The beverage service world:

"The Beverage Service World is a comprehensive textbook for the beverage and bar industry. The book covers three areas; product knowledge, management, and equipment/design. It introduces students to the topics of marketing, equipment, legal factors, product knowledge, history, and staffing, as...

Ausführliche Beschreibung

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Bibliographische Detailangaben
Hauptverfasser: Rande, Wallace (VerfasserIn), Valentino, Luciani (VerfasserIn)
Format: Buch
Sprache:English
Veröffentlicht: Upper Saddle River, NJ Prentice-Hall 2001
Schlagworte:
Zusammenfassung:"The Beverage Service World is a comprehensive textbook for the beverage and bar industry. The book covers three areas; product knowledge, management, and equipment/design. It introduces students to the topics of marketing, equipment, legal factors, product knowledge, history, and staffing, as well as topics not generally found in other books on the subject such as; customer service, the responsible service of alcohol, and the controlling of internal theft. The book will be an asset to both present and future bar managers. The material is presented in an easy-to-understand manner. Many photographs and graphics are included to help illustrate key points and concepts."--BOOK JACKET.
Beschreibung:XV, 336 S. Ill.
ISBN:0133759245

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