Marketing: [2] Marketingstrategie und Marketingpolitik
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | German |
| Veröffentlicht: |
Berlin [u.a.]
Springer
2004
|
| Ausgabe: | 4., vollst. überarb. und erw. Aufl. |
| Schriftenreihe: | Springer-Lehrbuch
|
| Schlagworte: | |
| Beschreibung: | 400 S. |
| ISBN: | 3540226613 |
Internformat
MARC
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| 245 | 1 | 0 | |a Marketing |n [2] |p Marketingstrategie und Marketingpolitik |c Ralph Berndt |
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Datensatz im Suchindex
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| author | Berndt, Ralph 1947-2020 |
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| edition | 4., vollst. überarb. und erw. Aufl. |
| format | Book |
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| genre | (DE-588)4123623-3 Lehrbuch gnd-content |
| genre_facet | Lehrbuch |
| id | DE-604.BV019390280 |
| illustrated | Not Illustrated |
| indexdate | 2024-11-25T19:00:26Z |
| institution | BVB |
| isbn | 3540226613 |
| language | German |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-012853032 |
| oclc_num | 633355713 |
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| owner | DE-1047 |
| owner_facet | DE-1047 |
| physical | 400 S. |
| publishDate | 2004 |
| publishDateSearch | 2004 |
| publishDateSort | 2004 |
| publisher | Springer |
| record_format | marc |
| series2 | Springer-Lehrbuch |
| spelling | Berndt, Ralph 1947-2020 Verfasser (DE-588)10901815X aut Marketing [2] Marketingstrategie und Marketingpolitik Ralph Berndt 4., vollst. überarb. und erw. Aufl. Berlin [u.a.] Springer 2004 400 S. txt rdacontent n rdamedia nc rdacarrier Springer-Lehrbuch Marketing (DE-588)4037589-4 gnd rswk-swf Marketingstrategie (DE-588)4120697-6 gnd rswk-swf (DE-588)4123623-3 Lehrbuch gnd-content Marketing (DE-588)4037589-4 s DE-604 Marketingstrategie (DE-588)4120697-6 s (DE-604)BV002756386 2 |
| spellingShingle | Berndt, Ralph 1947-2020 Marketing Marketing (DE-588)4037589-4 gnd Marketingstrategie (DE-588)4120697-6 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4120697-6 (DE-588)4123623-3 |
| title | Marketing |
| title_auth | Marketing |
| title_exact_search | Marketing |
| title_full | Marketing [2] Marketingstrategie und Marketingpolitik Ralph Berndt |
| title_fullStr | Marketing [2] Marketingstrategie und Marketingpolitik Ralph Berndt |
| title_full_unstemmed | Marketing [2] Marketingstrategie und Marketingpolitik Ralph Berndt |
| title_short | Marketing |
| title_sort | marketing marketingstrategie und marketingpolitik |
| topic | Marketing (DE-588)4037589-4 gnd Marketingstrategie (DE-588)4120697-6 gnd |
| topic_facet | Marketing Marketingstrategie Lehrbuch |
| volume_link | (DE-604)BV002756386 |
| work_keys_str_mv | AT berndtralph marketing2 |