Internet marketing: strategy, implementation and practice
Gespeichert in:
Format: | Buch |
---|---|
Sprache: | English |
Veröffentlicht: |
Harlow [u.a.]
Financial Times, Prentice Hall
2000
|
Ausgabe: | 1. publ. |
Schlagworte: | |
Beschreibung: | XIX, 508 S. graph. Darst. |
ISBN: | 0273643096 |
Internformat
MARC
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245 | 1 | 0 | |a Internet marketing |b strategy, implementation and practice |c Dave Chaffey ... |
250 | |a 1. publ. | ||
264 | 1 | |a Harlow [u.a.] |b Financial Times, Prentice Hall |c 2000 | |
300 | |a XIX, 508 S. |b graph. Darst. | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
650 | 7 | |a E-commerce |2 gtt | |
650 | 7 | |a Internet |2 gtt | |
650 | 7 | |a Marketing stratégique |2 ram | |
650 | 7 | |a Marketing sur Internet |2 ram | |
650 | 7 | |a Marketing |2 gtt | |
650 | 4 | |a Internet | |
650 | 4 | |a Internet marketing | |
650 | 0 | 7 | |a Online-Marketing |0 (DE-588)7706419-7 |2 gnd |9 rswk-swf |
655 | 7 | |0 (DE-588)4123623-3 |a Lehrbuch |2 gnd-content | |
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689 | 0 | |5 DE-604 | |
700 | 1 | |a Chaffey, Dave |d 1963- |e Sonstige |0 (DE-588)131879537 |4 oth | |
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Datensatz im Suchindex
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any_adam_object | |
author_GND | (DE-588)131879537 |
building | Verbundindex |
bvnumber | BV013159139 |
callnumber-first | H - Social Science |
callnumber-label | HF5415 |
callnumber-raw | HF5415.1265 |
callnumber-search | HF5415.1265 |
callnumber-sort | HF 45415.1265 |
callnumber-subject | HF - Commerce |
classification_rvk | QP 650 |
ctrlnum | (OCoLC)43466069 (DE-599)BVBBV013159139 |
dewey-full | 658.8/4 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.8/4 |
dewey-search | 658.8/4 |
dewey-sort | 3658.8 14 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
edition | 1. publ. |
format | Book |
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genre | (DE-588)4123623-3 Lehrbuch gnd-content |
genre_facet | Lehrbuch |
id | DE-604.BV013159139 |
illustrated | Illustrated |
indexdate | 2024-07-09T18:40:02Z |
institution | BVB |
isbn | 0273643096 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-008965573 |
oclc_num | 43466069 |
open_access_boolean | |
owner | DE-703 DE-739 DE-19 DE-BY-UBM DE-521 DE-634 DE-188 |
owner_facet | DE-703 DE-739 DE-19 DE-BY-UBM DE-521 DE-634 DE-188 |
physical | XIX, 508 S. graph. Darst. |
publishDate | 2000 |
publishDateSearch | 2000 |
publishDateSort | 2000 |
publisher | Financial Times, Prentice Hall |
record_format | marc |
spelling | Internet marketing strategy, implementation and practice Dave Chaffey ... 1. publ. Harlow [u.a.] Financial Times, Prentice Hall 2000 XIX, 508 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier E-commerce gtt Internet gtt Marketing stratégique ram Marketing sur Internet ram Marketing gtt Internet Internet marketing Online-Marketing (DE-588)7706419-7 gnd rswk-swf (DE-588)4123623-3 Lehrbuch gnd-content Online-Marketing (DE-588)7706419-7 s DE-604 Chaffey, Dave 1963- Sonstige (DE-588)131879537 oth |
spellingShingle | Internet marketing strategy, implementation and practice E-commerce gtt Internet gtt Marketing stratégique ram Marketing sur Internet ram Marketing gtt Internet Internet marketing Online-Marketing (DE-588)7706419-7 gnd |
subject_GND | (DE-588)7706419-7 (DE-588)4123623-3 |
title | Internet marketing strategy, implementation and practice |
title_auth | Internet marketing strategy, implementation and practice |
title_exact_search | Internet marketing strategy, implementation and practice |
title_full | Internet marketing strategy, implementation and practice Dave Chaffey ... |
title_fullStr | Internet marketing strategy, implementation and practice Dave Chaffey ... |
title_full_unstemmed | Internet marketing strategy, implementation and practice Dave Chaffey ... |
title_short | Internet marketing |
title_sort | internet marketing strategy implementation and practice |
title_sub | strategy, implementation and practice |
topic | E-commerce gtt Internet gtt Marketing stratégique ram Marketing sur Internet ram Marketing gtt Internet Internet marketing Online-Marketing (DE-588)7706419-7 gnd |
topic_facet | E-commerce Internet Marketing stratégique Marketing sur Internet Marketing Internet marketing Online-Marketing Lehrbuch |
work_keys_str_mv | AT chaffeydave internetmarketingstrategyimplementationandpractice |