Best practices in international business:
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Fort Worth, Tex.
Harcourt College Publ.
2001
|
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Beschreibung: | IX, 374 S. graph. Darst. |
| ISBN: | 0030287219 |
Internformat
MARC
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| 100 | 1 | |a Czinkota, Michael R. |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Best practices in international business |c Michael R. Czinkota ; Ilkka A. Ronkainen |
| 264 | 1 | |a Fort Worth, Tex. |b Harcourt College Publ. |c 2001 | |
| 300 | |a IX, 374 S. |b graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 650 | 7 | |a Internationale ondernemingen |2 gtt | |
| 650 | 4 | |a Globalisierung | |
| 650 | 4 | |a Multinationales Unternehmen | |
| 650 | 4 | |a Competition, International | |
| 650 | 4 | |a Globalization |x Economic aspects | |
| 650 | 4 | |a International business enterprises |x Management | |
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| 700 | 1 | |a Ronkainen, Ilkka A. |e Sonstige |4 oth | |
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Datensatz im Suchindex
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|---|---|
| adam_text | TABLE OF CONTENTS
INTRODUCTION
Michael R. Czinkota and Ilkka A. Ronkainen, Globalization: An Introduction
and Assessment of Realities and Strategies 1
* ¦ *—••——•¦
PART ONE NEW REALITIES OF THE GLOBAL MARKETPLACE 9
Jane Fraser and Jeremy Oppenheim, What s New About Globalization? 11
Jay Mazur, Labors New Internationalism 23
PART TWO ENVIRONMENTS 33
Michael R. Czinkota, A National Export Assistance Policy for New and
Growing Businesses 35
Michael R. Czinkota and Erwin Dichtl, Export Controls and Global
Changes 46
Richard Brealey, The Asian Crisis: Lessons for Crisis Management and
Prevention 58
Martin Vander Weyer, Mark Landler, and Doug Garr, Globalism vs.
Nationalism vs. E Business: The World Debates 77
Alexander D. Stajkovic and Fred Luthans, Business Ethics Across Cultures:
A Social Cognitive Model 92
Ricky Y. K. Chan, An Emerging Green Market in China:
Myth or Reality? 110
PART THREE STRATEGIES OF ENTRY AND
OPERATIONS 121
Anil K. Gupta and Vijay Govindarajan, Managing Global Expansion:
A Conceptual Framework 123
Ashwin Adarkar, Asif Adil, David Ernst, and Paresh Vaish, Emerging Market
Alliances: Must They Be Win Lose? 142
Giiliz Ger, Localizing in the Global Village: Local Firms Competing in
Global Markets 159
PART FOUR FUNCTIONAL AREAS 179
Briance Mascarenhas, Alok Baveja, and Mamnoon Jamil, Dynamics of Core
Competencies in Leading Multinational Companies 181
Kenneth Simmonds, International Marketing—Avoiding the Seven Deadly
Traps 196
John A. Quelch and Helen Bloom, Ten Steps to a Global Human Resource
Strategy 207
Benjamin C. Esty, Petrozuata: A Case Study of the Effective Use of Project
Finance 221
PART FIVE ORGANIZATION AND
IMPLEMENTATION 247
Ingo Theuerkauf, David Ernst, and Amir Mahini, Think Local,
Organize . . . ? 249
j
Henry P. Conn and George S. Yip, Global Transfer of Critical
Capabilities 256
Julian Birkinshaw and Nick Fry, Subsidiary Initiatives to Develop New
Markets 275
i
PART SIX MARKET SPECIFICS 291
Johan Ahlberg, Nicklas Garemo, and Tomas Naucler, The Euro: How to
Keep Your Prices Up and Your Competitors Down 293
Michael R. Czinkota and Masaaki Kotabe, Bypassing Barriers to Marketing
in Japan 299
i Reiner Springer and Michael R. Czinkota, Marketings Contribution to the
Transformation of Central and Eastern Europe 310
i
I James A. Gingrich, Five Rules for Winning Emerging Market Consumers 327
j PART SEVEN THE FUTURE 339
i Michael R. Czinkota and Ilkka A. Ronkainen, International Business and
Trade in the Next Decade: Report from a Delphi Study 341
Credits 358
Index 359
|
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| indexdate | 2024-07-09T18:56:35Z |
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| isbn | 0030287219 |
| language | English |
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| spelling | Czinkota, Michael R. Verfasser aut Best practices in international business Michael R. Czinkota ; Ilkka A. Ronkainen Fort Worth, Tex. Harcourt College Publ. 2001 IX, 374 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Internationale ondernemingen gtt Globalisierung Multinationales Unternehmen Competition, International Globalization Economic aspects International business enterprises Management Internationales Management (DE-588)4114040-0 gnd rswk-swf Welthandel (DE-588)4065365-1 gnd rswk-swf (DE-588)4143413-4 Aufsatzsammlung gnd-content Welthandel (DE-588)4065365-1 s DE-604 Internationales Management (DE-588)4114040-0 s DE-188 Ronkainen, Ilkka A. Sonstige oth HBZ Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=009614182&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Czinkota, Michael R. Best practices in international business Internationale ondernemingen gtt Globalisierung Multinationales Unternehmen Competition, International Globalization Economic aspects International business enterprises Management Internationales Management (DE-588)4114040-0 gnd Welthandel (DE-588)4065365-1 gnd |
| subject_GND | (DE-588)4114040-0 (DE-588)4065365-1 (DE-588)4143413-4 |
| title | Best practices in international business |
| title_auth | Best practices in international business |
| title_exact_search | Best practices in international business |
| title_full | Best practices in international business Michael R. Czinkota ; Ilkka A. Ronkainen |
| title_fullStr | Best practices in international business Michael R. Czinkota ; Ilkka A. Ronkainen |
| title_full_unstemmed | Best practices in international business Michael R. Czinkota ; Ilkka A. Ronkainen |
| title_short | Best practices in international business |
| title_sort | best practices in international business |
| topic | Internationale ondernemingen gtt Globalisierung Multinationales Unternehmen Competition, International Globalization Economic aspects International business enterprises Management Internationales Management (DE-588)4114040-0 gnd Welthandel (DE-588)4065365-1 gnd |
| topic_facet | Internationale ondernemingen Globalisierung Multinationales Unternehmen Competition, International Globalization Economic aspects International business enterprises Management Internationales Management Welthandel Aufsatzsammlung |
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