Crisis communications: a casebook approach
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Mahwah, NJ [u.a.]
Erlbaum
2002
|
| Ausgabe: | 2. ed. |
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Beschreibung: | XIV, 354 S. Ill. |
| ISBN: | 0805836039 0805836047 |
Internformat
MARC
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| 650 | 4 | |a Public relations | |
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Datensatz im Suchindex
| _version_ | 1804129238237839360 |
|---|---|
| adam_text | Contents
Preface ix
1 The Nature of Crises 1
2 The Crisis Communications Plan 5
3 Crisis Makers 45
4 Cyber Crises: Rogue Sites and E mail Rumors 52
5 Managing a Crisis 60
6 Case: Johnson Johnson and the Tylenol Murders
(product tampering, media relations, consumer relations, government relations. 64
employee relations)
7 Case: Exxon and the Valdez Oil Spill
(environmental issues, media relations, spokesperson problem) 68
v
vi CONTENTS
8 Case: Exxon s Other Story—Animal Rescue Centers and Alaskan Tourism
(tourism, consumer/customer relations, media relations, advertising) 68
9 Case: Snapps Restaurant and the AIDS Rumor
(rumor management, media relations, consumer relations, government relations) 76
10 Case . Cellular Phones and the Cancer Scare
(non expert expert, media relations, consumer relations, government relations) 79
11 Case: United Way of America and the Overspending CEO
(nonprofit organization, internal communications, media relations) 85
12 Case: United Way of King County and the Overspending CEO
(nonprofit organization, media relations, internal communications, community relations) 85
13 Case: They Keep Coming—Chinese Immigrants in Canada
(global communications, government public relations, political communications, 90
constituent relations)
14 Case: DC Mayor Anthony Williams and Another N Word
(racial issues, political communications, media relations, governmental public relations) 97
15 Case . Texas A M University and the Bonfire Tragedy
(fatal accidents, media relations, internal communications, community relations) 101
16 Case . U.S. Postal Service and Workplace Violence
(employee relations, labor relations, media relations, governmental public relations) 108
17 Case: The Metro Transit Accident: Driver Shot, Bus Flies Off the Bridge
(violence, accidents, media relations, internal communications, labor relations, 121
multiple spokespersons)
18 Case: Alpac Corporation and the Original Syringe in the Can Scare
(media relations, government relations) 132
19 Case: Pepsi and the National Syringe in the Can Scare
(media relations, consumer relations, government relations, 132
employee relations, advertising)
CONTENTS vii
20 Case: California State University, Northridge, and the 1994 Los Angeles Earthquake
(media relations, internal communications, community relations) 136
21 Case: Southern California Gas Company and the 1994 Los Angeles Earthquake
(consumer relations, media relations, employee relations, community relations) 136
22 Useful Web Sites 146
|
| any_adam_object | 1 |
| author | Fearn-Banks, Kathleen 1941- |
| author_GND | (DE-588)140626816 |
| author_facet | Fearn-Banks, Kathleen 1941- |
| author_role | aut |
| author_sort | Fearn-Banks, Kathleen 1941- |
| author_variant | k f b kfb |
| building | Verbundindex |
| bvnumber | BV014344487 |
| classification_rvk | QP 300 |
| ctrlnum | (OCoLC)473999964 (DE-599)BVBBV014344487 |
| discipline | Wirtschaftswissenschaften |
| edition | 2. ed. |
| format | Book |
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| indexdate | 2024-07-09T19:01:57Z |
| institution | BVB |
| isbn | 0805836039 0805836047 |
| language | English |
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| physical | XIV, 354 S. Ill. |
| publishDate | 2002 |
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| spelling | Fearn-Banks, Kathleen 1941- Verfasser (DE-588)140626816 aut Crisis communications a casebook approach Kathleen Fearn-Banks 2. ed. Mahwah, NJ [u.a.] Erlbaum 2002 XIV, 354 S. Ill. txt rdacontent n rdamedia nc rdacarrier Cases Crisis management Krisestyring Nyhedsmedier Public relations Public relations - Management Arbeitsbuch (DE-588)4259386-4 gnd rswk-swf Unternehmen (DE-588)4061963-1 gnd rswk-swf Öffentlichkeitsarbeit (DE-588)4043188-5 gnd rswk-swf Krisenmanagement (DE-588)4127374-6 gnd rswk-swf Kommunikation (DE-588)4031883-7 gnd rswk-swf (DE-588)4522595-3 Fallstudiensammlung gnd-content Kommunikation (DE-588)4031883-7 s Krisenmanagement (DE-588)4127374-6 s Öffentlichkeitsarbeit (DE-588)4043188-5 s 1\p DE-604 Unternehmen (DE-588)4061963-1 s 2\p DE-604 Arbeitsbuch (DE-588)4259386-4 s 3\p DE-604 HBZ Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=009836950&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 3\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Fearn-Banks, Kathleen 1941- Crisis communications a casebook approach Cases Crisis management Krisestyring Nyhedsmedier Public relations Public relations - Management Arbeitsbuch (DE-588)4259386-4 gnd Unternehmen (DE-588)4061963-1 gnd Öffentlichkeitsarbeit (DE-588)4043188-5 gnd Krisenmanagement (DE-588)4127374-6 gnd Kommunikation (DE-588)4031883-7 gnd |
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| title | Crisis communications a casebook approach |
| title_auth | Crisis communications a casebook approach |
| title_exact_search | Crisis communications a casebook approach |
| title_full | Crisis communications a casebook approach Kathleen Fearn-Banks |
| title_fullStr | Crisis communications a casebook approach Kathleen Fearn-Banks |
| title_full_unstemmed | Crisis communications a casebook approach Kathleen Fearn-Banks |
| title_short | Crisis communications |
| title_sort | crisis communications a casebook approach |
| title_sub | a casebook approach |
| topic | Cases Crisis management Krisestyring Nyhedsmedier Public relations Public relations - Management Arbeitsbuch (DE-588)4259386-4 gnd Unternehmen (DE-588)4061963-1 gnd Öffentlichkeitsarbeit (DE-588)4043188-5 gnd Krisenmanagement (DE-588)4127374-6 gnd Kommunikation (DE-588)4031883-7 gnd |
| topic_facet | Cases Crisis management Krisestyring Nyhedsmedier Public relations Public relations - Management Arbeitsbuch Unternehmen Öffentlichkeitsarbeit Krisenmanagement Kommunikation Fallstudiensammlung |
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