Media economics: theory and practice
Gespeichert in:
| Format: | Buch |
|---|---|
| Sprache: | English |
| Veröffentlicht: |
Mahwah, N.J. u.a.
Erlbaum
1998
|
| Ausgabe: | 2. ed. |
| Schriftenreihe: | LEAś communication series
|
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Beschreibung: | IX, 304 S.: graph. Darst. |
| ISBN: | 0805818421 |
Internformat
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Datensatz im Suchindex
| _version_ | 1804127794975735808 |
|---|---|
| adam_text | Contents
Preface vii
I. Economic Value and Structure
1 An Introduction to Media Economics Theory and 1
Practice
James Owers, Rod Carveth, and Alison Alexander
y 2 Media Ownership: Concepts and Principles 45
Douglas Gomery
3 Economics and Media Regulation 53
Robert Corn Revere and Rod Carveth
4 Valuation of Media Properties 73
Benjamin J. Bates
5 Mergers and Acquisitions: A Communications 95
Industry Overview
Gary W. Ozanich and Michael O. Wirth
s
i
II. Industries and Practices
6 The Economics of the Daily Newspaper Industry 111
Robert G. Picard
7 The Economics of Television Networks: 131
New Dimensions and New Alliances
Barry R. Litman
1 8 The Economics of the Cable Industry 151
Sidney L. Carroll and Herbert H. Howard
V
vi Contents
9 The Economics of Hollywood: Money and Media 175
Douglas Gomery
10 The Economics of Contemporary Radio 185
Jonathan David Tankel and Wenmouth Williams, Jr.
11 The Economics of the Music Industry 199
Eric W. Rothenbuhler and John M. Streck
_: 12 The Economics of International Media 223
Rod Carveth, James Owers, Alison Alexander,
and James Fletcher
13 The Economics of Online Media 247
Rod Carveth, James Owers, and Alison Alexander
Appendix A: Media Accounting Practices 275
Appendix B: Financial Management 281
Glossary 287
Author Index 297
Subject Index 303
|
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| dewey-hundreds | 300 - Social sciences |
| dewey-ones | 338 - Production |
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| dewey-sort | 3338.4730223 |
| dewey-tens | 330 - Economics |
| discipline | Soziologie Wirtschaftswissenschaften |
| edition | 2. ed. |
| format | Book |
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| isbn | 0805818421 |
| language | English |
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| physical | IX, 304 S.: graph. Darst. |
| publishDate | 1998 |
| publishDateSearch | 1998 |
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| publisher | Erlbaum |
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| series2 | LEAś communication series |
| spelling | Media economics theory and practice ed. by Alison Alexander 2. ed. Mahwah, N.J. u.a. Erlbaum 1998 IX, 304 S.: graph. Darst. txt rdacontent n rdamedia nc rdacarrier LEAś communication series Medienwirtschaft (DE-588)4129410-5 gnd rswk-swf Medienökonomie (DE-588)4623124-9 gnd rswk-swf USA (DE-588)4078704-7 gnd rswk-swf (DE-588)4143413-4 Aufsatzsammlung gnd-content Medienwirtschaft (DE-588)4129410-5 s Medienökonomie (DE-588)4623124-9 s 1\p DE-604 USA (DE-588)4078704-7 g 2\p DE-604 Alexander, Alison Sonstige oth HBZ Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=008922351&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
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| subject_GND | (DE-588)4129410-5 (DE-588)4623124-9 (DE-588)4078704-7 (DE-588)4143413-4 |
| title | Media economics theory and practice |
| title_auth | Media economics theory and practice |
| title_exact_search | Media economics theory and practice |
| title_full | Media economics theory and practice ed. by Alison Alexander |
| title_fullStr | Media economics theory and practice ed. by Alison Alexander |
| title_full_unstemmed | Media economics theory and practice ed. by Alison Alexander |
| title_short | Media economics |
| title_sort | media economics theory and practice |
| title_sub | theory and practice |
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