Le Pla, F. J. (2002). Integrated branding: Becoming brand-driven through company-wide action (Rev. ed.). Kogan Page.
Chicago Style (17th ed.) CitationLe Pla, F. Joseph. Integrated Branding: Becoming Brand-driven Through Company-wide Action. Rev. ed. London: Kogan Page, 2002.
MLA (9th ed.) CitationLe Pla, F. Joseph. Integrated Branding: Becoming Brand-driven Through Company-wide Action. Rev. ed. Kogan Page, 2002.
Warning: These citations may not always be 100% accurate.