Nutrition and health advertising: evidence from food advertising, 1977 - 1997
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
New York
Novinka Books
2003
|
| Schlagworte: | |
| Online-Zugang: | Table of contents Inhaltsverzeichnis |
| Beschreibung: | Includes bibliographical references and index. - |
| Beschreibung: | XXXII, 149 S. graph. Darst. |
| ISBN: | 1590337344 |
Internformat
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| 245 | 1 | 0 | |a Nutrition and health advertising |b evidence from food advertising, 1977 - 1997 |c Pauline M. Ippolito and Janis K. Pappalardo |
| 264 | 1 | |a New York |b Novinka Books |c 2003 | |
| 300 | |a XXXII, 149 S. |b graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
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| 338 | |b nc |2 rdacarrier | ||
| 500 | |a Includes bibliographical references and index. - | ||
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| 650 | 4 | |a Recht | |
| 650 | 4 | |a Advertising as Topic |x economics |z United States | |
| 650 | 4 | |a Advertising as Topic |x legislation & jurisprudence |z United States | |
| 650 | 4 | |a Advertising as Topic |x trends |z United States | |
| 650 | 4 | |a Advertising |x Food |z United States | |
| 650 | 4 | |a Deceptive advertising |x Law and legislation |z United States | |
| 650 | 4 | |a Food Labeling |x trends |z United States | |
| 650 | 4 | |a Food |x Labeling |z United States | |
| 650 | 4 | |a Health behavior |z United States | |
| 650 | 4 | |a Nutrition policy |z United States | |
| 650 | 4 | |a Nutritive Value |z United States | |
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Datensatz im Suchindex
| _version_ | 1804129991001112576 |
|---|---|
| adam_text | NUTRITION AND HEALTH ADVERTISING: EVIDENCE FROMFOOD ADVERTISING 1977 -
1997 CONTENTS LISTOFFIGNRES IX LISTOFTABLES XI SUMMARY XIII CHAPTER 1
INTRODUCTION 1 CHAPTER 2 METHODOLOGY AND SAMPLE CHARACTERISTICS 5
CHAPTER 3 BROAD TRENDS IN FOOD ADVERTISING 13 CHAPTER 4 NUTRITION CLAIMS
IN FOOD ADVERTISING 25 CHAPTER 5 HEALTH CLAIMS IN FOOD ADVERTISING 47
CHAPTER 6 REGULATION AND ADVERTISING CLAIMS 61 CHAPTER 7 ECONOMICS OF
ADVERTISING: ISSUES AND EVIDENCE 89 CHAPTER 8 CONCLUSION 113 APPENDIX A.
COMPUTERIZED CODING INSTRUMENT 117 APPENDIX B. SELECTED DATA TABLES ,
123 APPENDIX C. FTC FOOD ADVERTISING CASES 137 REFERENCES 141 INDEX* 145
THIS REPORT WAS AUGMENTED BY A SUBJECT INDEX COMPILED BY THE
PUBLISHER.
|
| any_adam_object | 1 |
| author | Ippolito, Pauline M. |
| author_facet | Ippolito, Pauline M. |
| author_role | aut |
| author_sort | Ippolito, Pauline M. |
| author_variant | p m i pm pmi |
| building | Verbundindex |
| bvnumber | BV017120366 |
| callnumber-first | H - Social Science |
| callnumber-label | HF6161 |
| callnumber-raw | HF6161.F616 |
| callnumber-search | HF6161.F616 |
| callnumber-sort | HF 46161 F616 |
| callnumber-subject | HF - Commerce |
| ctrlnum | (OCoLC)52127481 (DE-599)BVBBV017120366 |
| dewey-full | 659.1/9664/00973 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 659 - Advertising and public relations |
| dewey-raw | 659.1/9664/00973 |
| dewey-search | 659.1/9664/00973 |
| dewey-sort | 3659.1 49664 3973 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| era | Geschichte 1977-1997 gnd |
| era_facet | Geschichte 1977-1997 |
| format | Book |
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| spelling | Ippolito, Pauline M. Verfasser aut Nutrition and health advertising evidence from food advertising, 1977 - 1997 Pauline M. Ippolito and Janis K. Pappalardo New York Novinka Books 2003 XXXII, 149 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Includes bibliographical references and index. - Geschichte 1977-1997 gnd rswk-swf Recht Advertising as Topic economics United States Advertising as Topic legislation & jurisprudence United States Advertising as Topic trends United States Advertising Food United States Deceptive advertising Law and legislation United States Food Labeling trends United States Food Labeling United States Health behavior United States Nutrition policy United States Nutritive Value United States Gesundheit (DE-588)4020754-7 gnd rswk-swf Lebensmittelindustrie (DE-588)4034889-1 gnd rswk-swf Werbebotschaft (DE-588)4193382-5 gnd rswk-swf USA USA (DE-588)4078704-7 gnd rswk-swf USA (DE-588)4078704-7 g Lebensmittelindustrie (DE-588)4034889-1 s Werbebotschaft (DE-588)4193382-5 s Gesundheit (DE-588)4020754-7 s Geschichte 1977-1997 z b DE-604 Pappalardo, Janis K. Sonstige oth http://www.loc.gov/catdir/toc/ecip043/2003008970.html Table of contents GBV Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=010321473&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Ippolito, Pauline M. Nutrition and health advertising evidence from food advertising, 1977 - 1997 Recht Advertising as Topic economics United States Advertising as Topic legislation & jurisprudence United States Advertising as Topic trends United States Advertising Food United States Deceptive advertising Law and legislation United States Food Labeling trends United States Food Labeling United States Health behavior United States Nutrition policy United States Nutritive Value United States Gesundheit (DE-588)4020754-7 gnd Lebensmittelindustrie (DE-588)4034889-1 gnd Werbebotschaft (DE-588)4193382-5 gnd |
| subject_GND | (DE-588)4020754-7 (DE-588)4034889-1 (DE-588)4193382-5 (DE-588)4078704-7 |
| title | Nutrition and health advertising evidence from food advertising, 1977 - 1997 |
| title_auth | Nutrition and health advertising evidence from food advertising, 1977 - 1997 |
| title_exact_search | Nutrition and health advertising evidence from food advertising, 1977 - 1997 |
| title_full | Nutrition and health advertising evidence from food advertising, 1977 - 1997 Pauline M. Ippolito and Janis K. Pappalardo |
| title_fullStr | Nutrition and health advertising evidence from food advertising, 1977 - 1997 Pauline M. Ippolito and Janis K. Pappalardo |
| title_full_unstemmed | Nutrition and health advertising evidence from food advertising, 1977 - 1997 Pauline M. Ippolito and Janis K. Pappalardo |
| title_short | Nutrition and health advertising |
| title_sort | nutrition and health advertising evidence from food advertising 1977 1997 |
| title_sub | evidence from food advertising, 1977 - 1997 |
| topic | Recht Advertising as Topic economics United States Advertising as Topic legislation & jurisprudence United States Advertising as Topic trends United States Advertising Food United States Deceptive advertising Law and legislation United States Food Labeling trends United States Food Labeling United States Health behavior United States Nutrition policy United States Nutritive Value United States Gesundheit (DE-588)4020754-7 gnd Lebensmittelindustrie (DE-588)4034889-1 gnd Werbebotschaft (DE-588)4193382-5 gnd |
| topic_facet | Recht Advertising as Topic economics United States Advertising as Topic legislation & jurisprudence United States Advertising as Topic trends United States Advertising Food United States Deceptive advertising Law and legislation United States Food Labeling trends United States Food Labeling United States Health behavior United States Nutrition policy United States Nutritive Value United States Gesundheit Lebensmittelindustrie Werbebotschaft USA |
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