Clarifying communication theories: a hands-on approach
"The authors of Clarifying Communication Theories draw on their collective academic and practical expertise to create a unique presentation of the essential elements of human and mass communication theories. It is both a textbook and a workbook, full of examples and exercises designed to clarif...
Gespeichert in:
| Hauptverfasser: | , , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Ames
Iowa State Univ. Press
1999
|
| Ausgabe: | 1. ed. |
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Zusammenfassung: | "The authors of Clarifying Communication Theories draw on their collective academic and practical expertise to create a unique presentation of the essential elements of human and mass communication theories. It is both a textbook and a workbook, full of examples and exercises designed to clarify the most perplexing communication theories and make them user-friendly. The real strength of this format is its interactive dimension, using supplemental material and in-class and out-of-class projects. Games, self-assessment questionnaires and think-pieces involve the students, drive home principles, demystify the concepts and make them come alive. Book jacket."--BOOK JACKET. |
| Beschreibung: | VIII, 357 S. Ill. |
| ISBN: | 081380292X |
Internformat
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Datensatz im Suchindex
| _version_ | 1804127770644578304 |
|---|---|
| adam_text | CLARIFYING
COMMUNICATION THEORIES
A HANDS-ON APPROACH
GERALD STONE
MICHAEL SINGLETARY
VIRGINIA P. RICHMOND
IOWA STATE UNIVERSITY PRESS / ARNES //J ;) FE
CONTENTS
PREFACE VII
PART ONE * THEORETICAL FOUNDATIONS
1. COMMUNICATION THEORY: AN INTRODUCTION 1
2. SOCIAL CONSTRUCTION: THE HUMAN ELEMENT
IN THEORY BUILDING * BY EDWARD CAUDILL 12
3. DOEING JOURNAL SYNOPSES 19
4. COMMUNICATION MODELS 26
5. MEDIA-USE INVENTORY 36
PARTTWO * HUMAN COMMUNICATION
6. THE HUMAN COMMIMICATION PROCESS 47
7. MISCONCEPTIONS ABOUT HUMAN COMMUNICATION 55
8. COMMUNICATION QUIETNESS AND ARUCIETY 63
9. COMMUNICATION COMPETENCE 74
10. PERCEPTIONS OF THE SOURCE 83
11. SELECTIVITY AND THE COMMUNICATION PROCESS 93
12. ESTABLISHING INTERPERSONAL RELATIONSHIPS 101
13. POWER AND INTERPERSONAL INFLUENCE 109
14. DISAGREEMENT AND CONFLICT 116
15. COMMUNICATION IN THE ORGANIZATIONAL SETTING 125
16. COMMURUECATION, PEOPLE AND CHANGE 132
17. COORIENTATION: THE OTHER MATTERS * BY DONNA BESSER 140
PARTTHREE * MASS COMMUNICATION
18. TWO-STEP FLOW 153
19. INFORMATION DIFFUSION 165
20. GATEKEEPING 173
V
VI CONTENTS
21. COGNITIVE DISSONANCE 181
22. ATTITUDES AND ATTITUDE CHANGE 190
23. USES AND GRATIFICATIONS * BY CAROLYN A. LIN 199
24. MCLUHAN S LEGACY 209
25. KNOWLEDGE GAP 219
26. AGENDA-SETTING AND COMMUNICATION TRUTHS 231
27. PRINCIPLE OF RELATIVE CONSTANCY 239
28. CULTIVATION 250
29. SPIRAL OF SILENCE 259
30. THIRD-PERSON EFFECT * BY STEPHEN A. BANNING 267
31. FRAMING AND PRIMING EFFECTS * BY LYOMBE EKO 276
PART FOUR * RESEARCH METHODS
32. RELIABILITY, VALIDITY AND SAMPLING 291
33. SURVEY RESEARCH 302
34. EXPERIMENTS 312
35. CONTENT ANALYSIS 323
36. QUALITATIVE RESEARCH * BY SANDRA BOWMAN DAMICO 334
NAME INDEX 346
SUBJECT INDEX 353
|
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| institution | BVB |
| isbn | 081380292X |
| language | English |
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| spelling | Stone, Gerald Verfasser aut Clarifying communication theories a hands-on approach Gerald Stone ; Michael Singletary ; Virginia P. Richmond 1. ed. Ames Iowa State Univ. Press 1999 VIII, 357 S. Ill. txt rdacontent n rdamedia nc rdacarrier "The authors of Clarifying Communication Theories draw on their collective academic and practical expertise to create a unique presentation of the essential elements of human and mass communication theories. It is both a textbook and a workbook, full of examples and exercises designed to clarify the most perplexing communication theories and make them user-friendly. The real strength of this format is its interactive dimension, using supplemental material and in-class and out-of-class projects. Games, self-assessment questionnaires and think-pieces involve the students, drive home principles, demystify the concepts and make them come alive. Book jacket."--BOOK JACKET. Communication - Philosophie Philosophie Communication Philosophy Kommunikation (DE-588)4031883-7 gnd rswk-swf Informationstheorie (DE-588)4026927-9 gnd rswk-swf Theorie (DE-588)4059787-8 gnd rswk-swf Kommunikation (DE-588)4031883-7 s Theorie (DE-588)4059787-8 s DE-604 Informationstheorie (DE-588)4026927-9 s Singletary, Michael W. Verfasser aut Richmond, Virginia P. 1949- Verfasser (DE-588)135739616 aut SWB Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=008906786&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Stone, Gerald Singletary, Michael W. Richmond, Virginia P. 1949- Clarifying communication theories a hands-on approach Communication - Philosophie Philosophie Communication Philosophy Kommunikation (DE-588)4031883-7 gnd Informationstheorie (DE-588)4026927-9 gnd Theorie (DE-588)4059787-8 gnd |
| subject_GND | (DE-588)4031883-7 (DE-588)4026927-9 (DE-588)4059787-8 |
| title | Clarifying communication theories a hands-on approach |
| title_auth | Clarifying communication theories a hands-on approach |
| title_exact_search | Clarifying communication theories a hands-on approach |
| title_full | Clarifying communication theories a hands-on approach Gerald Stone ; Michael Singletary ; Virginia P. Richmond |
| title_fullStr | Clarifying communication theories a hands-on approach Gerald Stone ; Michael Singletary ; Virginia P. Richmond |
| title_full_unstemmed | Clarifying communication theories a hands-on approach Gerald Stone ; Michael Singletary ; Virginia P. Richmond |
| title_short | Clarifying communication theories |
| title_sort | clarifying communication theories a hands on approach |
| title_sub | a hands-on approach |
| topic | Communication - Philosophie Philosophie Communication Philosophy Kommunikation (DE-588)4031883-7 gnd Informationstheorie (DE-588)4026927-9 gnd Theorie (DE-588)4059787-8 gnd |
| topic_facet | Communication - Philosophie Philosophie Communication Philosophy Kommunikation Informationstheorie Theorie |
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