Achieving excellence in stakeholder management:
Gespeichert in:
| Format: | Buch |
|---|---|
| Sprache: | English |
| Veröffentlicht: |
Berlin [u.a.]
Springer
2003
|
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Beschreibung: | VIII, 151 S. Ill., graph. Darst., Kt. |
| ISBN: | 3540002553 |
Internformat
MARC
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| 300 | |a VIII, 151 S. |b Ill., graph. Darst., Kt. | ||
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| 650 | 4 | |a Consumer satisfaction | |
| 650 | 4 | |a Customer loyalty | |
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Datensatz im Suchindex
| _version_ | 1804129789875847168 |
|---|---|
| adam_text | Contents
Introduction
From Customer Satisfaction via Stakeholder Management
to the Balanced Scorecard
Dr. Margit Huber, Dr. Joachim Scharioth 1
1. From Customer Satisfaction to Customer Loyalty:
The experience of the Michelin and NFO Infratest
Workshop
Massimo Leonardi 9
2. What makes TRI*M Methodology effective in
improving quality?
Luigi Ciuti 17
3. Research on Czech Telecom Customer
Retention
PetrSkokan 25
4. Haspa Quality from Customer Satisfaction to
Customer Retention
Andreas Capell 31
5. Measuring organizational commitment in merging
companies with NFO TRI*M
Enno Walther 49
6. Setting up a Customer Retention System for a major
bank in Germany
Michael Schroth 57
vm
7. Data Matching and Data Mining with EXAMINE:
putting TRJ*M results into immediate action
Ursula Becker, Gernot Hennig, Dr. Thomas Liehr 85
8. Company specific deployment of TRI*M results
Hans Jochen Bruckner 105
9. The Customer Retention Index as a marketing
performance measurement tool for trade fairs
AlexUlrich 113
10. Auditing firms today and tomorrow
Dr. Joachim Scharioth, Norma van den Berk 125
11. A memorable meeting
RolfHahn 141
|
| any_adam_object | 1 |
| author_GND | (DE-588)171260031 |
| building | Verbundindex |
| bvnumber | BV016458559 |
| callnumber-first | H - Social Science |
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| callnumber-subject | HF - Commerce |
| classification_rvk | QD 040 |
| ctrlnum | (OCoLC)51446401 (DE-599)BVBBV016458559 |
| dewey-full | 658.8/12 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8/12 |
| dewey-search | 658.8/12 |
| dewey-sort | 3658.8 212 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| illustrated | Illustrated |
| indexdate | 2024-07-09T19:10:43Z |
| institution | BVB |
| isbn | 3540002553 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-010175742 |
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| physical | VIII, 151 S. Ill., graph. Darst., Kt. |
| publishDate | 2003 |
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| publishDateSort | 2003 |
| publisher | Springer |
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| spelling | Achieving excellence in stakeholder management Joachim Scharioth ... (ed.) Berlin [u.a.] Springer 2003 VIII, 151 S. Ill., graph. Darst., Kt. txt rdacontent n rdamedia nc rdacarrier Consumer satisfaction Customer loyalty Customer relations Total quality management Beziehungsmanagement (DE-588)4326109-7 gnd rswk-swf Stakeholder (DE-588)4300861-6 gnd rswk-swf Kundenmanagement (DE-588)4236865-0 gnd rswk-swf Qualitätsmanagement (DE-588)4219057-5 gnd rswk-swf Verbraucherzufriedenheit (DE-588)4129147-5 gnd rswk-swf Kundenmanagement (DE-588)4236865-0 s Beziehungsmanagement (DE-588)4326109-7 s Verbraucherzufriedenheit (DE-588)4129147-5 s Qualitätsmanagement (DE-588)4219057-5 s DE-604 Stakeholder (DE-588)4300861-6 s Scharioth, Joachim 1942- Sonstige (DE-588)171260031 oth HBZ Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=010175742&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Achieving excellence in stakeholder management Consumer satisfaction Customer loyalty Customer relations Total quality management Beziehungsmanagement (DE-588)4326109-7 gnd Stakeholder (DE-588)4300861-6 gnd Kundenmanagement (DE-588)4236865-0 gnd Qualitätsmanagement (DE-588)4219057-5 gnd Verbraucherzufriedenheit (DE-588)4129147-5 gnd |
| subject_GND | (DE-588)4326109-7 (DE-588)4300861-6 (DE-588)4236865-0 (DE-588)4219057-5 (DE-588)4129147-5 |
| title | Achieving excellence in stakeholder management |
| title_auth | Achieving excellence in stakeholder management |
| title_exact_search | Achieving excellence in stakeholder management |
| title_full | Achieving excellence in stakeholder management Joachim Scharioth ... (ed.) |
| title_fullStr | Achieving excellence in stakeholder management Joachim Scharioth ... (ed.) |
| title_full_unstemmed | Achieving excellence in stakeholder management Joachim Scharioth ... (ed.) |
| title_short | Achieving excellence in stakeholder management |
| title_sort | achieving excellence in stakeholder management |
| topic | Consumer satisfaction Customer loyalty Customer relations Total quality management Beziehungsmanagement (DE-588)4326109-7 gnd Stakeholder (DE-588)4300861-6 gnd Kundenmanagement (DE-588)4236865-0 gnd Qualitätsmanagement (DE-588)4219057-5 gnd Verbraucherzufriedenheit (DE-588)4129147-5 gnd |
| topic_facet | Consumer satisfaction Customer loyalty Customer relations Total quality management Beziehungsmanagement Stakeholder Kundenmanagement Qualitätsmanagement Verbraucherzufriedenheit |
| url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=010175742&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
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