Total access: giving customers what they want in an anytime, anywhere world
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Havard Business School Press
2002
|
| Schlagworte: | |
| Beschreibung: | XV, 252 S. |
| ISBN: | 1578512441 |
Internformat
MARC
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| 300 | |a XV, 252 S. | ||
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| 650 | 7 | |a Relatiemarketing |2 gtt | |
| 650 | 4 | |a Relations avec la clientèle | |
| 650 | 4 | |a Service à la clientèle | |
| 650 | 4 | |a Consumer satisfaction | |
| 650 | 4 | |a Customer relations | |
| 650 | 4 | |a Customer services | |
| 650 | 0 | 7 | |a Kundenmanagement |0 (DE-588)4236865-0 |2 gnd |9 rswk-swf |
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Datensatz im Suchindex
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|---|---|
| any_adam_object | |
| author | McKenna, Regis |
| author_facet | McKenna, Regis |
| author_role | aut |
| author_sort | McKenna, Regis |
| author_variant | r m rm |
| building | Verbundindex |
| bvnumber | BV014797126 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
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| callnumber-search | HF5415.5 |
| callnumber-sort | HF 45415.5 |
| callnumber-subject | HF - Commerce |
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| ctrlnum | (OCoLC)48223269 (DE-599)BVBBV014797126 |
| dewey-full | 658.8/12 |
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| dewey-raw | 658.8/12 |
| dewey-search | 658.8/12 |
| dewey-sort | 3658.8 212 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV014797126 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-09T19:07:16Z |
| institution | BVB |
| isbn | 1578512441 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-010013363 |
| oclc_num | 48223269 |
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| owner | DE-634 |
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| physical | XV, 252 S. |
| publishDate | 2002 |
| publishDateSearch | 2002 |
| publishDateSort | 2002 |
| publisher | Havard Business School Press |
| record_format | marc |
| spelling | McKenna, Regis Verfasser aut Total access giving customers what they want in an anytime, anywhere world Regis McKenna Havard Business School Press 2002 XV, 252 S. txt rdacontent n rdamedia nc rdacarrier Consommateurs - Satisfaction Klantenwerving gtt Relatiemarketing gtt Relations avec la clientèle Service à la clientèle Consumer satisfaction Customer relations Customer services Kundenmanagement (DE-588)4236865-0 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Marketing (DE-588)4037589-4 s Kundenmanagement (DE-588)4236865-0 s DE-604 |
| spellingShingle | McKenna, Regis Total access giving customers what they want in an anytime, anywhere world Consommateurs - Satisfaction Klantenwerving gtt Relatiemarketing gtt Relations avec la clientèle Service à la clientèle Consumer satisfaction Customer relations Customer services Kundenmanagement (DE-588)4236865-0 gnd Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4236865-0 (DE-588)4037589-4 |
| title | Total access giving customers what they want in an anytime, anywhere world |
| title_auth | Total access giving customers what they want in an anytime, anywhere world |
| title_exact_search | Total access giving customers what they want in an anytime, anywhere world |
| title_full | Total access giving customers what they want in an anytime, anywhere world Regis McKenna |
| title_fullStr | Total access giving customers what they want in an anytime, anywhere world Regis McKenna |
| title_full_unstemmed | Total access giving customers what they want in an anytime, anywhere world Regis McKenna |
| title_short | Total access |
| title_sort | total access giving customers what they want in an anytime anywhere world |
| title_sub | giving customers what they want in an anytime, anywhere world |
| topic | Consommateurs - Satisfaction Klantenwerving gtt Relatiemarketing gtt Relations avec la clientèle Service à la clientèle Consumer satisfaction Customer relations Customer services Kundenmanagement (DE-588)4236865-0 gnd Marketing (DE-588)4037589-4 gnd |
| topic_facet | Consommateurs - Satisfaction Klantenwerving Relatiemarketing Relations avec la clientèle Service à la clientèle Consumer satisfaction Customer relations Customer services Kundenmanagement Marketing |
| work_keys_str_mv | AT mckennaregis totalaccessgivingcustomerswhattheywantinananytimeanywhereworld |