The erotic history of advertising:
Gespeichert in:
1. Verfasser: | |
---|---|
Format: | Buch |
Sprache: | English |
Veröffentlicht: |
Amherst, N.Y.
Prometheus Books
2003
|
Schlagworte: | |
Online-Zugang: | Inhaltsverzeichnis |
Beschreibung: | Includes bibliographical references and index |
Beschreibung: | 403 p. ill. : 23 cm |
ISBN: | 1591020859 |
Internformat
MARC
LEADER | 00000nam a2200000zc 4500 | ||
---|---|---|---|
001 | BV016969037 | ||
003 | DE-604 | ||
005 | 20040722 | ||
007 | t | ||
008 | 030311s2003 xxua||| |||| 00||| eng d | ||
010 | |a 2003043207 | ||
020 | |a 1591020859 |c pbk. |9 1-591-02085-9 | ||
035 | |a (OCoLC)51800090 | ||
035 | |a (DE-599)BVBBV016969037 | ||
040 | |a DE-604 |b ger |e aacr | ||
041 | 0 | |a eng | |
044 | |a xxu |c US | ||
049 | |a DE-12 | ||
050 | 0 | |a HF5827.85 | |
082 | 0 | |a 659.1/042 |2 21 | |
100 | 1 | |a Reichert, Tom |e Verfasser |4 aut | |
245 | 1 | 0 | |a The erotic history of advertising |c Tom Reichert |
264 | 1 | |a Amherst, N.Y. |b Prometheus Books |c 2003 | |
300 | |a 403 p. |b ill. : 23 cm | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
500 | |a Includes bibliographical references and index | ||
650 | 7 | |a Campagne publicitaire |2 rasuqam | |
650 | 7 | |a Erotiek |2 gtt | |
650 | 7 | |a Publicité |2 rasuqam | |
650 | 7 | |a Reclame |2 gtt | |
650 | 7 | |a Sexualité |2 rasuqam | |
650 | 7 | |a Érotisme |2 rasuqam | |
650 | 4 | |a Sex in advertising | |
650 | 0 | 7 | |a Erotik |g Motiv |0 (DE-588)4123157-0 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Werbung |0 (DE-588)4065541-6 |2 gnd |9 rswk-swf |
689 | 0 | 0 | |a Werbung |0 (DE-588)4065541-6 |D s |
689 | 0 | 1 | |a Erotik |g Motiv |0 (DE-588)4123157-0 |D s |
689 | 0 | |5 DE-604 | |
856 | 4 | 2 | |m HBZ Datenaustausch |q application/pdf |u http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=010248051&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |3 Inhaltsverzeichnis |
999 | |a oai:aleph.bib-bvb.de:BVB01-010248051 |
Datensatz im Suchindex
_version_ | 1804129888822624256 |
---|---|
adam_text | 6 Contents
PART 2: REACHING MATURITY?
CONTEMPORARY CAMPAIGNS
Chapter 6: Packaged Goods: Intimates and Underwear 169
Chapter 7: Designer Desire: Jeans 203
Chapter 8: Arousing Aspirations:
Lifestyle Apparel and High Fashion 231
Chapter 9: Aromatic Aphrodisiacs: Fragrance 253
Chapter 10: Prurient Potions:
Beer, Spirits, Soft Drinks, and Coffee 291
Chapter 11: One Degree of Separation:
Condoms, Videos, and VD 323
Chapter 12: PC Envy: Internet Advertising and Beyond 353
Notes 369
Index 393
|
any_adam_object | 1 |
author | Reichert, Tom |
author_facet | Reichert, Tom |
author_role | aut |
author_sort | Reichert, Tom |
author_variant | t r tr |
building | Verbundindex |
bvnumber | BV016969037 |
callnumber-first | H - Social Science |
callnumber-label | HF5827 |
callnumber-raw | HF5827.85 |
callnumber-search | HF5827.85 |
callnumber-sort | HF 45827.85 |
callnumber-subject | HF - Commerce |
ctrlnum | (OCoLC)51800090 (DE-599)BVBBV016969037 |
dewey-full | 659.1/042 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 659 - Advertising and public relations |
dewey-raw | 659.1/042 |
dewey-search | 659.1/042 |
dewey-sort | 3659.1 242 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
format | Book |
fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>01613nam a2200469zc 4500</leader><controlfield tag="001">BV016969037</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">20040722 </controlfield><controlfield tag="007">t</controlfield><controlfield tag="008">030311s2003 xxua||| |||| 00||| eng d</controlfield><datafield tag="010" ind1=" " ind2=" "><subfield code="a">2003043207</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">1591020859</subfield><subfield code="c">pbk.</subfield><subfield code="9">1-591-02085-9</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)51800090</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV016969037</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">aacr</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="044" ind1=" " ind2=" "><subfield code="a">xxu</subfield><subfield code="c">US</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-12</subfield></datafield><datafield tag="050" ind1=" " ind2="0"><subfield code="a">HF5827.85</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">659.1/042</subfield><subfield code="2">21</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Reichert, Tom</subfield><subfield code="e">Verfasser</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">The erotic history of advertising</subfield><subfield code="c">Tom Reichert</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Amherst, N.Y.</subfield><subfield code="b">Prometheus Books</subfield><subfield code="c">2003</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">403 p.</subfield><subfield code="b">ill. : 23 cm</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="500" ind1=" " ind2=" "><subfield code="a">Includes bibliographical references and index</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Campagne publicitaire</subfield><subfield code="2">rasuqam</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Erotiek</subfield><subfield code="2">gtt</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Publicité</subfield><subfield code="2">rasuqam</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Reclame</subfield><subfield code="2">gtt</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Sexualité</subfield><subfield code="2">rasuqam</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Érotisme</subfield><subfield code="2">rasuqam</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Sex in advertising</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Erotik</subfield><subfield code="g">Motiv</subfield><subfield code="0">(DE-588)4123157-0</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Werbung</subfield><subfield code="0">(DE-588)4065541-6</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Werbung</subfield><subfield code="0">(DE-588)4065541-6</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2="1"><subfield code="a">Erotik</subfield><subfield code="g">Motiv</subfield><subfield code="0">(DE-588)4123157-0</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="856" ind1="4" ind2="2"><subfield code="m">HBZ Datenaustausch</subfield><subfield code="q">application/pdf</subfield><subfield code="u">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=010248051&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</subfield><subfield code="3">Inhaltsverzeichnis</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-010248051</subfield></datafield></record></collection> |
id | DE-604.BV016969037 |
illustrated | Illustrated |
indexdate | 2024-07-09T19:12:18Z |
institution | BVB |
isbn | 1591020859 |
language | English |
lccn | 2003043207 |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-010248051 |
oclc_num | 51800090 |
open_access_boolean | |
owner | DE-12 |
owner_facet | DE-12 |
physical | 403 p. ill. : 23 cm |
publishDate | 2003 |
publishDateSearch | 2003 |
publishDateSort | 2003 |
publisher | Prometheus Books |
record_format | marc |
spelling | Reichert, Tom Verfasser aut The erotic history of advertising Tom Reichert Amherst, N.Y. Prometheus Books 2003 403 p. ill. : 23 cm txt rdacontent n rdamedia nc rdacarrier Includes bibliographical references and index Campagne publicitaire rasuqam Erotiek gtt Publicité rasuqam Reclame gtt Sexualité rasuqam Érotisme rasuqam Sex in advertising Erotik Motiv (DE-588)4123157-0 gnd rswk-swf Werbung (DE-588)4065541-6 gnd rswk-swf Werbung (DE-588)4065541-6 s Erotik Motiv (DE-588)4123157-0 s DE-604 HBZ Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=010248051&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
spellingShingle | Reichert, Tom The erotic history of advertising Campagne publicitaire rasuqam Erotiek gtt Publicité rasuqam Reclame gtt Sexualité rasuqam Érotisme rasuqam Sex in advertising Erotik Motiv (DE-588)4123157-0 gnd Werbung (DE-588)4065541-6 gnd |
subject_GND | (DE-588)4123157-0 (DE-588)4065541-6 |
title | The erotic history of advertising |
title_auth | The erotic history of advertising |
title_exact_search | The erotic history of advertising |
title_full | The erotic history of advertising Tom Reichert |
title_fullStr | The erotic history of advertising Tom Reichert |
title_full_unstemmed | The erotic history of advertising Tom Reichert |
title_short | The erotic history of advertising |
title_sort | the erotic history of advertising |
topic | Campagne publicitaire rasuqam Erotiek gtt Publicité rasuqam Reclame gtt Sexualité rasuqam Érotisme rasuqam Sex in advertising Erotik Motiv (DE-588)4123157-0 gnd Werbung (DE-588)4065541-6 gnd |
topic_facet | Campagne publicitaire Erotiek Publicité Reclame Sexualité Érotisme Sex in advertising Erotik Motiv Werbung |
url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=010248051&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
work_keys_str_mv | AT reicherttom theerotichistoryofadvertising |