Financing the new venture: [a complete guide to raising capital from venture capitalists, investment bankers, private investors, and other sources]
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Holbrook, Mass.
Adams Media Corp.
2000
|
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Beschreibung: | XXVII, 354 S. graph. Darst. |
| ISBN: | 1580622070 |
Internformat
MARC
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| 100 | 1 | |a Long, Mark |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Financing the new venture |b [a complete guide to raising capital from venture capitalists, investment bankers, private investors, and other sources] |c by Mark Long |
| 264 | 1 | |a Holbrook, Mass. |b Adams Media Corp. |c 2000 | |
| 300 | |a XXVII, 354 S. |b graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 650 | 4 | |a Capital investments | |
| 650 | 4 | |a Capital market | |
| 650 | 4 | |a Long-term business financing | |
| 650 | 4 | |a Venture capital | |
| 650 | 0 | 7 | |a Finanzierung |0 (DE-588)4017182-6 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Risikokapital |0 (DE-588)4124067-4 |2 gnd |9 rswk-swf |
| 689 | 0 | 0 | |a Risikokapital |0 (DE-588)4124067-4 |D s |
| 689 | 0 | 1 | |a Finanzierung |0 (DE-588)4017182-6 |D s |
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| 999 | |a oai:aleph.bib-bvb.de:BVB01-009556286 | ||
Datensatz im Suchindex
| _version_ | 1804128812815876096 |
|---|---|
| adam_text | X FlNANCINB THE NEW VENTURE
Preface xix
Acknowledgments xxv
Introduction 1
STEP l: DESIGNING THE
PHENOMENAL MESSAGE / 27
Are You Really Ready? 28
The Four Phenomenal Messages 29
Industry Superstar Message 30
Profitable Company Message 30
The Great American Product/Exit Game Message 31
The Great American Product/Exit Game Message Is About
Paradigm Shifting, 31
What s the Venture Capital Industry s Track Record?, 32
If You re in a Dry Hole, Changing Shovels Won t Help 34
A High Road Modeling Language for the 21st Century, 35
Change Your Theory or Die, 37
One More Lesson—Don t Blame the Venture Capitalists, 37
What Can We Conclude So Far?, 38
The Visionary Business Builder Message 38
The Research, 39
Collins and Porras Research Results, 39
Shattering the Myths, 43
How to Present the Visionary Business Builder Message, 44
Who Are You?, 45
What Are You Planning to Do?, 45
What Have You Done?, 46
Discipline 1: Intelligently Build the Organization First,
Then Focus On Products/Services 46
Design It and They Will Come, 47
The Chaordic Web—The Organizational Blueprint, 52
The Designing Your Chaordic Web Strategy, 52
Your Identity, 55
1. The Paradigm Vision, 55
2. The Principals, 57
3. The Promises of Discipline 2, 62
Contents XI
Evidence Points for Your Identity, 63
Your Launch Plan, 66
4. The Path, 66
5. The Positioning, 73
6. The Products/Services, 75
7. The Partners, 76
8. The Processes, 77
9. The Profits/Ownership, 77
10. The Projections/Liquidity, 78
A Summary of the Chaordic Web Elements Used in the Launch
Plan, 80
Evidence Points for Your Launch Plan, 80
Your Growth Plan, 83
4. The Path, 83
5. The Positioning, 88
6. The Products/Services, 89
7. The Partners, 91
8. The Processes, 92
9. The Profits/Ownership, 92
10. The Projections/Liquidity, 93
A Summary of the Chaordic Web Elements Used in the Growth
Plan, 96
Evidence Points for Your Growth Plan, 96
Discipline 2: Boldly Love Your Destiny 98
Discipline 3: Fanatically Hold Two Opposed Ideas
at the Same Time and Remain Functional 99
The Engineer a Launch Plan into Your Business
Plan Strategy, 100
The Imagine a Paradigm Vision into Your Business
Plan Strategy, 100
Discipline 4: Passionately Preserve the Core and
Drive for Progress 100
Preserving Core Ideology, 101
Drive for Progress, 101
The Design Passionately Preserve the Core and Drive for
Progress into Your Business Plan Strategy, 101
Discipline 5: Systematically Innovate 102
Discover It—Diffuse It, 102
The Paradigm Adoptive Life Cycle Tool (PALC), 102
Conclusion 103
XII Financing the New Venture
STEP 2: SURVEYING INVESTOR
FINANCINGâ„¢ SOURCES AND
APPROACHES / 1O5 It s Like Fishing 106
The Way Things Are, 107
Investor Financingâ„¢ Sources, 107
Source I: The Venture Capital Market 107
How Big and Active Is This Market?, 108
Venture Capital Myths, 109
The Types of Venture Capitalists, 110
Where to Find Venture Capitalists, 110
The Needs of Venture Capitalists, 110
Source II: Strategic Corporate Investors 115
How Big and Active Is This Market?, 117
Where to Find Strategic Corporate Investors, 118
Who to Contact Within the Companies, 118
Foreign Strategic Corporate Investors, 120
The Needs of Strategic Corporate Investors, 121
Strategic Business Needs, 121
Financial Investment Needs, 122
Source III: Business Angels 122
How Big and Active Is This Market?, 122
Business Angels Vs. Venture Capitalists, 123
The Types of Business Angels, 123
Business Angels Are Accumulators, 127
Where to Find Business Angels, 128
The Needs of Business Angels, 129
Source IV: Adventure Stockholders 134
How Big and Active Is This Market?, 134
The Types of Adventure Stockholders, 134
Where to Look for Adventure Stockholders, 136
The Needs of Adventure Stockholders, 137
Source V: The Visionary Capital Market 142
Where to Find Visionary Capitalists, 144
The Needs of Visionary Capitalists, 144
Investor Financingâ„¢ Approaches 148
The Direct Placement Approach 149
Contents XIII
The Money Raiser Approach 150
How Big Is the Money Raiser Market?, 151
Where to Look for Money Raisers, 155
Securities Licensed Money Raisers, 157
Non securities Licensed Money Raisers, 162
Conclusion 173
STEP 3: DEVELOPING THE
BUSINESS PLAN / 175
Elements of The Business Plan 176
The Contents, 176
The Goal of the Business Plan, 177
Bullet Proof Your Business Plan, 177
The Cover Page, 179
The Executive Summary, 180
Guidelines for Preparing Financial Forecasts, 181
The Appendices, 182
Conclusion 182
STEP 4: IDENTIFYING STRATEGIC
ASSOCIATIONS / 1 B5 Different Flavors, 187
Variety of Support, 189
Important Considerations, 189
Strategic Association Leadership Teams 192
The Inner Circle Team, 192
The Board of Advisors Team, 193
The Board of Directors Team, 194
The Funding Team, 194
The Corporate Finance Advisor or Coach—the Facilitator for
Doing the Right Thing , 196
Considerations in Hiring a Corporate Finance Advisor, 196
What to Watch Out For, 197
The Attorney—the Compliance Keeper, 197
Considerations in Hiring Your Attorney, 198
XIV Financing the New Venture
What to Watch Out For, 198
The CPA—The Controller, 199
Considerations in Hiring Your CPA, 199
What to Watch Out For, 200
Secondary Members of Your Funding Team, 200
Conclusion 202
STEP 5: STRUCTURING THE
FINANCING / 2D3 The Financing Sequence Plan 205
The Benefits of a Financing Sequence Plan, 205
Should Your Company Go Public?, 206
Advantages of Being a Public Company, 206
Disadvantages of Being a Public Company, 207
How to Develop Your Financing Sequence Plan, 210
Current Funding Requirements 211
Current Financing Instruments 211
Smorgasbord, 213
Public Offering Instruments 214
Benefits of Using a Public Offering Instrument, 217
Disadvantages of Using a Public Offering Instrument, 219
Private Offerings 219
So Is It a Public or Private Offering Instrument?, 220
Equity Securities 220
General Characteristics, 220
Common Stock Characteristics, 222
Preferred Stock Types and Characteristics, 223
Debt Securities 224
Bond Types and Characteristics, 224
Debenture Characteristics, 225
Notes, 225
Note Types and Characteristics, 225
Warrants and Options 226
Warrants, 226
Options, 226
Contents XV
Direct Participation Offerings (DPO s) 226
Direct Participation Offerings: Types and Characteristics, 227
Special Features of Funding Instruments 228
Split Funding, 228
Investor Note Financing, 229
Assessments, 229
Zero Coupons, 230
Your Term Sheet 230
Is There an Ideal Structure? 230
Conclusion 231
STEP 6: CREATING THE CAPITAL
RELATIONSâ„¢ PLAN / 233
Capital Relations â„¢ Is Not a Push , 234
Capital Relations â„¢ Is a Pull , 234
Ranking Relationship Quality 236
Creating Your Own Investor/Money Raiser Market 238
Investor/Money Raiser Profile Definitions, 238
How Big Is the List?, 239
Keep Your Pipeline Full, 240
Creating Your Communications 240
Messages, 240
Messengers, 241
Developing the Customer Market Infrastructure Messengers, 242
Developing the Advocate Messenger Program, 243
Developing the Capital Market Infrastructure Messengers, 247
Developing the Leadership Team s Communication Skills, 252
Media, 252
The Major Communication Tactics 253
The Minor Communication Tactics 264
The Communication Tools 272
Conclusion 280
XVI Financing the New Venture
STEP V: DEVELOPING THE
DISCUSSION DOCUMENTS / 28 1
The Business Plan 283
The Term Sheet 283
The Funding Requirements Sheet 285
The Offering Campaign Plan 285
The Strategy Summary, 285
The PERT Chart, 288
The Budget, 288
Collateral Marketing Tools 288
Conclusion 289
STEP B: TESTING THE MARKET
AND LIST ASSEMBLAGE / 291
Determining Investor/Money Raiser Profiles and
Assembling Lists 292
Focus Groups, 294
Some Tips about Focus Groups, 295
After the Focus Group, 298
How Many Focus Groups Are Needed?, 298
How to Assemble Your Lists 298
Conclusion 299
STEP 9: FINALIZING
THE DOCUMENTS / 3O 1 Final Preparation Tips 303
The Business Plan, 303
The Offering Documents, 303
The Offering Campaign Plan, 303
The Collateral Marketing Tools, 305
Conclusion 306
Contents XVII
STEP ID: EXECUTING THE
OFFERING CAMPAIGN / 3D7
No More Rehearsals 308
On With the Show, 309
A Hypothetical Offering Campaign 309
Strategy Summary Observations, 311
The PERT Chart, 314
The Budget, 314
The Offering Campaign 324
After the Offering Campaign 325
Shareholder Relations, 325
Capital Relationsâ„¢ Never Stops 327
Conclusion 327
Afterword 329
Notes 333
Index 341
|
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| language | English |
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| physical | XXVII, 354 S. graph. Darst. |
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| spelling | Long, Mark Verfasser aut Financing the new venture [a complete guide to raising capital from venture capitalists, investment bankers, private investors, and other sources] by Mark Long Holbrook, Mass. Adams Media Corp. 2000 XXVII, 354 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Capital investments Capital market Long-term business financing Venture capital Finanzierung (DE-588)4017182-6 gnd rswk-swf Risikokapital (DE-588)4124067-4 gnd rswk-swf Risikokapital (DE-588)4124067-4 s Finanzierung (DE-588)4017182-6 s DE-604 HBZ Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=009556286&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Long, Mark Financing the new venture [a complete guide to raising capital from venture capitalists, investment bankers, private investors, and other sources] Capital investments Capital market Long-term business financing Venture capital Finanzierung (DE-588)4017182-6 gnd Risikokapital (DE-588)4124067-4 gnd |
| subject_GND | (DE-588)4017182-6 (DE-588)4124067-4 |
| title | Financing the new venture [a complete guide to raising capital from venture capitalists, investment bankers, private investors, and other sources] |
| title_auth | Financing the new venture [a complete guide to raising capital from venture capitalists, investment bankers, private investors, and other sources] |
| title_exact_search | Financing the new venture [a complete guide to raising capital from venture capitalists, investment bankers, private investors, and other sources] |
| title_full | Financing the new venture [a complete guide to raising capital from venture capitalists, investment bankers, private investors, and other sources] by Mark Long |
| title_fullStr | Financing the new venture [a complete guide to raising capital from venture capitalists, investment bankers, private investors, and other sources] by Mark Long |
| title_full_unstemmed | Financing the new venture [a complete guide to raising capital from venture capitalists, investment bankers, private investors, and other sources] by Mark Long |
| title_short | Financing the new venture |
| title_sort | financing the new venture a complete guide to raising capital from venture capitalists investment bankers private investors and other sources |
| title_sub | [a complete guide to raising capital from venture capitalists, investment bankers, private investors, and other sources] |
| topic | Capital investments Capital market Long-term business financing Venture capital Finanzierung (DE-588)4017182-6 gnd Risikokapital (DE-588)4124067-4 gnd |
| topic_facet | Capital investments Capital market Long-term business financing Venture capital Finanzierung Risikokapital |
| url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=009556286&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
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