APA (7th ed.) Citation

Schiffman, L. G., & Kanuk, L. L. (2004). Consumer behavior (8. ed., internat. ed.). Pearson Education Internat.

Chicago Style (17th ed.) Citation

Schiffman, Leon G., and Leslie Lazar Kanuk. Consumer Behavior. 8. ed., internat. ed. Upper Saddle River, NJ: Pearson Education Internat, 2004.

MLA (9th ed.) Citation

Schiffman, Leon G., and Leslie Lazar Kanuk. Consumer Behavior. 8. ed., internat. ed. Pearson Education Internat, 2004.