Internationales Marketing-Management:
Gespeichert in:
| Hauptverfasser: | , , |
|---|---|
| Format: | Buch |
| Sprache: | German |
| Veröffentlicht: |
Berlin [u.a.]
Springer
2003
|
| Ausgabe: | 2., aktualisierte und erw. Aufl. |
| Schlagworte: | |
| Beschreibung: | XXI, 353 S. graph. Darst. |
| ISBN: | 354000209X |
Internformat
MARC
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| 245 | 1 | 0 | |a Internationales Marketing-Management |c Ralph Berndt ; Claudia Fantapié Altobelli ; Matthias Sander |
| 250 | |a 2., aktualisierte und erw. Aufl. | ||
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| 300 | |a XXI, 353 S. |b graph. Darst. | ||
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Datensatz im Suchindex
| _version_ | 1804129839392751616 |
|---|---|
| any_adam_object | |
| author | Berndt, Ralph 1947-2020 Fantapié Altobelli, Claudia Sander, Matthias |
| author_GND | (DE-588)10901815X (DE-588)112607845 |
| author_facet | Berndt, Ralph 1947-2020 Fantapié Altobelli, Claudia Sander, Matthias |
| author_role | aut aut aut |
| author_sort | Berndt, Ralph 1947-2020 |
| author_variant | r b rb a c f ac acf m s ms |
| building | Verbundindex |
| bvnumber | BV016523830 |
| classification_rvk | QP 680 |
| classification_tum | WIR 810f |
| ctrlnum | (OCoLC)248873423 (DE-599)BVBBV016523830 |
| discipline | Wirtschaftswissenschaften |
| edition | 2., aktualisierte und erw. Aufl. |
| format | Book |
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| genre_facet | Lehrbuch |
| id | DE-604.BV016523830 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T19:11:31Z |
| institution | BVB |
| isbn | 354000209X |
| language | German |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-010211620 |
| oclc_num | 248873423 |
| open_access_boolean | |
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| physical | XXI, 353 S. graph. Darst. |
| publishDate | 2003 |
| publishDateSearch | 2003 |
| publishDateSort | 2003 |
| publisher | Springer |
| record_format | marc |
| spelling | Berndt, Ralph 1947-2020 Verfasser (DE-588)10901815X aut Internationales Marketing-Management Ralph Berndt ; Claudia Fantapié Altobelli ; Matthias Sander 2., aktualisierte und erw. Aufl. Berlin [u.a.] Springer 2003 XXI, 353 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Strategisches Management (DE-588)4124261-0 gnd rswk-swf Internationales Marketing (DE-588)4125431-4 gnd rswk-swf Marketingmanagement (DE-588)4168907-0 gnd rswk-swf (DE-588)4123623-3 Lehrbuch gnd-content Marketingmanagement (DE-588)4168907-0 s Internationales Marketing (DE-588)4125431-4 s DE-188 Strategisches Management (DE-588)4124261-0 s 1\p DE-604 Fantapié Altobelli, Claudia Verfasser (DE-588)112607845 aut Sander, Matthias Verfasser aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Berndt, Ralph 1947-2020 Fantapié Altobelli, Claudia Sander, Matthias Internationales Marketing-Management Strategisches Management (DE-588)4124261-0 gnd Internationales Marketing (DE-588)4125431-4 gnd Marketingmanagement (DE-588)4168907-0 gnd |
| subject_GND | (DE-588)4124261-0 (DE-588)4125431-4 (DE-588)4168907-0 (DE-588)4123623-3 |
| title | Internationales Marketing-Management |
| title_auth | Internationales Marketing-Management |
| title_exact_search | Internationales Marketing-Management |
| title_full | Internationales Marketing-Management Ralph Berndt ; Claudia Fantapié Altobelli ; Matthias Sander |
| title_fullStr | Internationales Marketing-Management Ralph Berndt ; Claudia Fantapié Altobelli ; Matthias Sander |
| title_full_unstemmed | Internationales Marketing-Management Ralph Berndt ; Claudia Fantapié Altobelli ; Matthias Sander |
| title_short | Internationales Marketing-Management |
| title_sort | internationales marketing management |
| topic | Strategisches Management (DE-588)4124261-0 gnd Internationales Marketing (DE-588)4125431-4 gnd Marketingmanagement (DE-588)4168907-0 gnd |
| topic_facet | Strategisches Management Internationales Marketing Marketingmanagement Lehrbuch |
| work_keys_str_mv | AT berndtralph internationalesmarketingmanagement AT fantapiealtobelliclaudia internationalesmarketingmanagement AT sandermatthias internationalesmarketingmanagement |