Customer relationship management: creating competitive advantage through win-win relationship strategies
Gespeichert in:
Hauptverfasser: | , |
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Format: | Buch |
Sprache: | English |
Veröffentlicht: |
Singapore u.a.
McGraw-Hill
2001
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Schlagworte: | |
Beschreibung: | X, 160 S. graph. Darst. |
ISBN: | 0071188614 |
Internformat
MARC
LEADER | 00000nam a2200000 c 4500 | ||
---|---|---|---|
001 | BV014313967 | ||
003 | DE-604 | ||
005 | 20020919 | ||
007 | t | ||
008 | 020527s2001 d||| |||| 00||| eng d | ||
020 | |a 0071188614 |9 0-071-18861-4 | ||
035 | |a (OCoLC)48948038 | ||
035 | |a (DE-599)BVBBV014313967 | ||
040 | |a DE-604 |b ger |e rakwb | ||
041 | 0 | |a eng | |
049 | |a DE-19 | ||
050 | 0 | |a HF5415.5 | |
082 | 0 | |a 658.812068 |2 21 | |
100 | 1 | |a Storbacka, Kaj |e Verfasser |4 aut | |
245 | 1 | 0 | |a Customer relationship management |b creating competitive advantage through win-win relationship strategies |c Kaj Storbacka ; Jarmo R. Lehtinen |
264 | 1 | |a Singapore u.a. |b McGraw-Hill |c 2001 | |
300 | |a X, 160 S. |b graph. Darst. | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
650 | 4 | |a Competition | |
650 | 4 | |a Customer relations |x Management | |
650 | 4 | |a Customer services |x Management | |
650 | 0 | 7 | |a Wettbewerbsstrategie |0 (DE-588)4200234-5 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Kundenmanagement |0 (DE-588)4236865-0 |2 gnd |9 rswk-swf |
689 | 0 | 0 | |a Kundenmanagement |0 (DE-588)4236865-0 |D s |
689 | 0 | 1 | |a Wettbewerbsstrategie |0 (DE-588)4200234-5 |D s |
689 | 0 | |5 DE-604 | |
700 | 1 | |a Lehtinen, Jarmo R. |e Verfasser |4 aut | |
999 | |a oai:aleph.bib-bvb.de:BVB01-009819608 |
Datensatz im Suchindex
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---|---|
any_adam_object | |
author | Storbacka, Kaj Lehtinen, Jarmo R. |
author_facet | Storbacka, Kaj Lehtinen, Jarmo R. |
author_role | aut aut |
author_sort | Storbacka, Kaj |
author_variant | k s ks j r l jr jrl |
building | Verbundindex |
bvnumber | BV014313967 |
callnumber-first | H - Social Science |
callnumber-label | HF5415 |
callnumber-raw | HF5415.5 |
callnumber-search | HF5415.5 |
callnumber-sort | HF 45415.5 |
callnumber-subject | HF - Commerce |
ctrlnum | (OCoLC)48948038 (DE-599)BVBBV014313967 |
dewey-full | 658.812068 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.812068 |
dewey-search | 658.812068 |
dewey-sort | 3658.812068 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
format | Book |
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id | DE-604.BV014313967 |
illustrated | Illustrated |
indexdate | 2024-07-09T19:01:32Z |
institution | BVB |
isbn | 0071188614 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-009819608 |
oclc_num | 48948038 |
open_access_boolean | |
owner | DE-19 DE-BY-UBM |
owner_facet | DE-19 DE-BY-UBM |
physical | X, 160 S. graph. Darst. |
publishDate | 2001 |
publishDateSearch | 2001 |
publishDateSort | 2001 |
publisher | McGraw-Hill |
record_format | marc |
spelling | Storbacka, Kaj Verfasser aut Customer relationship management creating competitive advantage through win-win relationship strategies Kaj Storbacka ; Jarmo R. Lehtinen Singapore u.a. McGraw-Hill 2001 X, 160 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Competition Customer relations Management Customer services Management Wettbewerbsstrategie (DE-588)4200234-5 gnd rswk-swf Kundenmanagement (DE-588)4236865-0 gnd rswk-swf Kundenmanagement (DE-588)4236865-0 s Wettbewerbsstrategie (DE-588)4200234-5 s DE-604 Lehtinen, Jarmo R. Verfasser aut |
spellingShingle | Storbacka, Kaj Lehtinen, Jarmo R. Customer relationship management creating competitive advantage through win-win relationship strategies Competition Customer relations Management Customer services Management Wettbewerbsstrategie (DE-588)4200234-5 gnd Kundenmanagement (DE-588)4236865-0 gnd |
subject_GND | (DE-588)4200234-5 (DE-588)4236865-0 |
title | Customer relationship management creating competitive advantage through win-win relationship strategies |
title_auth | Customer relationship management creating competitive advantage through win-win relationship strategies |
title_exact_search | Customer relationship management creating competitive advantage through win-win relationship strategies |
title_full | Customer relationship management creating competitive advantage through win-win relationship strategies Kaj Storbacka ; Jarmo R. Lehtinen |
title_fullStr | Customer relationship management creating competitive advantage through win-win relationship strategies Kaj Storbacka ; Jarmo R. Lehtinen |
title_full_unstemmed | Customer relationship management creating competitive advantage through win-win relationship strategies Kaj Storbacka ; Jarmo R. Lehtinen |
title_short | Customer relationship management |
title_sort | customer relationship management creating competitive advantage through win win relationship strategies |
title_sub | creating competitive advantage through win-win relationship strategies |
topic | Competition Customer relations Management Customer services Management Wettbewerbsstrategie (DE-588)4200234-5 gnd Kundenmanagement (DE-588)4236865-0 gnd |
topic_facet | Competition Customer relations Management Customer services Management Wettbewerbsstrategie Kundenmanagement |
work_keys_str_mv | AT storbackakaj customerrelationshipmanagementcreatingcompetitiveadvantagethroughwinwinrelationshipstrategies AT lehtinenjarmor customerrelationshipmanagementcreatingcompetitiveadvantagethroughwinwinrelationshipstrategies |