Verfügbarkeit: Econometric models in marketing

Econometric models in marketing:

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Bibliographische Detailangaben
Format:	Buch
Sprache:	English
Veröffentlicht:	Amsterdam [u.a.] JAI 2002
Ausgabe:	1. ed.
Schriftenreihe:	Advances in econometrics 16
Schlagworte:	Econometrische modellen Marketing Ökonometrisches Modell Marketing > Econometric models Marketingforschung Aufsatzsammlung
Online-Zugang:	Publisher description Table of contents only Inhaltsverzeichnis
Beschreibung:	IX, 350 S. graph. Darst.
ISBN:	0762308575 9780762308576

Internformat

MARC


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Datensatz im Suchindex

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adam_text	CONTENTS LIST OF CONTRIBUTORS ECONOMETRIC MODELS IN MARKETING: EDITORS INTRODUCTION Philip Hans Frames and Alan L Montgomery THE ROLE OF STATED INTENTIONS IN NEW PRODUCT PURCHASE FORECASTING Cheng Hsiao, Baohong Sun and Vicki G. Morwitz DISCRETE CHOICE MODELS INCORPORATING REVEALED PREFERENCES AND PSYCHOMETRIC DATA Taha ANALYSIS OF MULTI-CATEGORY PURCHASE INCIDENCE DECISIONS USING IRI MARKET BASKET DATA Siddhartha Chib, P. B. Seetharaman and Andrei Strijnev ADVANCES IN OPTIMUM EXPERIMENTAL DESIGN FOR CONJOINT ANALYSIS AND DISCRETE CHOICE MODELS Heiko Großmann, A DECISION THEORETIC FRAMEWORK FOR PROFIT MAXIMIZATION IN DIRECT MARKETING Lars Muus, Hiek van NEW AND IMPROVED DIRECT MARKETING: A NON- PARAMETRIC APPROACH Jeffrey S. Racine ESTIMATING MARKET-LEVEL MULTIPLICATIVE MODELS OF PROMOTION EFFECTS WITH LINEARLY AGGREGATED DATA: A PARAMETRIC APPROACH Albert C. Bemmaor and VI MARKET APPLICATION MODEL WITH STORE LEVEL DATA Pradeep Chintagunta, Jean-Pierre ECONOMETRIC ANALYSIS OF THE MARKET SHARE ATTRACTION MODEL Dennis Fok, Philip Hans Franses and Richard Paap REFLECTING UNCERTAINTY ABOUT ECONOMIC THEORY WHEN ESTIMATING CONSUMER DEMAND Alan L. Montgomery A STUDY OF SPURIOUS REGRESSION AND MODEL DISCRIMINATION IN THE GENERALIZED BASS MODEL Frank M. Bass and Shuba Srinivasan USING STOCHASTIC FRONTIER ANALYSIS FOR PERFORMANCE MEASUREMENT AND BENCHMARKING Leonard J. Parsons
any_adam_object	1
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building	Verbundindex
bvnumber	BV014255740
callnumber-first	H - Social Science
callnumber-label	HF5415
callnumber-raw	HF5415.122.E29 2002
callnumber-search	HF5415.122.E29 2002
callnumber-sort	HF 45415.122 E29 42002
callnumber-subject	HF - Commerce
classification_rvk	QH 300 QP 600
ctrlnum	(OCoLC)49941736 (DE-599)BVBBV014255740
dewey-full	380.1/01/5195 380.1/01/519521
dewey-hundreds	300 - Social sciences
dewey-ones	380 - Commerce, communications, transportation
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dewey-tens	380 - Commerce, communications, transportation
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indexdate	2024-07-09T19:00:29Z
institution	BVB
isbn	0762308575 9780762308576
language	English
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spelling	Econometric models in marketing ed. by P. H. Franses ... 1. ed. Amsterdam [u.a.] JAI 2002 IX, 350 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Advances in econometrics 16 Econometrische modellen gtt Marketing gtt Ökonometrisches Modell Marketing -- Econometric models Marketing (DE-588)4037589-4 gnd rswk-swf Marketingforschung (DE-588)4200055-5 gnd rswk-swf Ökonometrisches Modell (DE-588)4043212-9 gnd rswk-swf (DE-588)4143413-4 Aufsatzsammlung gnd-content Marketing (DE-588)4037589-4 s Ökonometrisches Modell (DE-588)4043212-9 s DE-188 Marketingforschung (DE-588)4200055-5 s Franses, Philip Hans 1963- Sonstige (DE-588)129435503 oth Erscheint auch als Online-Ausgabe 978-0-08-054522-6 0-08-054522-X Erscheint auch als Online-Ausgabe 978-1-84950-142-2 1-84950-142-4 Advances in econometrics 16 (DE-604)BV004012611 16 http://www.loc.gov/catdir/enhancements/fy0613/2002281798-d.html Publisher description http://www.loc.gov/catdir/enhancements/fy0613/2002281798-t.html Table of contents only Digitalisierung UBPassau application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=009775933&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis
spellingShingle	Econometric models in marketing Advances in econometrics Econometrische modellen gtt Marketing gtt Ökonometrisches Modell Marketing -- Econometric models Marketing (DE-588)4037589-4 gnd Marketingforschung (DE-588)4200055-5 gnd Ökonometrisches Modell (DE-588)4043212-9 gnd
subject_GND	(DE-588)4037589-4 (DE-588)4200055-5 (DE-588)4043212-9 (DE-588)4143413-4
title	Econometric models in marketing
title_auth	Econometric models in marketing
title_exact_search	Econometric models in marketing
title_full	Econometric models in marketing ed. by P. H. Franses ...
title_fullStr	Econometric models in marketing ed. by P. H. Franses ...
title_full_unstemmed	Econometric models in marketing ed. by P. H. Franses ...
title_short	Econometric models in marketing
title_sort	econometric models in marketing
topic	Econometrische modellen gtt Marketing gtt Ökonometrisches Modell Marketing -- Econometric models Marketing (DE-588)4037589-4 gnd Marketingforschung (DE-588)4200055-5 gnd Ökonometrisches Modell (DE-588)4043212-9 gnd
topic_facet	Econometrische modellen Marketing Ökonometrisches Modell Marketing -- Econometric models Marketingforschung Aufsatzsammlung
url	http://www.loc.gov/catdir/enhancements/fy0613/2002281798-d.html http://www.loc.gov/catdir/enhancements/fy0613/2002281798-t.html http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=009775933&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
volume_link	(DE-604)BV004012611
work_keys_str_mv	AT fransesphiliphans econometricmodelsinmarketing

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