Social marketing: improving the quality of life
Saved in:
| Main Authors: | , , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Thousand Oaks [u.a.]
Sage
2002
|
| Edition: | 2. ed. |
| Subjects: | |
| Physical Description: | XVI, 438 S. Ill. |
| ISBN: | 0761924345 |
Staff View
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Record in the Search Index
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| dewey-ones | 658 - General management |
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| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Soziologie Wirtschaftswissenschaften |
| edition | 2. ed. |
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| id | DE-604.BV014329895 |
| illustrated | Illustrated |
| indexdate | 2024-07-31T00:41:27Z |
| institution | BVB |
| isbn | 0761924345 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-009830616 |
| oclc_num | 834467876 |
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| physical | XVI, 438 S. Ill. |
| publishDate | 2002 |
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| publisher | Sage |
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| spelling | Kotler, Philip 1931- Verfasser (DE-588)121409600 aut Social marketing improving the quality of life Philip Kotler ; Ned Roberto ; Nancy Lee 2. ed. Thousand Oaks [u.a.] Sage 2002 XVI, 438 S. Ill. txt rdacontent n rdamedia nc rdacarrier Soziomarketing (DE-588)4116549-4 gnd rswk-swf (DE-588)4123623-3 Lehrbuch gnd-content Soziomarketing (DE-588)4116549-4 s DE-604 Roberto, Ned Verfasser aut Lee, Nancy Verfasser aut |
| spellingShingle | Kotler, Philip 1931- Roberto, Ned Lee, Nancy Social marketing improving the quality of life Soziomarketing (DE-588)4116549-4 gnd |
| subject_GND | (DE-588)4116549-4 (DE-588)4123623-3 |
| title | Social marketing improving the quality of life |
| title_auth | Social marketing improving the quality of life |
| title_exact_search | Social marketing improving the quality of life |
| title_full | Social marketing improving the quality of life Philip Kotler ; Ned Roberto ; Nancy Lee |
| title_fullStr | Social marketing improving the quality of life Philip Kotler ; Ned Roberto ; Nancy Lee |
| title_full_unstemmed | Social marketing improving the quality of life Philip Kotler ; Ned Roberto ; Nancy Lee |
| title_short | Social marketing |
| title_sort | social marketing improving the quality of life |
| title_sub | improving the quality of life |
| topic | Soziomarketing (DE-588)4116549-4 gnd |
| topic_facet | Soziomarketing Lehrbuch |
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