Marketing: Einführung in Theorie und Praxis
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | German |
| Veröffentlicht: |
Stuttgart
Schäffer-Poeschel
2001
|
| Ausgabe: | 3., überarb. und erw. Aufl. |
| Schriftenreihe: | Sammlung Poeschel
159 |
| Schlagworte: | |
| Beschreibung: | XIV, 439 S. graph. Darst. |
| ISBN: | 3791092340 |
Internformat
MARC
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| 100 | 1 | |a Scharf, Andreas |d 1959- |e Verfasser |0 (DE-588)12958018X |4 aut | |
| 245 | 1 | 0 | |a Marketing |b Einführung in Theorie und Praxis |c Andreas Scharf ; Bernd Schubert |
| 250 | |a 3., überarb. und erw. Aufl. | ||
| 264 | 1 | |a Stuttgart |b Schäffer-Poeschel |c 2001 | |
| 300 | |a XIV, 439 S. |b graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 490 | 1 | |a Sammlung Poeschel |v 159 | |
| 650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Lehrbuch |0 (DE-588)4123623-3 |2 gnd |9 rswk-swf |
| 655 | 7 | |0 (DE-588)4151278-9 |a Einführung |2 gnd-content | |
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| 689 | 0 | 1 | |a Lehrbuch |0 (DE-588)4123623-3 |D s |
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| 689 | 1 | 0 | |a Marketing |0 (DE-588)4037589-4 |D s |
| 689 | 1 | |5 DE-604 | |
| 700 | 1 | |a Schubert, Bernd |e Verfasser |4 aut | |
| 830 | 0 | |a Sammlung Poeschel |v 159 |w (DE-604)BV000004676 |9 159 | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-009314995 | ||
Datensatz im Suchindex
| _version_ | 1804128443270430720 |
|---|---|
| any_adam_object | |
| author | Scharf, Andreas 1959- Schubert, Bernd |
| author_GND | (DE-588)12958018X |
| author_facet | Scharf, Andreas 1959- Schubert, Bernd |
| author_role | aut aut |
| author_sort | Scharf, Andreas 1959- |
| author_variant | a s as b s bs |
| building | Verbundindex |
| bvnumber | BV013634187 |
| classification_rvk | QP 600 |
| ctrlnum | (OCoLC)47327566 (DE-599)BVBBV013634187 |
| discipline | Wirtschaftswissenschaften |
| edition | 3., überarb. und erw. Aufl. |
| format | Book |
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| genre | (DE-588)4151278-9 Einführung gnd-content |
| genre_facet | Einführung |
| id | DE-604.BV013634187 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T18:49:19Z |
| institution | BVB |
| isbn | 3791092340 |
| language | German |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-009314995 |
| oclc_num | 47327566 |
| open_access_boolean | |
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| physical | XIV, 439 S. graph. Darst. |
| publishDate | 2001 |
| publishDateSearch | 2001 |
| publishDateSort | 2001 |
| publisher | Schäffer-Poeschel |
| record_format | marc |
| series | Sammlung Poeschel |
| series2 | Sammlung Poeschel |
| spelling | Scharf, Andreas 1959- Verfasser (DE-588)12958018X aut Marketing Einführung in Theorie und Praxis Andreas Scharf ; Bernd Schubert 3., überarb. und erw. Aufl. Stuttgart Schäffer-Poeschel 2001 XIV, 439 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Sammlung Poeschel 159 Marketing (DE-588)4037589-4 gnd rswk-swf Lehrbuch (DE-588)4123623-3 gnd rswk-swf (DE-588)4151278-9 Einführung gnd-content Marketing (DE-588)4037589-4 s Lehrbuch (DE-588)4123623-3 s DE-604 Schubert, Bernd Verfasser aut Sammlung Poeschel 159 (DE-604)BV000004676 159 |
| spellingShingle | Scharf, Andreas 1959- Schubert, Bernd Marketing Einführung in Theorie und Praxis Sammlung Poeschel Marketing (DE-588)4037589-4 gnd Lehrbuch (DE-588)4123623-3 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4123623-3 (DE-588)4151278-9 |
| title | Marketing Einführung in Theorie und Praxis |
| title_auth | Marketing Einführung in Theorie und Praxis |
| title_exact_search | Marketing Einführung in Theorie und Praxis |
| title_full | Marketing Einführung in Theorie und Praxis Andreas Scharf ; Bernd Schubert |
| title_fullStr | Marketing Einführung in Theorie und Praxis Andreas Scharf ; Bernd Schubert |
| title_full_unstemmed | Marketing Einführung in Theorie und Praxis Andreas Scharf ; Bernd Schubert |
| title_short | Marketing |
| title_sort | marketing einfuhrung in theorie und praxis |
| title_sub | Einführung in Theorie und Praxis |
| topic | Marketing (DE-588)4037589-4 gnd Lehrbuch (DE-588)4123623-3 gnd |
| topic_facet | Marketing Lehrbuch Einführung |
| volume_link | (DE-604)BV000004676 |
| work_keys_str_mv | AT scharfandreas marketingeinfuhrungintheorieundpraxis AT schubertbernd marketingeinfuhrungintheorieundpraxis |