Key-Account-Management: some classical assumptions revisited
Gespeichert in:
Hauptverfasser: | , |
---|---|
Format: | Buch |
Sprache: | German |
Veröffentlicht: |
Nürnberg
Lehrstuhl für Marketing
2004
|
Schriftenreihe: | Arbeitspapiere / Universität Erlangen-Nürnberg, Betriebswirtschaftliches Institut, Lehrstuhl für Marketing
120 |
Schlagworte: | |
Beschreibung: | 25 Bl. |
Internformat
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Datensatz im Suchindex
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any_adam_object | |
author | Ivens, Björn Sven Pardo, Catherine |
author_GND | (DE-588)124080367 |
author_facet | Ivens, Björn Sven Pardo, Catherine |
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author_sort | Ivens, Björn Sven |
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ctrlnum | (OCoLC)163157599 (DE-599)BVBBV017286008 |
discipline | Wirtschaftswissenschaften |
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id | DE-604.BV017286008 |
illustrated | Not Illustrated |
indexdate | 2024-07-09T19:16:08Z |
institution | BVB |
language | German |
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physical | 25 Bl. |
publishDate | 2004 |
publishDateSearch | 2004 |
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publisher | Lehrstuhl für Marketing |
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series2 | Arbeitspapiere / Universität Erlangen-Nürnberg, Betriebswirtschaftliches Institut, Lehrstuhl für Marketing |
spelling | Ivens, Björn Sven Verfasser (DE-588)124080367 aut Key-Account-Management some classical assumptions revisited Björn Sven Ivens ; Catherine Pardo Nürnberg Lehrstuhl für Marketing 2004 25 Bl. txt rdacontent n rdamedia nc rdacarrier Arbeitspapiere / Universität Erlangen-Nürnberg, Betriebswirtschaftliches Institut, Lehrstuhl für Marketing 120 Kundengruppenmanagement (DE-588)4197319-7 gnd rswk-swf Kundengruppenmanagement (DE-588)4197319-7 s DE-604 Pardo, Catherine Verfasser aut Universität Erlangen-Nürnberg, Betriebswirtschaftliches Institut, Lehrstuhl für Marketing Arbeitspapiere 120 (DE-604)BV010343392 120 |
spellingShingle | Ivens, Björn Sven Pardo, Catherine Key-Account-Management some classical assumptions revisited Kundengruppenmanagement (DE-588)4197319-7 gnd |
subject_GND | (DE-588)4197319-7 |
title | Key-Account-Management some classical assumptions revisited |
title_auth | Key-Account-Management some classical assumptions revisited |
title_exact_search | Key-Account-Management some classical assumptions revisited |
title_full | Key-Account-Management some classical assumptions revisited Björn Sven Ivens ; Catherine Pardo |
title_fullStr | Key-Account-Management some classical assumptions revisited Björn Sven Ivens ; Catherine Pardo |
title_full_unstemmed | Key-Account-Management some classical assumptions revisited Björn Sven Ivens ; Catherine Pardo |
title_short | Key-Account-Management |
title_sort | key account management some classical assumptions revisited |
title_sub | some classical assumptions revisited |
topic | Kundengruppenmanagement (DE-588)4197319-7 gnd |
topic_facet | Kundengruppenmanagement |
volume_link | (DE-604)BV010343392 |
work_keys_str_mv | AT ivensbjornsven keyaccountmanagementsomeclassicalassumptionsrevisited AT pardocatherine keyaccountmanagementsomeclassicalassumptionsrevisited |