Persuading on paper: the complete guide to writing copy that pulls in business
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Haverford, PA
Infinity Publ.
2001
|
| Schlagworte: | |
| Beschreibung: | X, 326 S. |
| ISBN: | 0741406101 |
Internformat
MARC
| LEADER | 00000nam a2200000 c 4500 | ||
|---|---|---|---|
| 001 | BV017658701 | ||
| 003 | DE-604 | ||
| 005 | 20031203 | ||
| 007 | t | ||
| 008 | 031118s2001 |||| 00||| eng d | ||
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| 041 | 0 | |a eng | |
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| 100 | 1 | |a Yudkin, Marcia |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Persuading on paper |b the complete guide to writing copy that pulls in business |c Marcia Yudkin |
| 264 | 1 | |a Haverford, PA |b Infinity Publ. |c 2001 | |
| 300 | |a X, 326 S. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 650 | 4 | |a Advertising | |
| 650 | 4 | |a Advertising copy | |
| 650 | 4 | |a Business writing | |
| 650 | 4 | |a Persuasion (Rhetoric) | |
| 650 | 4 | |a Sales promotion | |
| 650 | 4 | |a Small business | |
| 650 | 0 | 7 | |a Schreiben |0 (DE-588)4116418-0 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Öffentlichkeitsarbeit |0 (DE-588)4043188-5 |2 gnd |9 rswk-swf |
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Datensatz im Suchindex
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|---|---|
| any_adam_object | |
| author | Yudkin, Marcia |
| author_facet | Yudkin, Marcia |
| author_role | aut |
| author_sort | Yudkin, Marcia |
| author_variant | m y my |
| building | Verbundindex |
| bvnumber | BV017658701 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5825 |
| callnumber-raw | HF5825 |
| callnumber-search | HF5825 |
| callnumber-sort | HF 45825 |
| callnumber-subject | HF - Commerce |
| classification_tum | KOM 955f KOM 379f |
| ctrlnum | (OCoLC)52999647 (DE-599)BVBBV017658701 |
| dewey-full | 659.132 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 659 - Advertising and public relations |
| dewey-raw | 659.132 |
| dewey-search | 659.132 |
| dewey-sort | 3659.132 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Kommunikationswesen Wiss. Arbeiten Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV017658701 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-09T19:20:27Z |
| institution | BVB |
| isbn | 0741406101 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-010619978 |
| oclc_num | 52999647 |
| open_access_boolean | |
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| owner_facet | DE-M49 DE-BY-TUM |
| physical | X, 326 S. |
| publishDate | 2001 |
| publishDateSearch | 2001 |
| publishDateSort | 2001 |
| publisher | Infinity Publ. |
| record_format | marc |
| spelling | Yudkin, Marcia Verfasser aut Persuading on paper the complete guide to writing copy that pulls in business Marcia Yudkin Haverford, PA Infinity Publ. 2001 X, 326 S. txt rdacontent n rdamedia nc rdacarrier Advertising Advertising copy Business writing Persuasion (Rhetoric) Sales promotion Small business Schreiben (DE-588)4116418-0 gnd rswk-swf Öffentlichkeitsarbeit (DE-588)4043188-5 gnd rswk-swf (DE-588)4048476-2 Ratgeber gnd-content Schreiben (DE-588)4116418-0 s Öffentlichkeitsarbeit (DE-588)4043188-5 s DE-604 |
| spellingShingle | Yudkin, Marcia Persuading on paper the complete guide to writing copy that pulls in business Advertising Advertising copy Business writing Persuasion (Rhetoric) Sales promotion Small business Schreiben (DE-588)4116418-0 gnd Öffentlichkeitsarbeit (DE-588)4043188-5 gnd |
| subject_GND | (DE-588)4116418-0 (DE-588)4043188-5 (DE-588)4048476-2 |
| title | Persuading on paper the complete guide to writing copy that pulls in business |
| title_auth | Persuading on paper the complete guide to writing copy that pulls in business |
| title_exact_search | Persuading on paper the complete guide to writing copy that pulls in business |
| title_full | Persuading on paper the complete guide to writing copy that pulls in business Marcia Yudkin |
| title_fullStr | Persuading on paper the complete guide to writing copy that pulls in business Marcia Yudkin |
| title_full_unstemmed | Persuading on paper the complete guide to writing copy that pulls in business Marcia Yudkin |
| title_short | Persuading on paper |
| title_sort | persuading on paper the complete guide to writing copy that pulls in business |
| title_sub | the complete guide to writing copy that pulls in business |
| topic | Advertising Advertising copy Business writing Persuasion (Rhetoric) Sales promotion Small business Schreiben (DE-588)4116418-0 gnd Öffentlichkeitsarbeit (DE-588)4043188-5 gnd |
| topic_facet | Advertising Advertising copy Business writing Persuasion (Rhetoric) Sales promotion Small business Schreiben Öffentlichkeitsarbeit Ratgeber |
| work_keys_str_mv | AT yudkinmarcia persuadingonpaperthecompleteguidetowritingcopythatpullsinbusiness |