Buying and believing: Sri Lankan advertising and consumers in a transnational world
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Chicago [u.a.]
Univ. of Chicago Press
2001
|
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Beschreibung: | IX, 263 S. Ill. |
| ISBN: | 0226430413 0226430405 |
Internformat
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| 650 | 7 | |a Consumentengedrag |2 gtt | |
| 650 | 7 | |a Reclame |2 gtt | |
| 650 | 4 | |a Advertising |z Sri Lanka | |
| 650 | 4 | |a Consumption (Economics) |z Sri Lanka | |
| 650 | 4 | |a Marketing |z Sri Lanka | |
| 650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
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Datensatz im Suchindex
| _version_ | 1804128734741004288 |
|---|---|
| adam_text | CONTENTS
Preface va
Introduction /
CHAPTER ONE Advertising as a Global Business 19
TWO Facing the Nation 44
THREE Local Ways of Being Foreign 74
FOUR The Sri Lankan Advertising Business 10/
FIVE In the Local Idiom no
SIX Banking and Belonging 60
SEVEN No. 37, Sapugaswatte Road 193
EIGHT The Home and the World 225
Bibliography 237
Index 249
V
|
| any_adam_object | 1 |
| author | Kemper, Steven |
| author_facet | Kemper, Steven |
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| author_sort | Kemper, Steven |
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| callnumber-first | H - Social Science |
| callnumber-label | HF5813 |
| callnumber-raw | HF5813.S72 |
| callnumber-search | HF5813.S72 |
| callnumber-sort | HF 45813 S72 |
| callnumber-subject | HF - Commerce |
| classification_rvk | MS 5560 |
| ctrlnum | (OCoLC)45283303 (DE-599)BVBBV013893249 |
| dewey-full | 659.1/095493 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 659 - Advertising and public relations |
| dewey-raw | 659.1/095493 |
| dewey-search | 659.1/095493 |
| dewey-sort | 3659.1 595493 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Soziologie Wirtschaftswissenschaften |
| format | Book |
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| geographic | Sri Lanka (DE-588)4009696-8 gnd |
| geographic_facet | Sri Lanka |
| id | DE-604.BV013893249 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T18:53:57Z |
| institution | BVB |
| isbn | 0226430413 0226430405 |
| language | English |
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| physical | IX, 263 S. Ill. |
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| spelling | Kemper, Steven Verfasser aut Buying and believing Sri Lankan advertising and consumers in a transnational world Steven Kemper Chicago [u.a.] Univ. of Chicago Press 2001 IX, 263 S. Ill. txt rdacontent n rdamedia nc rdacarrier Consumentengedrag gtt Reclame gtt Advertising Sri Lanka Consumption (Economics) Sri Lanka Marketing Sri Lanka Marketing (DE-588)4037589-4 gnd rswk-swf Anzeigenwerbung (DE-588)4112549-6 gnd rswk-swf Verbraucherverhalten (DE-588)4062644-1 gnd rswk-swf Sri Lanka (DE-588)4009696-8 gnd rswk-swf Sri Lanka (DE-588)4009696-8 g Anzeigenwerbung (DE-588)4112549-6 s Marketing (DE-588)4037589-4 s Verbraucherverhalten (DE-588)4062644-1 s DE-604 HBZ Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=009506300&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Kemper, Steven Buying and believing Sri Lankan advertising and consumers in a transnational world Consumentengedrag gtt Reclame gtt Advertising Sri Lanka Consumption (Economics) Sri Lanka Marketing Sri Lanka Marketing (DE-588)4037589-4 gnd Anzeigenwerbung (DE-588)4112549-6 gnd Verbraucherverhalten (DE-588)4062644-1 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4112549-6 (DE-588)4062644-1 (DE-588)4009696-8 |
| title | Buying and believing Sri Lankan advertising and consumers in a transnational world |
| title_auth | Buying and believing Sri Lankan advertising and consumers in a transnational world |
| title_exact_search | Buying and believing Sri Lankan advertising and consumers in a transnational world |
| title_full | Buying and believing Sri Lankan advertising and consumers in a transnational world Steven Kemper |
| title_fullStr | Buying and believing Sri Lankan advertising and consumers in a transnational world Steven Kemper |
| title_full_unstemmed | Buying and believing Sri Lankan advertising and consumers in a transnational world Steven Kemper |
| title_short | Buying and believing |
| title_sort | buying and believing sri lankan advertising and consumers in a transnational world |
| title_sub | Sri Lankan advertising and consumers in a transnational world |
| topic | Consumentengedrag gtt Reclame gtt Advertising Sri Lanka Consumption (Economics) Sri Lanka Marketing Sri Lanka Marketing (DE-588)4037589-4 gnd Anzeigenwerbung (DE-588)4112549-6 gnd Verbraucherverhalten (DE-588)4062644-1 gnd |
| topic_facet | Consumentengedrag Reclame Advertising Sri Lanka Consumption (Economics) Sri Lanka Marketing Sri Lanka Marketing Anzeigenwerbung Verbraucherverhalten Sri Lanka |
| url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=009506300&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
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