A framework for marketing management:
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Upper Saddle River, NJ
Prentice Hall
2003
|
| Ausgabe: | 2. ed., internat. ed. |
| Schlagworte: | |
| Beschreibung: | XX, 363 S. |
| ISBN: | 0131204270 |
Internformat
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| 245 | 1 | 0 | |a A framework for marketing management |c Philip Kotler |
| 250 | |a 2. ed., internat. ed. | ||
| 264 | 1 | |a Upper Saddle River, NJ |b Prentice Hall |c 2003 | |
| 300 | |a XX, 363 S. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
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| 650 | 4 | |a Marketing - Gestion | |
| 650 | 7 | |a Marketing |2 gtt | |
| 650 | 4 | |a Marketing |x Management | |
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| 655 | 7 | |8 1\p |0 (DE-588)4522595-3 |a Fallstudiensammlung |2 gnd-content | |
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Datensatz im Suchindex
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|---|---|
| any_adam_object | |
| author | Kotler, Philip 1931- |
| author_GND | (DE-588)121409600 |
| author_facet | Kotler, Philip 1931- |
| author_role | aut |
| author_sort | Kotler, Philip 1931- |
| author_variant | p k pk |
| building | Verbundindex |
| bvnumber | BV014629633 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415.13 |
| callnumber-search | HF5415.13 |
| callnumber-sort | HF 45415.13 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 600 |
| ctrlnum | (OCoLC)50269765 (DE-599)BVBBV014629633 |
| dewey-full | 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 2. ed., internat. ed. |
| format | Book |
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| illustrated | Not Illustrated |
| indexdate | 2024-07-09T19:04:33Z |
| institution | BVB |
| isbn | 0131204270 |
| language | English |
| lccn | 2002029019 |
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| physical | XX, 363 S. |
| publishDate | 2003 |
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| publisher | Prentice Hall |
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| spelling | Kotler, Philip 1931- Verfasser (DE-588)121409600 aut A framework for marketing management Philip Kotler 2. ed., internat. ed. Upper Saddle River, NJ Prentice Hall 2003 XX, 363 S. txt rdacontent n rdamedia nc rdacarrier Marketing - Gestion Marketing gtt Marketing Management Marketingmanagement (DE-588)4168907-0 gnd rswk-swf 1\p (DE-588)4522595-3 Fallstudiensammlung gnd-content Marketingmanagement (DE-588)4168907-0 s DE-604 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Kotler, Philip 1931- A framework for marketing management Marketing - Gestion Marketing gtt Marketing Management Marketingmanagement (DE-588)4168907-0 gnd |
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| title | A framework for marketing management |
| title_auth | A framework for marketing management |
| title_exact_search | A framework for marketing management |
| title_full | A framework for marketing management Philip Kotler |
| title_fullStr | A framework for marketing management Philip Kotler |
| title_full_unstemmed | A framework for marketing management Philip Kotler |
| title_short | A framework for marketing management |
| title_sort | a framework for marketing management |
| topic | Marketing - Gestion Marketing gtt Marketing Management Marketingmanagement (DE-588)4168907-0 gnd |
| topic_facet | Marketing - Gestion Marketing Marketing Management Marketingmanagement Fallstudiensammlung |
| work_keys_str_mv | AT kotlerphilip aframeworkformarketingmanagement |