A preface to marketing management:
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Boston
McGraw-Hill/Irwin
2002
|
| Ausgabe: | 9. ed. |
| Schriftenreihe: | The Irwin/McGraw-Hill series in marketing
|
| Schlagworte: | |
| Beschreibung: | Includes bibliographical references and index |
| Beschreibung: | XIV, 280 S. graph. Darst. |
| ISBN: | 0072834811 |
Internformat
MARC
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Datensatz im Suchindex
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| author | Peter, J. Paul |
| author_facet | Peter, J. Paul |
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| building | Verbundindex |
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| discipline | Wirtschaftswissenschaften |
| edition | 9. ed. |
| format | Book |
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| id | DE-604.BV014371565 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T19:02:09Z |
| institution | BVB |
| isbn | 0072834811 |
| language | English |
| lccn | 2002019869 |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-009844805 |
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| publishDate | 2002 |
| publishDateSearch | 2002 |
| publishDateSort | 2002 |
| publisher | McGraw-Hill/Irwin |
| record_format | marc |
| series2 | The Irwin/McGraw-Hill series in marketing |
| spelling | Peter, J. Paul Verfasser aut A preface to marketing management J. Paul Peter, James H. Donnelly, Jr 9. ed. Boston McGraw-Hill/Irwin 2002 XIV, 280 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier The Irwin/McGraw-Hill series in marketing Includes bibliographical references and index Marketing (DE-588)4037589-4 gnd rswk-swf Marketingmanagement (DE-588)4168907-0 gnd rswk-swf 1\p (DE-588)4151278-9 Einführung gnd-content Marketingmanagement (DE-588)4168907-0 s DE-604 Marketing (DE-588)4037589-4 s 2\p DE-604 Donnelly, James H. Sonstige oth 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Peter, J. Paul A preface to marketing management Marketing (DE-588)4037589-4 gnd Marketingmanagement (DE-588)4168907-0 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4168907-0 (DE-588)4151278-9 |
| title | A preface to marketing management |
| title_auth | A preface to marketing management |
| title_exact_search | A preface to marketing management |
| title_full | A preface to marketing management J. Paul Peter, James H. Donnelly, Jr |
| title_fullStr | A preface to marketing management J. Paul Peter, James H. Donnelly, Jr |
| title_full_unstemmed | A preface to marketing management J. Paul Peter, James H. Donnelly, Jr |
| title_short | A preface to marketing management |
| title_sort | a preface to marketing management |
| topic | Marketing (DE-588)4037589-4 gnd Marketingmanagement (DE-588)4168907-0 gnd |
| topic_facet | Marketing Marketingmanagement Einführung |
| work_keys_str_mv | AT peterjpaul aprefacetomarketingmanagement AT donnellyjamesh aprefacetomarketingmanagement |