Design for community: the art of connecting real people in virtual places
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Indianapolis, Ind.
New Riders
2002
|
| Ausgabe: | 1. print |
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Beschreibung: | XXVII, 307 S. Ill., graph. Darst. |
| ISBN: | 0735710759 |
Internformat
MARC
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| 100 | 1 | |a Powazek, Derek M. |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Design for community |b the art of connecting real people in virtual places |c Derek M. Powazek |
| 250 | |a 1. print | ||
| 264 | 1 | |a Indianapolis, Ind. |b New Riders |c 2002 | |
| 300 | |a XXVII, 307 S. |b Ill., graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 650 | 7 | |a Internet |2 larpcal | |
| 650 | 7 | |a World wide web |2 larpcal | |
| 650 | 4 | |a Gesellschaft | |
| 650 | 4 | |a Communities | |
| 650 | 4 | |a Electronic discussion groups | |
| 650 | 4 | |a Internet |x Social aspects | |
| 650 | 4 | |a Online chat groups | |
| 650 | 4 | |a Web sites |x Design | |
| 650 | 4 | |a World Wide Web |x Social aspects | |
| 650 | 0 | 7 | |a Internet |0 (DE-588)4308416-3 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Kommunikation |0 (DE-588)4031883-7 |2 gnd |9 rswk-swf |
| 689 | 0 | 0 | |a Internet |0 (DE-588)4308416-3 |D s |
| 689 | 0 | 1 | |a Kommunikation |0 (DE-588)4031883-7 |D s |
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| 856 | 4 | 2 | |m HBZ Datenaustausch |q application/pdf |u http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=009523988&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |3 Inhaltsverzeichnis |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-009523988 | ||
Datensatz im Suchindex
| _version_ | 1804128762799849472 |
|---|---|
| adam_text | Contents at a Gknce
Preface xv
Introduction xix
Chapter 1 Is This Trip Really Necessary? 1
Chapter 2 Content Comes First 17
Chapter 3 Design Matters 37
Chapter 4 Tools for Doing the Heavy Lifting 69
Chapter 5 Polides and Policing 87
Chapter 6 Moderation, Karma, and Flame Bait 115
Chapter 7 Chat, Cams, and Virtual Intimacy 135
Chapter 8 Barriers to Entry 167
Chapter 9 Email Keeps the Conversation Alive 191
Chapter 10 Commerce Communities 219
Chapter 11 Killing Your Community 243
Chapter 12 What s Next? 263
PostScript 297
Table of Contents
Preface
Everything I Needed to Know about Web Community
I Learned in High School Algebra Class xv
Introduction
The Web Is Different xx
Defining the Terms xxi
What to Expect from This Book xxiii
Who I Am xxv
Chapter 1
Is This Trip Really Necessary?
... What to Know Before You Begin I
Bad Reason # I:
Because It s Cool! 2
Bad Reason #2:
Because We ll Get Free Content! 3
Questioning Assumptions 4
The Good Reasons 5
All Systems Go—Adding Community Features 6
Who is your audience? 7
Creating valuable content 10
Community 11
Ready for Your Close up? 14
Chapter 2
Content Comes First
... Give Your Community Something to Talk About 17
The Well Is Dry 18
You Get What You Give 20
The Power of Personal Stories 22
Content That Works 25
Table of Contents Be personal 26
Be nice 26
Be inclusive 26
Be honest 27
Content with Content 27 }
A Conversation with Matt Haughey 28
Chapter 3 i
Design Matters
.. .Architectural and Visual Design for
Successful Communities 37 ]
Design in General 38 ¦
Web design as music 38
The Nuts and Bolts 39
1. Design for your audience 39
2. Design for flexibility 40
3. Design for experience 41
4. Design for simplicity 42
5. Design for readability 43 ¦
6. Design for beauty 44
Design for Community 45
Rule # I: Tie Content Directly to Community 46
The two tree theory 46
Connecting the dots 48
Enter the {fray} 50
Rule #2: Bury the Post Button 53
Kvetch.com vs. fray.com 54
Rule #3: Give Up Control (and Let Your Users Surprise You) 55
Again with the kvetch.com? 56
Design Matters 59
Consideration I: Color choice 59
Consideration 2: Shapes and patterns 59
Consideration 3: Photos and illustrations 60
Consideration 4: Attention to detail 62
Everything Is Design 63
A Conversation with Steven Johnson 64
Chapter 4
Tools for Doing the Heavy Lifting
... How to Power Your Community 69
To Buy or Not to Buy? 70
Design for Community Buy it 70
Build it 70
Getting the Vision 71
Let s Go Shopping 73
Web based: just add people! 73
A free lunch (and other bedtime stories) 75
Cheap and cheerful 76
Swimming with the pros 78
Deciding What s Right for You 79
Design First 80
A Conversation with the jGurus 82
Chapter 5
Policies and Policing
.. .Setting, Communicating, and Enforcing the Rules 87
Lesson Learned 88
Change I: Change the disclaimer 89
Change 2: Get an email address 90
Unseen Rules Aren t Rules at All 91
Step I: Set rules wisely 91
Step 2: Communicate rules clearly 93
Step 3: Communicate rules visually 95
Enforce the Rules 99
Job description of a host 99
How important is the host? 101
booking the part 104
Barriers and Hosts 106
A Conversation with Caleb Clark 107
Chapter 6
Moderation, Karma, and Flame Bait
... How to Survive Your Own Users 115
A Dimension Not Only of Sight and Sound but of Mind 116
It s Going to Be Okay 117
Tie the Virtual to the Real as Much as Possible 119
Community, police thyself 120
Moderation, Meta moderation, and Karmic Justice 123
Instant Karma 127
But Wait, There s Meta! 127
Catch Me When I Fall 128
A Conversation with Rob Malda 130
Table of Contents Chapter 7
Chat, Cams, and Virtual Intimacy
... Seeing Computers as Intimacy Devices 135
Intimacy Doesn t Mean Sex (Usually) 136
Communities of support 137
Communities of shared stories 139
Communities of commerce 141
Intimacy Computes 142
Elements of Intimacy 143
Obstacle I: Paranoia 143 5
Fighting paranoia 144 ;
Beware the grifters! 147 I
Obstacle 2: Computers are work 149 «
Obstacle 3: Bad design 150 )
The antidote: Clear signage 151 j
Any Hot Chicks Here? 153 $
Why chat works 154 J
I m ready for my close up 156 i
The Magic Element 157
A Conversation with John Styn 159
Chapter 8
Barriers to Entry
... Making Them Work for It 167
Bad Assumption I: Communities Are Open to All 167
Bad Assumption 2: Barriers Are Bad 168
Advice I Hate to Give 169
The Three Kinds of Barriers 170
Informal barriers to entry 170
Formal barriers to entry 172
Extreme barriers to entry 177
Story I: A list in hot water I 77
Story 2: Burning the village I 79
Drastic times require drastic measures 181
Barriers Can Change Over Time 181
And It Goes Both Ways 182
Barriers Are Good 183
A Conversation with Emma Taylor 184
Design for Community Chapter 9
Email Keeps the Conversation Alive
... Community That Comes to You 191
Tools of the Trade 192
Two Kinds of Lists 193
You talk I listen 194
Going both ways 196
Community That Comes to You 196
Designing Email 197
The Good and Bad of Ownership 199
Email and Web: The Two Great Tastes That Go Great Together 200
The Dark Side 203
Spam 203
Bounces 204
Managing subscriptions 205
Creating Connection 206
A Conversation with Steve Champeon 207
Chapter 10
Commerce Communities
... How to Keep Money from Screwing Everything Up 219
A Commercial Web Begets Commercial Communities 220
Early Adopter: Saturn 220
Harnessing Customer Loyalty 222
Successful Companies Encourage Community 224
The TiVo Success Story 225
Follow the Leader 229
Your Turn 232
Tip I: Be honest 232 .
Tip 2: Be prepared 233
Tip 3: Be clear 233
Up with People! 234
A Conversation with Matt Williams 235
Chapter 11
Killing Your Community
... Nothing Gold Can Stay 243
All Good Things Must Come to an End 244
Time to Pull the Plug? 245
Good Reasons to End 246
Table of Contents Community Kevorkian
To Archive or Not to Archive? ,49 ¦
Story: The Glassdog Club S?
Design Considerations
Saying Goodbye
A Conversation with Noah Grey
Chapter 12 I
What s Next? j
¦ ¦Back to the Future I
Digital Diaspora ^3
Getting personal {
Tools of the trade 7? I
Weblog as community ,, I
One step further ^ )
The blog beyond i
Personification
Diversification
Visual Sophistication
Shall We Play a Game? 278
The Virtual Gaming Room 279
Role Playing in a Virtual World 280
Grade School All Over Again 280
What Is It About Games? 281
Community Controlled Editorial 282
Getting Real 233
Back to the Future 2RS
A Conversation with Howard Rheingold 286
Postscript
Where Do We Go from Here? ; 297
|
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| discipline | Informatik Soziologie Kommunikationswesen Wirtschaftswissenschaften |
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| indexdate | 2024-07-09T18:54:24Z |
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| isbn | 0735710759 |
| language | English |
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| spelling | Powazek, Derek M. Verfasser aut Design for community the art of connecting real people in virtual places Derek M. Powazek 1. print Indianapolis, Ind. New Riders 2002 XXVII, 307 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Internet larpcal World wide web larpcal Gesellschaft Communities Electronic discussion groups Internet Social aspects Online chat groups Web sites Design World Wide Web Social aspects Internet (DE-588)4308416-3 gnd rswk-swf Kommunikation (DE-588)4031883-7 gnd rswk-swf Internet (DE-588)4308416-3 s Kommunikation (DE-588)4031883-7 s DE-604 HBZ Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=009523988&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Powazek, Derek M. Design for community the art of connecting real people in virtual places Internet larpcal World wide web larpcal Gesellschaft Communities Electronic discussion groups Internet Social aspects Online chat groups Web sites Design World Wide Web Social aspects Internet (DE-588)4308416-3 gnd Kommunikation (DE-588)4031883-7 gnd |
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| title | Design for community the art of connecting real people in virtual places |
| title_auth | Design for community the art of connecting real people in virtual places |
| title_exact_search | Design for community the art of connecting real people in virtual places |
| title_full | Design for community the art of connecting real people in virtual places Derek M. Powazek |
| title_fullStr | Design for community the art of connecting real people in virtual places Derek M. Powazek |
| title_full_unstemmed | Design for community the art of connecting real people in virtual places Derek M. Powazek |
| title_short | Design for community |
| title_sort | design for community the art of connecting real people in virtual places |
| title_sub | the art of connecting real people in virtual places |
| topic | Internet larpcal World wide web larpcal Gesellschaft Communities Electronic discussion groups Internet Social aspects Online chat groups Web sites Design World Wide Web Social aspects Internet (DE-588)4308416-3 gnd Kommunikation (DE-588)4031883-7 gnd |
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