New dimensions in consumer goods marketing: manufacturer - retailer - relationships 2005
Gespeichert in:
| Hauptverfasser: | , , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
[Saarbrücken]
Inst. für Handel und Internat. Marketing an der Univ. des Saarlandes u.a.
2001
|
| Schlagworte: | |
| Beschreibung: | IV, 167 S. Ill., graph. Darst. |
Internformat
MARC
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Datensatz im Suchindex
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| author | Zentes, Joachim 1947- Janz, Markus 1972- Morschett, Dirk 1970- |
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| author_role | aut aut aut |
| author_sort | Zentes, Joachim 1947- |
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| bvnumber | BV013683264 |
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| discipline | Wirtschaftswissenschaften |
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| id | DE-604.BV013683264 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T18:50:10Z |
| institution | BVB |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-009349958 |
| oclc_num | 634641602 |
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| physical | IV, 167 S. Ill., graph. Darst. |
| publishDate | 2001 |
| publishDateSearch | 2001 |
| publishDateSort | 2001 |
| publisher | Inst. für Handel und Internat. Marketing an der Univ. des Saarlandes u.a. |
| record_format | marc |
| spelling | Zentes, Joachim 1947- Verfasser (DE-588)115533907 aut New dimensions in consumer goods marketing manufacturer - retailer - relationships 2005 Joachim Zentes ; Markus Janz ; Dirk Morschett [Saarbrücken] Inst. für Handel und Internat. Marketing an der Univ. des Saarlandes u.a. 2001 IV, 167 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Einzelhandel (DE-588)4127747-8 gnd rswk-swf Konsumgut (DE-588)4032259-2 gnd rswk-swf Konsumgüterindustrie (DE-588)4194766-6 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Marketing (DE-588)4037589-4 s Konsumgut (DE-588)4032259-2 s DE-604 Konsumgüterindustrie (DE-588)4194766-6 s Einzelhandel (DE-588)4127747-8 s Janz, Markus 1972- Verfasser (DE-588)124027296 aut Morschett, Dirk 1970- Verfasser (DE-588)1020699256 aut |
| spellingShingle | Zentes, Joachim 1947- Janz, Markus 1972- Morschett, Dirk 1970- New dimensions in consumer goods marketing manufacturer - retailer - relationships 2005 Einzelhandel (DE-588)4127747-8 gnd Konsumgut (DE-588)4032259-2 gnd Konsumgüterindustrie (DE-588)4194766-6 gnd Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4127747-8 (DE-588)4032259-2 (DE-588)4194766-6 (DE-588)4037589-4 |
| title | New dimensions in consumer goods marketing manufacturer - retailer - relationships 2005 |
| title_auth | New dimensions in consumer goods marketing manufacturer - retailer - relationships 2005 |
| title_exact_search | New dimensions in consumer goods marketing manufacturer - retailer - relationships 2005 |
| title_full | New dimensions in consumer goods marketing manufacturer - retailer - relationships 2005 Joachim Zentes ; Markus Janz ; Dirk Morschett |
| title_fullStr | New dimensions in consumer goods marketing manufacturer - retailer - relationships 2005 Joachim Zentes ; Markus Janz ; Dirk Morschett |
| title_full_unstemmed | New dimensions in consumer goods marketing manufacturer - retailer - relationships 2005 Joachim Zentes ; Markus Janz ; Dirk Morschett |
| title_short | New dimensions in consumer goods marketing |
| title_sort | new dimensions in consumer goods marketing manufacturer retailer relationships 2005 |
| title_sub | manufacturer - retailer - relationships 2005 |
| topic | Einzelhandel (DE-588)4127747-8 gnd Konsumgut (DE-588)4032259-2 gnd Konsumgüterindustrie (DE-588)4194766-6 gnd Marketing (DE-588)4037589-4 gnd |
| topic_facet | Einzelhandel Konsumgut Konsumgüterindustrie Marketing |
| work_keys_str_mv | AT zentesjoachim newdimensionsinconsumergoodsmarketingmanufacturerretailerrelationships2005 AT janzmarkus newdimensionsinconsumergoodsmarketingmanufacturerretailerrelationships2005 AT morschettdirk newdimensionsinconsumergoodsmarketingmanufacturerretailerrelationships2005 |