Cases in promotional strategy:
Saved in:
| Main Authors: | , , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Homewood, Ill.
Irwin [u.a.]
|
Staff View
MARC
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Record in the Search Index
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| any_adam_object | |
| author | Engel, James F. 1934- Talarzyk, W. W. Larson, Carl M. |
| author_GND | (DE-588)142573574 |
| author_facet | Engel, James F. 1934- Talarzyk, W. W. Larson, Carl M. |
| author_role | aut aut aut |
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| building | Verbundindex |
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| discipline | Wirtschaftswissenschaften |
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| illustrated | Not Illustrated |
| indexdate | 2024-07-09T19:55:28Z |
| institution | BVB |
| language | English |
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| publisher | Irwin [u.a.] |
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| spelling | Engel, James F. 1934- Verfasser (DE-588)142573574 aut Cases in promotional strategy James F. Engel ; W. Wayne Talarzyk ; Carl M. Larson Homewood, Ill. Irwin [u.a.] txt rdacontent n rdamedia nc rdacarrier Talarzyk, W. W. Verfasser aut Larson, Carl M. Verfasser aut |
| spellingShingle | Engel, James F. 1934- Talarzyk, W. W. Larson, Carl M. Cases in promotional strategy |
| title | Cases in promotional strategy |
| title_auth | Cases in promotional strategy |
| title_exact_search | Cases in promotional strategy |
| title_full | Cases in promotional strategy James F. Engel ; W. Wayne Talarzyk ; Carl M. Larson |
| title_fullStr | Cases in promotional strategy James F. Engel ; W. Wayne Talarzyk ; Carl M. Larson |
| title_full_unstemmed | Cases in promotional strategy James F. Engel ; W. Wayne Talarzyk ; Carl M. Larson |
| title_short | Cases in promotional strategy |
| title_sort | cases in promotional strategy |
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