The marketing research process: a managerial approach to purchasing relevant information for decision making [1] [Hauptband]
Gespeichert in:
Hauptverfasser: | , |
---|---|
Format: | Buch |
Sprache: | English |
Veröffentlicht: |
Pacific Palisades, Calif.
Goodyear
1972
|
Beschreibung: | XIV, 622 S. graph. Darst. |
ISBN: | 0876205449 |
Internformat
MARC
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245 | 1 | 0 | |a The marketing research process |b a managerial approach to purchasing relevant information for decision making |n [1] |p [Hauptband] |c Keith K. Cox ; Ben M. Enis |
264 | 1 | |a Pacific Palisades, Calif. |b Goodyear |c 1972 | |
300 | |a XIV, 622 S. |b graph. Darst. | ||
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999 | |a oai:aleph.bib-bvb.de:BVB01-009201358 |
Datensatz im Suchindex
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---|---|
any_adam_object | |
author | Cox, Keith K. Enis, Ben M. |
author_facet | Cox, Keith K. Enis, Ben M. |
author_role | aut aut |
author_sort | Cox, Keith K. |
author_variant | k k c kk kkc b m e bm bme |
building | Verbundindex |
bvnumber | BV013481418 |
classification_rvk | QP 611 |
ctrlnum | (OCoLC)634904411 (DE-599)BVBBV013481418 |
discipline | Wirtschaftswissenschaften |
format | Book |
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id | DE-604.BV013481418 |
illustrated | Illustrated |
indexdate | 2024-07-09T18:46:37Z |
institution | BVB |
isbn | 0876205449 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-009201358 |
oclc_num | 634904411 |
open_access_boolean | |
owner | DE-945 |
owner_facet | DE-945 |
physical | XIV, 622 S. graph. Darst. |
publishDate | 1972 |
publishDateSearch | 1972 |
publishDateSort | 1972 |
publisher | Goodyear |
record_format | marc |
spelling | Cox, Keith K. Verfasser aut The marketing research process a managerial approach to purchasing relevant information for decision making [1] [Hauptband] Keith K. Cox ; Ben M. Enis Pacific Palisades, Calif. Goodyear 1972 XIV, 622 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Enis, Ben M. Verfasser aut (DE-604)BV013481412 1 |
spellingShingle | Cox, Keith K. Enis, Ben M. The marketing research process a managerial approach to purchasing relevant information for decision making |
title | The marketing research process a managerial approach to purchasing relevant information for decision making |
title_auth | The marketing research process a managerial approach to purchasing relevant information for decision making |
title_exact_search | The marketing research process a managerial approach to purchasing relevant information for decision making |
title_full | The marketing research process a managerial approach to purchasing relevant information for decision making [1] [Hauptband] Keith K. Cox ; Ben M. Enis |
title_fullStr | The marketing research process a managerial approach to purchasing relevant information for decision making [1] [Hauptband] Keith K. Cox ; Ben M. Enis |
title_full_unstemmed | The marketing research process a managerial approach to purchasing relevant information for decision making [1] [Hauptband] Keith K. Cox ; Ben M. Enis |
title_short | The marketing research process |
title_sort | the marketing research process a managerial approach to purchasing relevant information for decision making hauptband |
title_sub | a managerial approach to purchasing relevant information for decision making |
volume_link | (DE-604)BV013481412 |
work_keys_str_mv | AT coxkeithk themarketingresearchprocessamanagerialapproachtopurchasingrelevantinformationfordecisionmaking1 AT enisbenm themarketingresearchprocessamanagerialapproachtopurchasingrelevantinformationfordecisionmaking1 |