Das Gamma-Modell: ganzheitliches Marketing Managementmodell
Gespeichert in:
1. Verfasser: | |
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Format: | Buch |
Sprache: | German |
Veröffentlicht: |
Graz
GUPE
1992
|
Schlagworte: | |
Beschreibung: | 212 S. graph. Darst. |
ISBN: | 3901252002 |
Internformat
MARC
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999 | |a oai:aleph.bib-bvb.de:BVB01-009015431 |
Datensatz im Suchindex
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any_adam_object | |
author | Kapfer, Ludwig 1948- |
author_GND | (DE-588)121634310 |
author_facet | Kapfer, Ludwig 1948- |
author_role | aut |
author_sort | Kapfer, Ludwig 1948- |
author_variant | l k lk |
building | Verbundindex |
bvnumber | BV013228448 |
classification_rvk | QQ 000 |
ctrlnum | (OCoLC)75499983 (DE-599)BVBBV013228448 |
discipline | Wirtschaftswissenschaften |
format | Book |
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id | DE-604.BV013228448 |
illustrated | Illustrated |
indexdate | 2024-07-09T18:42:06Z |
institution | BVB |
isbn | 3901252002 |
language | German |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-009015431 |
oclc_num | 75499983 |
open_access_boolean | |
owner | DE-19 DE-BY-UBM DE-188 |
owner_facet | DE-19 DE-BY-UBM DE-188 |
physical | 212 S. graph. Darst. |
publishDate | 1992 |
publishDateSearch | 1992 |
publishDateSort | 1992 |
publisher | GUPE |
record_format | marc |
spelling | Kapfer, Ludwig 1948- Verfasser (DE-588)121634310 aut Das Gamma-Modell ganzheitliches Marketing Managementmodell Ludwig Kapfer Graz GUPE 1992 212 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier GAMMA Programm (DE-588)4330886-7 gnd rswk-swf Gemeinnütziges Unternehmen (DE-588)4135778-4 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Gemeinnütziges Unternehmen (DE-588)4135778-4 s Marketing (DE-588)4037589-4 s GAMMA Programm (DE-588)4330886-7 s DE-604 |
spellingShingle | Kapfer, Ludwig 1948- Das Gamma-Modell ganzheitliches Marketing Managementmodell GAMMA Programm (DE-588)4330886-7 gnd Gemeinnütziges Unternehmen (DE-588)4135778-4 gnd Marketing (DE-588)4037589-4 gnd |
subject_GND | (DE-588)4330886-7 (DE-588)4135778-4 (DE-588)4037589-4 |
title | Das Gamma-Modell ganzheitliches Marketing Managementmodell |
title_auth | Das Gamma-Modell ganzheitliches Marketing Managementmodell |
title_exact_search | Das Gamma-Modell ganzheitliches Marketing Managementmodell |
title_full | Das Gamma-Modell ganzheitliches Marketing Managementmodell Ludwig Kapfer |
title_fullStr | Das Gamma-Modell ganzheitliches Marketing Managementmodell Ludwig Kapfer |
title_full_unstemmed | Das Gamma-Modell ganzheitliches Marketing Managementmodell Ludwig Kapfer |
title_short | Das Gamma-Modell |
title_sort | das gamma modell ganzheitliches marketing managementmodell |
title_sub | ganzheitliches Marketing Managementmodell |
topic | GAMMA Programm (DE-588)4330886-7 gnd Gemeinnütziges Unternehmen (DE-588)4135778-4 gnd Marketing (DE-588)4037589-4 gnd |
topic_facet | GAMMA Programm Gemeinnütziges Unternehmen Marketing |
work_keys_str_mv | AT kapferludwig dasgammamodellganzheitlichesmarketingmanagementmodell |