The complete guide to nonprofit management:
Gespeichert in:
| Format: | Buch |
|---|---|
| Sprache: | English |
| Veröffentlicht: |
New York, NY u.a.
Wiley
2000
|
| Ausgabe: | 2. ed. |
| Schriftenreihe: | Wiley nonprofit law, finance, and management series
|
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Beschreibung: | XXI, 374 S. |
| ISBN: | 0471380628 |
Internformat
MARC
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| 245 | 1 | 0 | |a The complete guide to nonprofit management |c ed. by Robert H. Wilbur ... |
| 250 | |a 2. ed. | ||
| 264 | 1 | |a New York, NY u.a. |b Wiley |c 2000 | |
| 300 | |a XXI, 374 S. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 490 | 0 | |a Wiley nonprofit law, finance, and management series | |
| 650 | 4 | |a Nonprofit organizations |x Management | |
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| 999 | |a oai:aleph.bib-bvb.de:BVB01-009078820 | ||
Datensatz im Suchindex
| _version_ | 1804128085807726592 |
|---|---|
| adam_text | Contents
Part 1: BUILDING THE FOUNDATION
Chapter 1 Establishing the Organization s Direction 3
Strategic Planning and Management 3
Key Elements to Successful Strategic Planning 5
Examine the Implications of the Strategic Plan for Your
Organization s Current Programs and Structure 21
Implementing the Strategic Plan 22
Document the Process, the Outcomes, the Draft
Strategic Plan 24
Monitor the Implementation Plan 24
Checklist for Your Strategic Planning Effort 25
Chapter 2 Working Together: Maximizing Board and Staff
Effectiveness 27
Governing Boards: Caretakers of the Public Trust 27
Roles and Responsibilities of Governing Board Members 29
Committees 40
Roles and Responsibilities of the Chief Executive Staff Person 44
Checklist for Maximizing Board and Staff Effectiveness 53
Chapter 3 Creating a Marketing Orientation in the
Nonprofit Organization 55
The Role of Marketing in the Nonprofit Organization 55
What Is Marketing? 56
The Benefits of a Marketing Orientation 57
Identification of the Market and Its Needs 59
Examining the Environment 64
The Written Marketing Plan 66
Creating the Marketing Budget 74
xvii
xviii Contents
Evaluation 76
Who Holds the Marketing Responsibilities in the
Organization? 77
Final Marketing Checklist 79
Part 2: Pursuing the Mission
Chapter 4 Sustainable Growth: Developing Profitable
Activities for the Professional and Trade
Association 83
The Member Driven Association 84
What Type of Activities Should an Organization Consider? 85
Thinking Beyond the Traditional: Sponsorship Programs
and the Professional Association 87
Trade Associations—Strengthening the Franchise 90
User Groups—Adapting to Changing Industry Trends 92
Drawing the Cost Benefit Analysis 93
Checklist for Developing Your Income Resources 95
Chapter 5 Raising Money to Serve Your Cause 97
Relationships Are Key 98
Creating the Case for Support 99
Coal Setting 100
Fund Raising Program Options 101
The Internal Action Plan 106
Prospect Identification 108
Solicitation Tools 118
Donor Benefits 120
Fund Raising Checklist 120
Chapter 6 Providing Needed Educational Programs 123
Is Your Organization in the Education Business? 124
How Do You Determine the Need for Education? 125
How Do You Plan a Successful Program? 126
What Is the Most Appropriate Medium to Use? 127
Contents xix
How Do You Build Credibility into Your Program? 133
Why Are Promotion and Easy Access So Important? 134
What Do You Need to Understand About Your Budget? 139
Why Is Program Evaluation Important? 141
Checklist for Effective Education Programs 143
Chapter 7 Making Your Meetings Work—For You
and Your Members 145
Designing Your Meeting 146
Meeting Schedule 147
Special Events 148
Budgeting a Meeting 152
Marketing and Public Relations 156
Conference Activities 157
Postconference Activities 163
Wrap Up 164
Checklist for Site Selection 164
Chapter 8 Using Public Relations Tools to Reach
a Broader Audience 169
What Is Public Relations? 170
Internet Use in Media Relations 175
Communications Tools 177
Communications Tactics 191
Crisis Communications 197
Communicating with Constituents 199
Forward Looking Public Relations 202
Summary 203
Chapter 9 Getting Political Support for Your Cause 205
Building Your Organization s Public Policy Agenda 206
How Do We Get from Here to There? A Public Policy Action Plan 209
Infrastructure Needs of a Successful Government
Relations Program 212
Grassroots Advocacy: Every Member Counts 213
Coalitions 218
Establishing a Government Relations Program at the
Local Level 220
xx Contents
Outsourcing to a Government Relations Specialist 224
Checklist for Creating a Government Relations Program 227
Chapter 10 Looking Beyond National Borders 229
Going International—Getting Started 230
Common International Management Issues 233
Internationally Oriented Products and Services 239
Developing an International Presence 243
Checklist for Assessing and Developing International
Activities 244
Part 3: MANAGING THE ORGANIZATION
Chapter 11 The New Information Technology:
Powerful Tools for Nonprofit Management,
Marketing, and Communications 249
Develop a Strategic Plan 251
Select a System for Your Needs 253
Centralization and Decentralization 256
Electronic Communications 260
Build an Office on the World Wide Web 265
Staffing Your Information System 276
Maintenance and Security 278
Preparing for Change 279
Summary 280
Glossary of Terms 280
Checklist for Reviewing Your Information Systems Program 281
Chapter 12 Financial Management 283
What Is the Accounting Process? 284
Getting Started: Opening a Bank Account 285
Staffing the Accounting Function 288
Accounting System 288
Chart of Accounts 290
Accrual and Cash Basis Accounting 292
Cash Receipts 292
Cash Disbursements 293
Contents xxi
Accrual Entries and Other Journal Entries 294
Closing Procedures 295
Budgeting 296
Financial Statement Preparation 297
Review and Analysis 303
Does Your Organization Need an Audit? 304
Tax Returns 306
Policies and Procedures 307
Chapter 13 Your People and Their Environment 309
Human Resources 310
Start Up and Growth 311
Finding and Hiring Staff 312
On the Job 317
Down . .. and Eventually Out 318
Personnel Policies and Procedures 319
The Office Environment 321
Summary 325
Chapter 14 Knowing Important Legal Requirements 327
Forming a Nonprofit Organization 327
Minutes, Record Keeping, and Reporting Requirements 334
Sales Tax Exemption and Postal Rates 336
Avoiding Potential Legal Pitfalls 337
Special Circumstances Requiring the Help of Counsel 343
In Conclusion 345
Chapter 15 Selecting and Using Consultants 347
How to Select and Use Consultants 347
Working with Your Consultant 357
Assisting the Consultants 361
Final Reports 362
Checklist/Points for Review 362
Index 365
|
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| dewey-full | 658.048 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.048 |
| dewey-search | 658.048 |
| dewey-sort | 3658.048 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 2. ed. |
| format | Book |
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| id | DE-604.BV013314512 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-09T18:43:38Z |
| institution | BVB |
| isbn | 0471380628 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-009078820 |
| oclc_num | 43540213 |
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| owner | DE-703 DE-B1533 |
| owner_facet | DE-703 DE-B1533 |
| physical | XXI, 374 S. |
| publishDate | 2000 |
| publishDateSearch | 2000 |
| publishDateSort | 2000 |
| publisher | Wiley |
| record_format | marc |
| series2 | Wiley nonprofit law, finance, and management series |
| spelling | The complete guide to nonprofit management ed. by Robert H. Wilbur ... 2. ed. New York, NY u.a. Wiley 2000 XXI, 374 S. txt rdacontent n rdamedia nc rdacarrier Wiley nonprofit law, finance, and management series Nonprofit organizations Management Nonprofit-Organisation (DE-588)4293729-2 gnd rswk-swf Management (DE-588)4037278-9 gnd rswk-swf Management (DE-588)4037278-9 s Nonprofit-Organisation (DE-588)4293729-2 s DE-604 Wilbur, Robert H. Sonstige oth HBZ Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=009078820&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | The complete guide to nonprofit management Nonprofit organizations Management Nonprofit-Organisation (DE-588)4293729-2 gnd Management (DE-588)4037278-9 gnd |
| subject_GND | (DE-588)4293729-2 (DE-588)4037278-9 |
| title | The complete guide to nonprofit management |
| title_auth | The complete guide to nonprofit management |
| title_exact_search | The complete guide to nonprofit management |
| title_full | The complete guide to nonprofit management ed. by Robert H. Wilbur ... |
| title_fullStr | The complete guide to nonprofit management ed. by Robert H. Wilbur ... |
| title_full_unstemmed | The complete guide to nonprofit management ed. by Robert H. Wilbur ... |
| title_short | The complete guide to nonprofit management |
| title_sort | the complete guide to nonprofit management |
| topic | Nonprofit organizations Management Nonprofit-Organisation (DE-588)4293729-2 gnd Management (DE-588)4037278-9 gnd |
| topic_facet | Nonprofit organizations Management Nonprofit-Organisation Management |
| url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=009078820&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
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