovations |
| title_exact_search | Marketing of high-technology products and innovations |
| title_full | Marketing of high-technology products and innovations Jakki Mohr ; Sanjit Sengupta ; Stanley Slater |
| title_fullStr | Marketing of high-technology products and innovations Jakki Mohr ; Sanjit Sengupta ; Stanley Slater |
| title_full_unstemmed | Marketing of high-technology products and innovations Jakki Mohr ; Sanjit Sengupta ; Stanley Slater |
| title_short | Marketing of high-technology products and innovations |
| title_sort | marketing of high technology products and innovations |
| topic | aHigh technology industries xMarketing Industrie (DE-588)4026779-9 gnd Marketing (DE-588)4037589-4 gnd Spitzentechnologie (DE-588)4124236-1 gnd |
| topic_facet | aHigh technology industries xMarketing Industrie Marketing Spitzentechnologie |
| url | http://www.loc.gov/catdir/toc/ecip0416/2004007035.html |
| work_keys_str_mv | AT mohrjakki marketingofhightechnologyproductsandinnovations AT senguptasanjit marketingofhightechnologyproductsandinnovations AT slaterstanleyf marketingofhightechnologyproductsandinnovations |