Basic marketing management:
Gespeichert in:
Hauptverfasser: | , |
---|---|
Format: | Buch |
Sprache: | English |
Veröffentlicht: |
New York [u.a.]
Wiley
2000
|
Ausgabe: | 2. ed. |
Schlagworte: | |
Beschreibung: | Verf. auf Hauptitelseite fälschlicherweise: Darymple, Douglas J. |
Beschreibung: | XIII, 341 S. Ill., graph. Darst. |
ISBN: | 0471353922 |
Internformat
MARC
LEADER | 00000nam a2200000 c 4500 | ||
---|---|---|---|
001 | BV012911909 | ||
003 | DE-604 | ||
005 | 20000314 | ||
007 | t | ||
008 | 991216s2000 ad|| |||| 00||| eng d | ||
020 | |a 0471353922 |9 0-471-35392-2 | ||
035 | |a (OCoLC)43187058 | ||
035 | |a (DE-599)BVBBV012911909 | ||
040 | |a DE-604 |b ger |e rakwb | ||
041 | 0 | |a eng | |
049 | |a DE-473 |a DE-1051 |a DE-355 |a DE-703 | ||
050 | 0 | |a HF5415.13 | |
082 | 0 | |a 658.8 |2 21 | |
084 | |a QP 600 |0 (DE-625)141905: |2 rvk | ||
100 | 1 | |a Dalrymple, Douglas J. |e Verfasser |4 aut | |
245 | 1 | 0 | |a Basic marketing management |c Douglas J. Darymple ; Leonard J. Parsons |
250 | |a 2. ed. | ||
264 | 1 | |a New York [u.a.] |b Wiley |c 2000 | |
300 | |a XIII, 341 S. |b Ill., graph. Darst. | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
500 | |a Verf. auf Hauptitelseite fälschlicherweise: Darymple, Douglas J. | ||
650 | 7 | |a Marketing |2 gtt | |
650 | 4 | |a Marketing |x Management | |
650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Management |0 (DE-588)4037278-9 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Marketingmanagement |0 (DE-588)4168907-0 |2 gnd |9 rswk-swf |
689 | 0 | 0 | |a Marketingmanagement |0 (DE-588)4168907-0 |D s |
689 | 0 | |5 DE-604 | |
689 | 1 | 0 | |a Marketing |0 (DE-588)4037589-4 |D s |
689 | 1 | 1 | |a Management |0 (DE-588)4037278-9 |D s |
689 | 1 | |5 DE-604 | |
700 | 1 | |a Parsons, Leonard J. |e Verfasser |4 aut | |
999 | |a oai:aleph.bib-bvb.de:BVB01-008788846 |
Datensatz im Suchindex
_version_ | 1804127598730543104 |
---|---|
any_adam_object | |
author | Dalrymple, Douglas J. Parsons, Leonard J. |
author_facet | Dalrymple, Douglas J. Parsons, Leonard J. |
author_role | aut aut |
author_sort | Dalrymple, Douglas J. |
author_variant | d j d dj djd l j p lj ljp |
building | Verbundindex |
bvnumber | BV012911909 |
callnumber-first | H - Social Science |
callnumber-label | HF5415 |
callnumber-raw | HF5415.13 |
callnumber-search | HF5415.13 |
callnumber-sort | HF 45415.13 |
callnumber-subject | HF - Commerce |
classification_rvk | QP 600 |
ctrlnum | (OCoLC)43187058 (DE-599)BVBBV012911909 |
dewey-full | 658.8 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.8 |
dewey-search | 658.8 |
dewey-sort | 3658.8 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
edition | 2. ed. |
format | Book |
fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>01474nam a2200445 c 4500</leader><controlfield tag="001">BV012911909</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">20000314 </controlfield><controlfield tag="007">t</controlfield><controlfield tag="008">991216s2000 ad|| |||| 00||| eng d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">0471353922</subfield><subfield code="9">0-471-35392-2</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)43187058</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV012911909</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">rakwb</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-473</subfield><subfield code="a">DE-1051</subfield><subfield code="a">DE-355</subfield><subfield code="a">DE-703</subfield></datafield><datafield tag="050" ind1=" " ind2="0"><subfield code="a">HF5415.13</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">658.8</subfield><subfield code="2">21</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 600</subfield><subfield code="0">(DE-625)141905:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Dalrymple, Douglas J.</subfield><subfield code="e">Verfasser</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Basic marketing management</subfield><subfield code="c">Douglas J. Darymple ; Leonard J. Parsons</subfield></datafield><datafield tag="250" ind1=" " ind2=" "><subfield code="a">2. ed.</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">New York [u.a.]</subfield><subfield code="b">Wiley</subfield><subfield code="c">2000</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">XIII, 341 S.</subfield><subfield code="b">Ill., graph. Darst.</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="500" ind1=" " ind2=" "><subfield code="a">Verf. auf Hauptitelseite fälschlicherweise: Darymple, Douglas J.</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Marketing</subfield><subfield code="2">gtt</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Marketing</subfield><subfield code="x">Management</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Marketing</subfield><subfield code="0">(DE-588)4037589-4</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Management</subfield><subfield code="0">(DE-588)4037278-9</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Marketingmanagement</subfield><subfield code="0">(DE-588)4168907-0</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Marketingmanagement</subfield><subfield code="0">(DE-588)4168907-0</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="689" ind1="1" ind2="0"><subfield code="a">Marketing</subfield><subfield code="0">(DE-588)4037589-4</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="1" ind2="1"><subfield code="a">Management</subfield><subfield code="0">(DE-588)4037278-9</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="1" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Parsons, Leonard J.</subfield><subfield code="e">Verfasser</subfield><subfield code="4">aut</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-008788846</subfield></datafield></record></collection> |
id | DE-604.BV012911909 |
illustrated | Illustrated |
indexdate | 2024-07-09T18:35:54Z |
institution | BVB |
isbn | 0471353922 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-008788846 |
oclc_num | 43187058 |
open_access_boolean | |
owner | DE-473 DE-BY-UBG DE-1051 DE-355 DE-BY-UBR DE-703 |
owner_facet | DE-473 DE-BY-UBG DE-1051 DE-355 DE-BY-UBR DE-703 |
physical | XIII, 341 S. Ill., graph. Darst. |
publishDate | 2000 |
publishDateSearch | 2000 |
publishDateSort | 2000 |
publisher | Wiley |
record_format | marc |
spelling | Dalrymple, Douglas J. Verfasser aut Basic marketing management Douglas J. Darymple ; Leonard J. Parsons 2. ed. New York [u.a.] Wiley 2000 XIII, 341 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Verf. auf Hauptitelseite fälschlicherweise: Darymple, Douglas J. Marketing gtt Marketing Management Marketing (DE-588)4037589-4 gnd rswk-swf Management (DE-588)4037278-9 gnd rswk-swf Marketingmanagement (DE-588)4168907-0 gnd rswk-swf Marketingmanagement (DE-588)4168907-0 s DE-604 Marketing (DE-588)4037589-4 s Management (DE-588)4037278-9 s Parsons, Leonard J. Verfasser aut |
spellingShingle | Dalrymple, Douglas J. Parsons, Leonard J. Basic marketing management Marketing gtt Marketing Management Marketing (DE-588)4037589-4 gnd Management (DE-588)4037278-9 gnd Marketingmanagement (DE-588)4168907-0 gnd |
subject_GND | (DE-588)4037589-4 (DE-588)4037278-9 (DE-588)4168907-0 |
title | Basic marketing management |
title_auth | Basic marketing management |
title_exact_search | Basic marketing management |
title_full | Basic marketing management Douglas J. Darymple ; Leonard J. Parsons |
title_fullStr | Basic marketing management Douglas J. Darymple ; Leonard J. Parsons |
title_full_unstemmed | Basic marketing management Douglas J. Darymple ; Leonard J. Parsons |
title_short | Basic marketing management |
title_sort | basic marketing management |
topic | Marketing gtt Marketing Management Marketing (DE-588)4037589-4 gnd Management (DE-588)4037278-9 gnd Marketingmanagement (DE-588)4168907-0 gnd |
topic_facet | Marketing Marketing Management Management Marketingmanagement |
work_keys_str_mv | AT dalrympledouglasj basicmarketingmanagement AT parsonsleonardj basicmarketingmanagement |