Big in Asia: 25 strategies for business success

This book, by two leading analysts, focuses upon the main obstacles facing companies operating in post-crisis Asia. It identifies the transformation of the competitive landscape and provides a series of strategies for business success in Asia.

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Bibliographische Detailangaben
1. Verfasser: Backman, Michael (VerfasserIn)
Format: Buch
Sprache:English
Veröffentlicht: New York, NY Palgrave Macmillan 2003
Ausgabe:1. publ.
Schlagworte:
Zusammenfassung:This book, by two leading analysts, focuses upon the main obstacles facing companies operating in post-crisis Asia. It identifies the transformation of the competitive landscape and provides a series of strategies for business success in Asia.
Beschreibung:XII, 339 S.
ISBN:0333985117

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