Weinstein, A. (2004). Handbook of market segmentation: Strategic targeting for business and technology firms (3. ed.). The Haworth Press.
Chicago-Zitierstil (17. Ausg.)Weinstein, Art. Handbook of Market Segmentation: Strategic Targeting for Business and Technology Firms. 3. ed. New York [u.a]: The Haworth Press, 2004.
MLA-Zitierstil (9. Ausg.)Weinstein, Art. Handbook of Market Segmentation: Strategic Targeting for Business and Technology Firms. 3. ed. The Haworth Press, 2004.
Achtung: Diese Zitate sind unter Umständen nicht zu 100% korrekt.