Sport business in the global marketplace:
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Basingstoke [u.a.]
Palgrave Macmillan
2003
|
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Beschreibung: | Includes bibliographical references and index |
| Beschreibung: | XIV, 240 S. graph. Darst. |
| ISBN: | 140390300X |
Internformat
MARC
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| 100 | 1 | |a Westerbeek, Hans |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Sport business in the global marketplace |c Hans Westerbeek and Aaron Smith |
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| 336 | |b txt |2 rdacontent | ||
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| 650 | 4 | |a Globalisierung | |
| 650 | 4 | |a Globalization |x Economic aspects | |
| 650 | 4 | |a Sports |x Economic aspects | |
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Datensatz im Suchindex
| _version_ | 1804129324338511872 |
|---|---|
| adam_text | LIST OF FIGURES AND TABLES FOREWORD ACKNOW/EDGEMENTS LIST OF
ABBREVIATIONS VIII XII XIV CHAPTER I S-COMMERCE: FACING THE FUTURE OF
SPORT BUSINESS I GLOBALISATION TRENDS 5 THE DRIVERS OF GLOBALISATION 6
NEGATIVE IMPACTS OF GLOBALISATION FOR SPORT 42 SUMMARISING GLOBALISATION
TRENDS IN SPORT BUSINESS 47 FINAL COMMENTS 49 CHAPTER 2 BUMS ON SEATS:
THE SOCIAL PHENOMENON OF SPORT 52 THE SPORTS FAN 58 ECONOMICS AND THE
SPORTS SPECTATOR 63 MODELLING SPECTATOR BEHAVIOUR 70 CHAPTER 3 PUTTING
SPORT ON THE MAP: THE STRUCTURE OF GLOBAL SPORT FACILITY DEPENDENT SPORT
SERVICES THE GLOBAL SPORT INDUSTRY 79 81 85 CHAPTER 4 BUSINESS OR
PLEASURE: THE COMMERCIALISATION OF SPORT 89 GLOBAL SPORT 92 THE
DEVELOPMENT OF GLOBAL, COMMERCIAL SPORT: A CASE STUDY OF THE WORLD GAME
93 ENTERING THE ERA OF CONTEMPORARY FOOTBALL 100 THE COMMERCIALISM OF
SOCCER IN THE 1990S 103 ISSUES OF ATTENDANCE 106 ECONOMIC
RATIONALISATION OF COMPETITIONS 109 CAPACITY AND FUNCTION OF FOOTBALL
STADIA 111 LIVE TELEVISION COVERAGE OF MATCHES 117 VI CONTENTS CHAPTER 5
CHAPTER 6 CHAPTER 7 CHAPTER 8 SELF-SERVICE: SPORT AND THE SERVICES
ECONOMY SPORTING GOODS AND SPORT SERVICES MEDIA POWER AND PERCEPTIONS OF
SPORT GLOBALISATION, SPONSORSHIP, LICENSING AND THE MEDIA NEW
TECHNOLOGY: SPORT AND THE MOBILE (WIRELESS) INTERNET S-COMMERCE AS THE
KEY TO WIRELESS SUCCESS NEW TECHNOLOGY: SPORT, BROADBAND AND INTERACTIVE
TELEVISION CUSTOMERS AND MARKETING TRENDS DRIVING SPORT SERVICES IN THE
SPIDER S WEB: THE INTERNET AND COMPETITIVE ADVANTAGE IN GLOBAL SPORT THE
INTERNET OPPORTUNITY THE ROAD TO ONLINE SUCCESS STRATEGY IMPLEMENTATION
INFORMATION TECHNOLOGY ASSIMILATION INTERNET PROJECT TEAMS PARTNERSHIPS
AND ALLIANCES A MISSING LINK ONLINE COMMUNITIES USING THE INTERNET IN
THE GLOBAL SPORT MARKETPLACE FINAL COMMENTS SPEAKING IN TONGUES: GLOBAL
SPORT MARKETING ACROSS CULTURES INTERNATIONAL MARKETING AND CULTURE
LEVELS, SOURCES AND/OR MANIFESTATIONS OF CULTURE CULTURAL DYNAMICS
CULTURAL INTERACTION CULTURAL DIVERSITY AND THE FUTURE OF SPORT
BUSINESSES CULTURAL SENSITIVITY IN SPORT: A CASE STUDY OF SOCCER IN
AUSTRALIA AND THE USA SCOPE OF INTERNATIONAL SPORT BRANDING IDENTIFYING
SPORT CONSUMPTION BENEFITS ACROSS CULTURES SPORT TREK: FUTURE SPORT
BUSINESS IN THE GLOBAL MARKETPLACE THE ECONOMIC NEXUS THE TECHNOLOGY
NEXUS THE CULTURAL NEXUS THE NEAR FUTURE: THE NEXT FIVE YEARS THE
DREAMSPORT SOCIETY: THE NEXT FIFTEEN YEARS SPORT ENTERTAINMENT SPORT
FANTASY SPORT QUALITY SPORT IDENTITY SPORT TRADITION 128 133 134 136 140
142 143 147 153 155 159 159 160 161 162 165 167 169 169 172 173 177 180
182 184 185 189 192 197 198 199 200 201 205 207 208 210 212 214 CONTENTS
VII SPORT CONSCIENCE 215 SPORT SOCIETIES IN THE GLOBAL MARKETPLACE 217
GLOBAL SPORT SCENARIOS: THE NEXT 50 YEARS 222 FINAL COMMENTS 226
EPILOGUE BRILLIANT ORANGE FINALLY GO ALL THE WAY! 229 FIRST TIME EVER
SELL-OUT OF VIRTUAL STADIUM 229 YOUR PREFERRED CITY S PERFECT SHOW 230
WORLD SPORT IS WORLD POLITICS 231 FOR THE GOOD OF THE GAME, FOR THE
BETTER FOR ALL OF US 231 INDEX 234
|
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| building | Verbundindex |
| bvnumber | BV014536423 |
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| callnumber-search | GV716 |
| callnumber-sort | GV 3716 |
| callnumber-subject | GV - Leisure and Recreation |
| classification_rvk | QR 560 QR 568 ZX 6900 |
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| dewey-ones | 338 - Production |
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| dewey-sort | 3338.43796 |
| dewey-tens | 330 - Economics |
| discipline | Sport Wirtschaftswissenschaften |
| format | Book |
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| illustrated | Illustrated |
| indexdate | 2024-07-09T19:03:20Z |
| institution | BVB |
| isbn | 140390300X |
| language | English |
| lccn | 2002075498 |
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| physical | XIV, 240 S. graph. Darst. |
| publishDate | 2003 |
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| spelling | Westerbeek, Hans Verfasser aut Sport business in the global marketplace Hans Westerbeek and Aaron Smith Basingstoke [u.a.] Palgrave Macmillan 2003 XIV, 240 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Includes bibliographical references and index Globalisierung Globalization Economic aspects Sports Economic aspects Sports Marketing Sport (DE-588)4056366-2 gnd rswk-swf Sportökonomie (DE-588)4207188-4 gnd rswk-swf Globalisierung (DE-588)4557997-0 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Sportökonomie (DE-588)4207188-4 s Globalisierung (DE-588)4557997-0 s DE-604 Sport (DE-588)4056366-2 s Marketing (DE-588)4037589-4 s Smith, Aaron Verfasser aut SWB Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=009890777&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Westerbeek, Hans Smith, Aaron Sport business in the global marketplace Globalisierung Globalization Economic aspects Sports Economic aspects Sports Marketing Sport (DE-588)4056366-2 gnd Sportökonomie (DE-588)4207188-4 gnd Globalisierung (DE-588)4557997-0 gnd Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4056366-2 (DE-588)4207188-4 (DE-588)4557997-0 (DE-588)4037589-4 |
| title | Sport business in the global marketplace |
| title_auth | Sport business in the global marketplace |
| title_exact_search | Sport business in the global marketplace |
| title_full | Sport business in the global marketplace Hans Westerbeek and Aaron Smith |
| title_fullStr | Sport business in the global marketplace Hans Westerbeek and Aaron Smith |
| title_full_unstemmed | Sport business in the global marketplace Hans Westerbeek and Aaron Smith |
| title_short | Sport business in the global marketplace |
| title_sort | sport business in the global marketplace |
| topic | Globalisierung Globalization Economic aspects Sports Economic aspects Sports Marketing Sport (DE-588)4056366-2 gnd Sportökonomie (DE-588)4207188-4 gnd Globalisierung (DE-588)4557997-0 gnd Marketing (DE-588)4037589-4 gnd |
| topic_facet | Globalisierung Globalization Economic aspects Sports Economic aspects Sports Marketing Sport Sportökonomie Marketing |
| url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=009890777&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
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