Handlexikon Werbung & Marketing:
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | Undetermined |
| Veröffentlicht: |
1971
|
| Schlagworte: |
Internformat
MARC
| LEADER | 00000nam a2200000zc 4500 | ||
|---|---|---|---|
| 001 | BV019254146 | ||
| 003 | DE-604 | ||
| 005 | 20140924 | ||
| 007 | t | ||
| 008 | 040421s1971 |||| 00||| und d | ||
| 035 | |a (OCoLC)646203270 | ||
| 035 | |a (DE-599)BVBBV019254146 | ||
| 040 | |a DE-604 |b ger | ||
| 041 | |a und | ||
| 049 | |a DE-12 | ||
| 084 | |a QP 630 |0 (DE-625)141916: |2 rvk | ||
| 100 | 1 | |a Neske, Fritz |d 1937- |e Verfasser |0 (DE-588)1057557315 |4 aut | |
| 245 | 1 | 0 | |a Handlexikon Werbung & Marketing |c Unter Mitarb. v. Gerd F. Heuer (Zeichn. I. Novotny) 2., bearb. Aufl. |
| 264 | 1 | |c 1971 | |
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 505 | 0 | |a München: Hornung Verl. (1971). 289 S.m.Taf., 1 Taf. | |
| 650 | 0 | 7 | |a Werbung |0 (DE-588)4065541-6 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
| 655 | 7 | |8 1\p |0 (DE-588)4066724-8 |a Wörterbuch |2 gnd-content | |
| 689 | 0 | 0 | |a Marketing |0 (DE-588)4037589-4 |D s |
| 689 | 0 | |5 DE-604 | |
| 689 | 1 | 0 | |a Werbung |0 (DE-588)4065541-6 |D s |
| 689 | 1 | |5 DE-604 | |
| 689 | 2 | 0 | |a Werbung |0 (DE-588)4065541-6 |D s |
| 689 | 2 | 1 | |a Marketing |0 (DE-588)4037589-4 |D s |
| 689 | 2 | |8 2\p |5 DE-604 | |
| 689 | 3 | 0 | |a Werbung |0 (DE-588)4065541-6 |D s |
| 689 | 3 | |5 DE-604 | |
| 700 | 1 | |a Heuer, Gerd Wilhelm Fritz |e Sonstige |4 oth | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-012024686 | ||
| 883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
| 883 | 1 | |8 2\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
| 980 | 4 | |a (DE-12)AK15830803 | |
| 980 | 4 | |a (DE-12)AK09680085 | |
Datensatz im Suchindex
| _version_ | 1804131839314493441 |
|---|---|
| any_adam_object | |
| author | Neske, Fritz 1937- |
| author_GND | (DE-588)1057557315 |
| author_facet | Neske, Fritz 1937- |
| author_role | aut |
| author_sort | Neske, Fritz 1937- |
| author_variant | f n fn |
| building | Verbundindex |
| bvnumber | BV019254146 |
| classification_rvk | QP 630 |
| contents | München: Hornung Verl. (1971). 289 S.m.Taf., 1 Taf. |
| ctrlnum | (OCoLC)646203270 (DE-599)BVBBV019254146 |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| genre | 1\p (DE-588)4066724-8 Wörterbuch gnd-content |
| genre_facet | Wörterbuch |
| id | DE-604.BV019254146 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-09T19:43:18Z |
| institution | BVB |
| language | Undetermined |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-012024686 |
| oclc_num | 646203270 |
| open_access_boolean | |
| owner | DE-12 |
| owner_facet | DE-12 |
| publishDate | 1971 |
| publishDateSearch | 1971 |
| publishDateSort | 1971 |
| record_format | marc |
| spelling | Neske, Fritz 1937- Verfasser (DE-588)1057557315 aut Handlexikon Werbung & Marketing Unter Mitarb. v. Gerd F. Heuer (Zeichn. I. Novotny) 2., bearb. Aufl. 1971 txt rdacontent n rdamedia nc rdacarrier München: Hornung Verl. (1971). 289 S.m.Taf., 1 Taf. Werbung (DE-588)4065541-6 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf 1\p (DE-588)4066724-8 Wörterbuch gnd-content Marketing (DE-588)4037589-4 s DE-604 Werbung (DE-588)4065541-6 s 2\p DE-604 Heuer, Gerd Wilhelm Fritz Sonstige oth 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Neske, Fritz 1937- Handlexikon Werbung & Marketing München: Hornung Verl. (1971). 289 S.m.Taf., 1 Taf. Werbung (DE-588)4065541-6 gnd Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4065541-6 (DE-588)4037589-4 (DE-588)4066724-8 |
| title | Handlexikon Werbung & Marketing |
| title_auth | Handlexikon Werbung & Marketing |
| title_exact_search | Handlexikon Werbung & Marketing |
| title_full | Handlexikon Werbung & Marketing Unter Mitarb. v. Gerd F. Heuer (Zeichn. I. Novotny) 2., bearb. Aufl. |
| title_fullStr | Handlexikon Werbung & Marketing Unter Mitarb. v. Gerd F. Heuer (Zeichn. I. Novotny) 2., bearb. Aufl. |
| title_full_unstemmed | Handlexikon Werbung & Marketing Unter Mitarb. v. Gerd F. Heuer (Zeichn. I. Novotny) 2., bearb. Aufl. |
| title_short | Handlexikon Werbung & Marketing |
| title_sort | handlexikon werbung marketing |
| topic | Werbung (DE-588)4065541-6 gnd Marketing (DE-588)4037589-4 gnd |
| topic_facet | Werbung Marketing Wörterbuch |
| work_keys_str_mv | AT neskefritz handlexikonwerbungmarketing AT heuergerdwilhelmfritz handlexikonwerbungmarketing |