Strategische Markenpolitik im Investitionsgüterbereich:
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Abschlussarbeit Buch |
| Sprache: | German |
| Veröffentlicht: |
Lohmar [u.a.]
Eul
2000
|
| Schriftenreihe: | Reihe: Marketing
12 |
| Schlagworte: | |
| Beschreibung: | XXV, 461 S. |
| ISBN: | 3890127932 |
Internformat
MARC
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| 245 | 1 | 0 | |a Strategische Markenpolitik im Investitionsgüterbereich |c Anne Christin Kemper |
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Datensatz im Suchindex
| _version_ | 1804128168644182016 |
|---|---|
| any_adam_object | |
| author | Kemper, Anne Christin 1969- |
| author_GND | (DE-588)171735285 |
| author_facet | Kemper, Anne Christin 1969- |
| author_role | aut |
| author_sort | Kemper, Anne Christin 1969- |
| author_variant | a c k ac ack |
| building | Verbundindex |
| bvnumber | BV013387383 |
| classification_rvk | QP 624 |
| ctrlnum | (OCoLC)723007235 (DE-599)BVBBV013387383 |
| discipline | Wirtschaftswissenschaften |
| format | Thesis Book |
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| genre | (DE-588)4113937-9 Hochschulschrift gnd-content |
| genre_facet | Hochschulschrift |
| id | DE-604.BV013387383 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-09T18:44:57Z |
| institution | BVB |
| isbn | 3890127932 |
| language | German |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-009132420 |
| oclc_num | 723007235 |
| open_access_boolean | |
| owner | DE-355 DE-BY-UBR DE-703 DE-1049 DE-1102 DE-706 DE-634 DE-83 DE-188 DE-2070s |
| owner_facet | DE-355 DE-BY-UBR DE-703 DE-1049 DE-1102 DE-706 DE-634 DE-83 DE-188 DE-2070s |
| physical | XXV, 461 S. |
| publishDate | 2000 |
| publishDateSearch | 2000 |
| publishDateSort | 2000 |
| publisher | Eul |
| record_format | marc |
| series | Reihe: Marketing |
| series2 | Reihe: Marketing |
| spelling | Kemper, Anne Christin 1969- Verfasser (DE-588)171735285 aut Strategische Markenpolitik im Investitionsgüterbereich Anne Christin Kemper Lohmar [u.a.] Eul 2000 XXV, 461 S. txt rdacontent n rdamedia nc rdacarrier Reihe: Marketing 12 Zugl.: Köln, Univ., Diss., 2000 Investitionsgütermarkt (DE-588)4125886-1 gnd rswk-swf Strategisches Management (DE-588)4124261-0 gnd rswk-swf Markenpolitik (DE-588)4144679-3 gnd rswk-swf Investitionsgütermarketing (DE-588)4072915-1 gnd rswk-swf (DE-588)4113937-9 Hochschulschrift gnd-content Markenpolitik (DE-588)4144679-3 s Investitionsgütermarkt (DE-588)4125886-1 s DE-604 Investitionsgütermarketing (DE-588)4072915-1 s Strategisches Management (DE-588)4124261-0 s Reihe: Marketing 12 (DE-604)BV011297884 12 |
| spellingShingle | Kemper, Anne Christin 1969- Strategische Markenpolitik im Investitionsgüterbereich Reihe: Marketing Investitionsgütermarkt (DE-588)4125886-1 gnd Strategisches Management (DE-588)4124261-0 gnd Markenpolitik (DE-588)4144679-3 gnd Investitionsgütermarketing (DE-588)4072915-1 gnd |
| subject_GND | (DE-588)4125886-1 (DE-588)4124261-0 (DE-588)4144679-3 (DE-588)4072915-1 (DE-588)4113937-9 |
| title | Strategische Markenpolitik im Investitionsgüterbereich |
| title_auth | Strategische Markenpolitik im Investitionsgüterbereich |
| title_exact_search | Strategische Markenpolitik im Investitionsgüterbereich |
| title_full | Strategische Markenpolitik im Investitionsgüterbereich Anne Christin Kemper |
| title_fullStr | Strategische Markenpolitik im Investitionsgüterbereich Anne Christin Kemper |
| title_full_unstemmed | Strategische Markenpolitik im Investitionsgüterbereich Anne Christin Kemper |
| title_short | Strategische Markenpolitik im Investitionsgüterbereich |
| title_sort | strategische markenpolitik im investitionsguterbereich |
| topic | Investitionsgütermarkt (DE-588)4125886-1 gnd Strategisches Management (DE-588)4124261-0 gnd Markenpolitik (DE-588)4144679-3 gnd Investitionsgütermarketing (DE-588)4072915-1 gnd |
| topic_facet | Investitionsgütermarkt Strategisches Management Markenpolitik Investitionsgütermarketing Hochschulschrift |
| volume_link | (DE-604)BV011297884 |
| work_keys_str_mv | AT kemperannechristin strategischemarkenpolitikiminvestitionsguterbereich |