Verfügbarkeit: Marketing research

Marketing research: methodological foundations

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Bibliographische Detailangaben
Hauptverfasser:	Churchill, Gilbert A. (VerfasserIn), Iacobucci, Dawn (VerfasserIn)
Format:	Buch
Sprache:	English
Veröffentlicht:	Mason, Ohio South-Western 2002
Ausgabe:	8. ed.
Schlagworte:	Marketing research Marketing Marktforschung Marketingforschung Methode Einführung Lehrbuch
Beschreibung:	XXVI, 1006 S. Ill., graph. Darst., Kt.
ISBN:	0030331013

Internformat

MARC


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Datensatz im Suchindex

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any_adam_object
author	Churchill, Gilbert A. Iacobucci, Dawn
author_facet	Churchill, Gilbert A. Iacobucci, Dawn
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author_sort	Churchill, Gilbert A.
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building	Verbundindex
bvnumber	BV014660398
callnumber-first	H - Social Science
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callnumber-subject	HF - Commerce
classification_rvk	QP 611
ctrlnum	(OCoLC)49758334 (DE-599)BVBBV014660398
dewey-full	658.83
dewey-hundreds	600 - Technology (Applied sciences)
dewey-ones	658 - General management
dewey-raw	658.83
dewey-search	658.83
dewey-sort	3658.83
dewey-tens	650 - Management and auxiliary services
discipline	Wirtschaftswissenschaften
edition	8. ed.
format	Book
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indexdate	2024-07-09T19:04:50Z
institution	BVB
isbn	0030331013
language	English
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physical	XXVI, 1006 S. Ill., graph. Darst., Kt.
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spelling	Churchill, Gilbert A. Verfasser aut Marketing research methodological foundations Gilbert A. Churchill ; Dawn Iacobucci 8. ed. Mason, Ohio South-Western 2002 XXVI, 1006 S. Ill., graph. Darst., Kt. txt rdacontent n rdamedia nc rdacarrier Marketing research Marketing (DE-588)4037589-4 gnd rswk-swf Marktforschung (DE-588)4037630-8 gnd rswk-swf Marketingforschung (DE-588)4200055-5 gnd rswk-swf Methode (DE-588)4038971-6 gnd rswk-swf 1\p (DE-588)4151278-9 Einführung gnd-content 2\p (DE-588)4123623-3 Lehrbuch gnd-content Marketingforschung (DE-588)4200055-5 s DE-604 Marktforschung (DE-588)4037630-8 s Marketing (DE-588)4037589-4 s Methode (DE-588)4038971-6 s 3\p DE-604 Iacobucci, Dawn Verfasser aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 3\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk
spellingShingle	Churchill, Gilbert A. Iacobucci, Dawn Marketing research methodological foundations Marketing research Marketing (DE-588)4037589-4 gnd Marktforschung (DE-588)4037630-8 gnd Marketingforschung (DE-588)4200055-5 gnd Methode (DE-588)4038971-6 gnd
subject_GND	(DE-588)4037589-4 (DE-588)4037630-8 (DE-588)4200055-5 (DE-588)4038971-6 (DE-588)4151278-9 (DE-588)4123623-3
title	Marketing research methodological foundations
title_auth	Marketing research methodological foundations
title_exact_search	Marketing research methodological foundations
title_full	Marketing research methodological foundations Gilbert A. Churchill ; Dawn Iacobucci
title_fullStr	Marketing research methodological foundations Gilbert A. Churchill ; Dawn Iacobucci
title_full_unstemmed	Marketing research methodological foundations Gilbert A. Churchill ; Dawn Iacobucci
title_short	Marketing research
title_sort	marketing research methodological foundations
title_sub	methodological foundations
topic	Marketing research Marketing (DE-588)4037589-4 gnd Marktforschung (DE-588)4037630-8 gnd Marketingforschung (DE-588)4200055-5 gnd Methode (DE-588)4038971-6 gnd
topic_facet	Marketing research Marketing Marktforschung Marketingforschung Methode Einführung Lehrbuch
work_keys_str_mv	AT churchillgilberta marketingresearchmethodologicalfoundations AT iacobuccidawn marketingresearchmethodologicalfoundations

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