International marketing strategy: analysis, development and implementation
Saved in:
| Main Authors: | , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
London
Internat. Thomson Business Publ.
2001
|
| Edition: | 3. ed. |
| Series: | Thomson learning
|
| Subjects: | |
| Physical Description: | XVI, 453 S. graph. Darst. |
| ISBN: | 1861527721 |
Staff View
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Record in the Search Index
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| discipline | Wirtschaftswissenschaften |
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| id | DE-604.BV014205119 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T18:59:33Z |
| institution | BVB |
| isbn | 1861527721 |
| language | English |
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| physical | XVI, 453 S. graph. Darst. |
| publishDate | 2001 |
| publishDateSearch | 2001 |
| publishDateSort | 2001 |
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| spelling | Doole, Isobel 1954- Verfasser (DE-588)1253811628 aut International marketing strategy analysis, development and implementation Isobel Doole and Robin Lowe 3. ed. London Internat. Thomson Business Publ. 2001 XVI, 453 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Thomson learning Marketingstrategie (DE-588)4120697-6 gnd rswk-swf Internationales Marketing (DE-588)4125431-4 gnd rswk-swf 1\p (DE-588)4123623-3 Lehrbuch gnd-content 2\p (DE-588)4522595-3 Fallstudiensammlung gnd-content Internationales Marketing (DE-588)4125431-4 s Marketingstrategie (DE-588)4120697-6 s DE-604 Lowe, Robin 1945- Verfasser (DE-588)133910776 aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Doole, Isobel 1954- Lowe, Robin 1945- International marketing strategy analysis, development and implementation Marketingstrategie (DE-588)4120697-6 gnd Internationales Marketing (DE-588)4125431-4 gnd |
| subject_GND | (DE-588)4120697-6 (DE-588)4125431-4 (DE-588)4123623-3 (DE-588)4522595-3 |
| title | International marketing strategy analysis, development and implementation |
| title_auth | International marketing strategy analysis, development and implementation |
| title_exact_search | International marketing strategy analysis, development and implementation |
| title_full | International marketing strategy analysis, development and implementation Isobel Doole and Robin Lowe |
| title_fullStr | International marketing strategy analysis, development and implementation Isobel Doole and Robin Lowe |
| title_full_unstemmed | International marketing strategy analysis, development and implementation Isobel Doole and Robin Lowe |
| title_short | International marketing strategy |
| title_sort | international marketing strategy analysis development and implementation |
| title_sub | analysis, development and implementation |
| topic | Marketingstrategie (DE-588)4120697-6 gnd Internationales Marketing (DE-588)4125431-4 gnd |
| topic_facet | Marketingstrategie Internationales Marketing Lehrbuch Fallstudiensammlung |
| work_keys_str_mv | AT dooleisobel internationalmarketingstrategyanalysisdevelopmentandimplementation AT lowerobin internationalmarketingstrategyanalysisdevelopmentandimplementation |