The role of animals in advertising: an exploratory study comparing print advertisements in France and Germany
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Strasbourg
IECS, Univ. Robert Schuman
[1997]
|
| Schriftenreihe: | Centre d'Etude des Sciences Appliquées à la Gestion <Strasbourg>: Cahiers du CESAG
97067 |
| Beschreibung: | 19 S. |
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Datensatz im Suchindex
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| author | Walliser, Björn |
| author_facet | Walliser, Björn |
| author_role | aut |
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| building | Verbundindex |
| bvnumber | BV012989678 |
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| id | DE-604.BV012989678 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-09T18:37:18Z |
| institution | BVB |
| language | English |
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| physical | 19 S. |
| publishDate | 1997 |
| publishDateSearch | 1997 |
| publishDateSort | 1997 |
| publisher | IECS, Univ. Robert Schuman |
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| series | Centre d'Etude des Sciences Appliquées à la Gestion <Strasbourg>: Cahiers du CESAG |
| series2 | Centre d'Etude des Sciences Appliquées à la Gestion <Strasbourg>: Cahiers du CESAG |
| spelling | Walliser, Björn Verfasser aut The role of animals in advertising an exploratory study comparing print advertisements in France and Germany Björn Walliser Strasbourg IECS, Univ. Robert Schuman [1997] 19 S. txt rdacontent n rdamedia nc rdacarrier Centre d'Etude des Sciences Appliquées à la Gestion <Strasbourg>: Cahiers du CESAG 97067 Centre d'Etude des Sciences Appliquées à la Gestion <Strasbourg>: Cahiers du CESAG 97067 (DE-604)BV011772138 97067 |
| spellingShingle | Walliser, Björn The role of animals in advertising an exploratory study comparing print advertisements in France and Germany Centre d'Etude des Sciences Appliquées à la Gestion <Strasbourg>: Cahiers du CESAG |
| title | The role of animals in advertising an exploratory study comparing print advertisements in France and Germany |
| title_auth | The role of animals in advertising an exploratory study comparing print advertisements in France and Germany |
| title_exact_search | The role of animals in advertising an exploratory study comparing print advertisements in France and Germany |
| title_full | The role of animals in advertising an exploratory study comparing print advertisements in France and Germany Björn Walliser |
| title_fullStr | The role of animals in advertising an exploratory study comparing print advertisements in France and Germany Björn Walliser |
| title_full_unstemmed | The role of animals in advertising an exploratory study comparing print advertisements in France and Germany Björn Walliser |
| title_short | The role of animals in advertising |
| title_sort | the role of animals in advertising an exploratory study comparing print advertisements in france and germany |
| title_sub | an exploratory study comparing print advertisements in France and Germany |
| volume_link | (DE-604)BV011772138 |
| work_keys_str_mv | AT walliserbjorn theroleofanimalsinadvertisinganexploratorystudycomparingprintadvertisementsinfranceandgermany |