Maximizing hospitality sales: how to sell hotels, venues and conference centres
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
London [u.a.]
Cassell
1999
|
| Ausgabe: | 1. publ. |
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Beschreibung: | XX, 164 S. Ill. |
| ISBN: | 0304704288 |
Internformat
MARC
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| 245 | 1 | 0 | |a Maximizing hospitality sales |b how to sell hotels, venues and conference centres |c Patrick Forsyth |
| 250 | |a 1. publ. | ||
| 264 | 1 | |a London [u.a.] |b Cassell |c 1999 | |
| 300 | |a XX, 164 S. |b Ill. | ||
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| 650 | 7 | |a Tourisme - Marketing |2 ram | |
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Datensatz im Suchindex
| _version_ | 1804128004354342912 |
|---|---|
| adam_text | Contents
About the author ix
Foreword xi
Preface xiii
Acknowledgements xix
1 Complex, competitive and hard work:
an introduction 1
2 Understanding the customer and positioning
the sales approach 13
3 New blood: prospecting and making an
initial approach 37
4 The power of preparation: creating an
initial edge 59
5 Face to face: conducting a persuasive meeting 73
6 Client management: securing and developing
existing customers 123
7 Making it work: the keys to success 140
8 Afterword 157
Index 163
|
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| dewey-full | 647.0688 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 647 - Management of public households |
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| dewey-tens | 640 - Home and family management |
| discipline | Agrar-/Forst-/Ernährungs-/Haushaltswissenschaft / Gartenbau Wirtschaftswissenschaften |
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| illustrated | Illustrated |
| indexdate | 2024-07-09T18:42:21Z |
| institution | BVB |
| isbn | 0304704288 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-009025555 |
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| physical | XX, 164 S. Ill. |
| publishDate | 1999 |
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| spelling | Forsyth, Patrick 1942- Verfasser (DE-588)115684093 aut Maximizing hospitality sales how to sell hotels, venues and conference centres Patrick Forsyth 1. publ. London [u.a.] Cassell 1999 XX, 164 S. Ill. txt rdacontent n rdamedia nc rdacarrier Publicité - Hôtels ram Tourisme - Marketing ram Hospitality industry Marketing Hotelgewerbe (DE-588)4072636-8 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Hotelgewerbe (DE-588)4072636-8 s Marketing (DE-588)4037589-4 s DE-604 HBZ Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=009025555&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Forsyth, Patrick 1942- Maximizing hospitality sales how to sell hotels, venues and conference centres Publicité - Hôtels ram Tourisme - Marketing ram Hospitality industry Marketing Hotelgewerbe (DE-588)4072636-8 gnd Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4072636-8 (DE-588)4037589-4 |
| title | Maximizing hospitality sales how to sell hotels, venues and conference centres |
| title_auth | Maximizing hospitality sales how to sell hotels, venues and conference centres |
| title_exact_search | Maximizing hospitality sales how to sell hotels, venues and conference centres |
| title_full | Maximizing hospitality sales how to sell hotels, venues and conference centres Patrick Forsyth |
| title_fullStr | Maximizing hospitality sales how to sell hotels, venues and conference centres Patrick Forsyth |
| title_full_unstemmed | Maximizing hospitality sales how to sell hotels, venues and conference centres Patrick Forsyth |
| title_short | Maximizing hospitality sales |
| title_sort | maximizing hospitality sales how to sell hotels venues and conference centres |
| title_sub | how to sell hotels, venues and conference centres |
| topic | Publicité - Hôtels ram Tourisme - Marketing ram Hospitality industry Marketing Hotelgewerbe (DE-588)4072636-8 gnd Marketing (DE-588)4037589-4 gnd |
| topic_facet | Publicité - Hôtels Tourisme - Marketing Hospitality industry Marketing Hotelgewerbe Marketing |
| url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=009025555&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
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