Cases in marketing:
Gespeichert in:
| Hauptverfasser: | , , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Boston
Allyn and Bacon
1971
|
| Ausgabe: | 4. ed. |
| Schlagworte: | |
| Beschreibung: | XIV, 374 S. |
Internformat
MARC
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| 007 | t | ||
| 008 | 030807s1971 |||| 00||| eng d | ||
| 035 | |a (OCoLC)142631 | ||
| 035 | |a (DE-599)BVBBV017393625 | ||
| 040 | |a DE-604 |b ger |e rakwb | ||
| 041 | 0 | |a eng | |
| 049 | |a DE-N2 | ||
| 050 | 0 | |a HF5415 | |
| 082 | 0 | |a 658.8 | |
| 100 | 1 | |a Lockley, Lawrence C. |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Cases in marketing |c Lawrence C. Lockley ; Charles J. Dirksen ; Arthur Kroeger |
| 250 | |a 4. ed. | ||
| 264 | 1 | |a Boston |b Allyn and Bacon |c 1971 | |
| 300 | |a XIV, 374 S. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 650 | 4 | |a Marketing |v Case studies | |
| 655 | 7 | |0 (DE-588)4522595-3 |a Fallstudiensammlung |2 gnd-content | |
| 700 | 1 | |a Dirksen, Charles J. |e Verfasser |4 aut | |
| 700 | 1 | |a Kroeger, Arthur |e Verfasser |4 aut | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-010480217 | ||
Datensatz im Suchindex
| _version_ | 1804130213064343552 |
|---|---|
| any_adam_object | |
| author | Lockley, Lawrence C. Dirksen, Charles J. Kroeger, Arthur |
| author_facet | Lockley, Lawrence C. Dirksen, Charles J. Kroeger, Arthur |
| author_role | aut aut aut |
| author_sort | Lockley, Lawrence C. |
| author_variant | l c l lc lcl c j d cj cjd a k ak |
| building | Verbundindex |
| bvnumber | BV017393625 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415 |
| callnumber-search | HF5415 |
| callnumber-sort | HF 45415 |
| callnumber-subject | HF - Commerce |
| ctrlnum | (OCoLC)142631 (DE-599)BVBBV017393625 |
| dewey-full | 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 4. ed. |
| format | Book |
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| genre | (DE-588)4522595-3 Fallstudiensammlung gnd-content |
| genre_facet | Fallstudiensammlung |
| id | DE-604.BV017393625 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-09T19:17:27Z |
| institution | BVB |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-010480217 |
| oclc_num | 142631 |
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| physical | XIV, 374 S. |
| publishDate | 1971 |
| publishDateSearch | 1971 |
| publishDateSort | 1971 |
| publisher | Allyn and Bacon |
| record_format | marc |
| spelling | Lockley, Lawrence C. Verfasser aut Cases in marketing Lawrence C. Lockley ; Charles J. Dirksen ; Arthur Kroeger 4. ed. Boston Allyn and Bacon 1971 XIV, 374 S. txt rdacontent n rdamedia nc rdacarrier Marketing Case studies (DE-588)4522595-3 Fallstudiensammlung gnd-content Dirksen, Charles J. Verfasser aut Kroeger, Arthur Verfasser aut |
| spellingShingle | Lockley, Lawrence C. Dirksen, Charles J. Kroeger, Arthur Cases in marketing Marketing Case studies |
| subject_GND | (DE-588)4522595-3 |
| title | Cases in marketing |
| title_auth | Cases in marketing |
| title_exact_search | Cases in marketing |
| title_full | Cases in marketing Lawrence C. Lockley ; Charles J. Dirksen ; Arthur Kroeger |
| title_fullStr | Cases in marketing Lawrence C. Lockley ; Charles J. Dirksen ; Arthur Kroeger |
| title_full_unstemmed | Cases in marketing Lawrence C. Lockley ; Charles J. Dirksen ; Arthur Kroeger |
| title_short | Cases in marketing |
| title_sort | cases in marketing |
| topic | Marketing Case studies |
| topic_facet | Marketing Case studies Fallstudiensammlung |
| work_keys_str_mv | AT lockleylawrencec casesinmarketing AT dirksencharlesj casesinmarketing AT kroegerarthur casesinmarketing |